# AJ Bell: ISA & SIPP investing — Shares, funds, ETFs & pension > Mobile investment platform for buying, selling, and tracking portfolios. (iPhone/iPad app by AJ Bell.) - Source: https://appshunter.io/ios/app/aj-bell-isa-and-sipp-investing/id557882383 (this page in markdown: same URL + `.md`) - Developer: [AJ Bell](https://appshunter.io/developer/557882386) - Category: Finance, Business - Price: Free - Rating: 4.80/5 from 104 App Store ratings · 213 written reviews indexed - Age rating: 4+ - Requires: iOS 15.0 · 103 MB - Languages: American English - Released: 2016-04-25 - Data updated: 2026-08-25 - Monetization: free with in-app purchases - User reviews in markdown: https://appshunter.io/ios/app/aj-bell-isa-and-sipp-investing/id557882383/reviews.md ## What is AJ Bell? Feel good investing. AJ Bell is the only investment provider Which? recommended eight years running (2019–2026). Invest with us, and you're joining 723,000+ customers and counting. They've rated us 'Excellent' on Trustpilot for our low costs, easy to use service, and wide range of investments. As a FTSE 250 company, we're one of the UK's largest and most trusted investment platforms. Your portfolio, always in your pocket The AJ Bell app puts your investments right at your fingertips. Here's just some of what you can do in a few taps: • Manage your portfolio anytime, anywhere • Buy and sell shares, funds, ETFs and investment trusts in just a swipe • View UK live prices and keep an eye on market moves • Set up regular investments with as little as £25 monthly • Top up easily with a debit card, Direct Debit or bank transfer • Deal at best, or place limit and stop orders for more control A choice of low-cost accounts On our app, you can easily open an account that suits your investment goals: • Stocks and shares ISA – tax-efficient investing, with anytime withdrawals • Lifetime ISA – get a government bonus towards your first home or later life • Self-invested personal pension (SIPP) – take control of your pension, with tax relief • Dealing account – invest without limits Help if you need it You'll get all the tools you need to manage your investments with confidence. And if you need a helping hand, try our: • AJ Bell Managed funds, which let you leave all the hard work to our experts • AJ Bell Favourite funds, our shortlist of investments to make choosing easier • Shares Magazine news and views, to help you keep up with the markets Safe, secure investing We think investing should feel good – and that starts with feeling safe. With the AJ Bell app, you can feel assured by: • Strong industry-standard 256-bit encryption, to keep your data safe • Use Touch or Face ID for fast, secure access • Or sign in with your existing AJ Bell details Support you can rely on Our UK based support team is here whenever you need us. Reach us through in-app chat, at ajbell.co.uk, or by calling 0345 54 32 600. Important information Investing is an opportunity to grow your money, and has typically outperformed cash savings over the long term. However, it involves risk as well as reward, and the value of your investments can go down as well as up. You may get back less than you invest. Tax benefits depend on your individual circumstances, and tax rules may change in future. Any information we provide is to help with your research, and isn't financial advice. If you’re unsure if an investment's right for you, it's best to seek financial advice. AJ Bell is authorised and regulated by the Financial Conduct Authority. ## Key features - Buy and sell investments - Track portfolio value 24/7 - Set up regular investments - Debit card top-ups - Market news and content - Secure messaging ## What do users think of AJ Bell? Overall sentiment: neutral **Pros** - 👍 Easy to use - 🚀 Efficient trading - 💡 Comprehensive investment options - 🔒 Secure authentication - 👍 Excellent customer service **Cons** - 🐛 Login issues - 🔍 Limited data and analytics - 🤔 Confusing navigation - 💰 High fees for smaller accounts - 🕰️ Delayed market data **Commonly reported bugs** - Frequent app crashes - Incorrect portfolio valuations - Broken login/authentication flow - Unresponsive app updates **Most requested features** - Real-time portfolio tracking - Advanced charting and analysis tools - Dark mode option - Improved mobile app experience - Seamless integration with other financial apps ## Recent user reviews (10 of 213) All indexed reviews: https://appshunter.io/ios/app/aj-bell-isa-and-sipp-investing/id557882383/reviews.md ### 5/5 — AJ Bell App *2026-07-10, version 5.0.105* The best financial App out there - user friendly and easy to use ### 5/5 — Money can be fun *2026-07-02, version 5.0.105* I love making the choice where I put my savings each month. ### 2/5 — Not a fan *2026-07-02* I moved from HL as I didn’t like the HL fee structure, way too expensive for the same service. Or so I thought… Sadly I hate this AJBell app as the figures don’t update often enough and it is not user friendly, visually intuitive and enjoyable as Hargreaves Langsdown. Maybe I don’t get the full benefit as I have transferred instead of