Emi Jay is Now at Sephora! Premiere – Hosted by Sephora US
Explore new hair favorites first on the app!

Get app early access on 2/10 to the Aura Hydrating Hair Fragrance Mist & Sweetheart Hair Claw Clip!
App Early Access only on 2/12!
A Summer Fridays favorite is returning to Sephora.
Feb 12, 2025 — Mar 12, 2025
App Early Access - 1 Day Only!
Get Rare Beauty's new liquid contour early on 1/22
Jan 22, 2025 — Feb 18, 2025
Skincare Refresh in Four Steps
Learn a skincare routine to get the skin you want.
Jan 22, 2025 — Feb 19, 2025