started there. I don’t like it so much that I am considering going back to HL even though the fees are much higher!! Update - I really don’t like their system. I wish one of the developers would download the HL app to see how well the competition does the app. I’m staying with AJ as the fee structure is better, staying but still annoyed **Developer response:** Thank you for your detailed feedback. We appreciate you choosing AJ Bell and understand your comments around usability and pricing updates. Your feedback has been shared with our Product Development team as we continue improving the app experience. ### 4/5 — Good but.. *2026-07-02, version 5.0.105* I’d love to see the value each stock gained/lost this week/month on the overview page not just for all time. ### 5/5 — Old fashioned but functional *2026-07-01, version 5.0.105* You can tell this is a real native app. UX feels smooth ### 5/5 — Great platform *2026-06-16, version 5.0.104* Easy to use and reliable ### 5/5 — Excellent app for investing *2026-06-16, version 5.0.104* Great funds and advice. Have learnt and gained a lot from my time using. Would highly recommend. ### 1/5 — Rubbish *2026-06-15, version 5.0.104* Outdated app, clunky to use, no way to give feedback through the app. Delays on prices and updates. Doesn’t even show you when you’ve got a secure message. The SpaceX IPO was an absolute shambles from AJ Bell. I wish I’d gone with Trading 212 now. ### 1/5 — Siemens Energy *2026-06-10, version 5.0.103* There is now live feed and your prices are sometimes hours behind, you also can’t see the price of the stock in its own currency just sterling, cant see the exchange rate when dealing, only have 10 second to trade and can’t put in limit orders on stocks outside the Uk. For a professional outfit it’s very poor technology. ### 4/5 — Good site but needs some evolution *2026-06-06, version 5.0.102* The site and app is easy to use, and helpful, but it does fall down on up to data analysis of stocks. ## Frequently asked questions about AJ Bell ### What can I do with the AJ Bell app? The AJ Bell app allows you to manage your investment portfolio on the go. You can buy and sell a wide range of investments like shares, funds, and ETFs, track your account value 24/7, set up regular investments, and top up your account. It also provides access to market news and secure messaging. ### Is the AJ Bell app free to download? Yes, the AJ Bell app is completely free to download. While the app itself is free, the value of your investments can fluctuate, and you may get back less than you originally invested. It's important to understand the risks involved in investing. ### What types of investment accounts can I open? You can open Self-Invested Personal Pensions (SIPPs), Stocks and Shares ISAs (including Lifetime ISAs and Junior ISAs), and Dealing accounts directly through the app. The process of opening an account can be completed in minutes. ### Can I trade on the app? Yes, the app enables you to buy and sell a wide range of investments including shares, funds, and ETFs. You can also place deal at best orders, limit orders, and stop orders, as well as edit and cancel existing limit orders. ### What devices is the AJ Bell app compatible with? The provided description specifically mentions the AJ Bell iOS app, indicating compatibility with Apple devices running iOS. Users can log in using their existing AJ Bell login details. ## Version history (last 5 releases) ### 5.0.107 — 2026-08-13 In this release, we've ironed out some issues and made a few small improvements. ### 5.0.106 — 2026-07-23 Our latest update includes bug fixes and minor improvements to make our app even better. ### 5.0.105 — 2026-07-01 In this release, we've fixed some bugs and tweaked a few things to enhance your app experience. ### 5.0.104 — 2026-06-11 In this release, we've fixed some bugs and tweaked a few things to enhance your app experience. ### 5.0.103 — 2026-06-01 Latest update - we've made a few small improvements so you can feel good, investing with the AJ Bell app. ## Apps similar to AJ Bell | App | Rating | Price | Category | | --- | --- | --- | --- | | [Standard Life](https://appshunter.io/ios/app/standard-life/id485692917) | 4.3 (25) | Free | Finance | | [HMRC](https://appshunter.io/ios/app/hmrc/id514561561) | 4.8 (576) | Free | Finance | | [Monument Bank](https://appshunter.io/ios/app/monument-bank/id1556211953) | 4.9 (28) | Free | Finance | | [InvestEngine: ETF Investing](https://appshunter.io/ios/app/investengine-etf-investing/id1394442225) | 5.0 (24) | Free | Finance | | [first direct](https://appshunter.io/ios/app/first-direct/id405905004) | 4.9 (1,945) | Free | Finance | | [MoneySavingExpert](https://appshunter.io/ios/app/moneysavingexpert/id1590502794) | 4.8 (123) | Free | Finance | ## More apps by AJ Bell - [AJ Bell Investcentre](https://appshunter.io/ios/app/aj-bell-investcentre/id1093604517) - [AJ Bell Dodl](https://appshunter.io/ios/app/aj-bell-dodl/id1578284553) All apps by AJ Bell: https://appshunter.io/developer/557882386 --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-25.*