# AJ Bell: ISA & SIPP investing — user reviews > 213 indexed App Store user reviews of AJ Bell by AJ Bell, rated 4.80/5 from 104 ratings. - Source: https://appshunter.io/ios/app/aj-bell-isa-and-sipp-investing/id557882383/reviews - App overview in markdown: https://appshunter.io/ios/app/aj-bell-isa-and-sipp-investing/id557882383.md - Rating breakdown: 5★ 90 · 4★ 8 · 3★ 2 · 2★ 2 · 1★ 2 ## What do users think of AJ Bell? Overall sentiment: neutral **Pros** - 👍 Easy to use - 🚀 Efficient trading - 💡 Comprehensive investment options - 🔒 Secure authentication - 👍 Excellent customer service **Cons** - 🐛 Login issues - 🔍 Limited data and analytics - 🤔 Confusing navigation - 💰 High fees for smaller accounts - 🕰️ Delayed market data **Commonly reported bugs** - Frequent app crashes - Incorrect portfolio valuations - Broken login/authentication flow - Unresponsive app updates **Most requested features** - Real-time portfolio tracking - Advanced charting and analysis tools - Dark mode option - Improved mobile app experience - Seamless integration with other financial apps ## Newest reviews (13 of 213) ### 2/5 — Not a fan *2026-07-02* I moved from HL as I didn’t like the HL fee structure, way too expensive for the same service. Or so I thought… Sadly I hate this AJBell app as the figures don’t update often enough and it is not user friendly, visually intuitive and enjoyable as Hargreaves Langsdown. Maybe I don’t get the full benefit as I have transferred instead of started there. I don’t like it so much that I am considering going back to HL even though the fees are much higher!! Update - I really don’t like their system. I wish one of the developers would download the HL app to see how well the competition does the app. I’m staying with AJ as the fee structure is better, staying but still annoyed **Developer response:** Thank you for your detailed feedback. We appreciate you choosing AJ Bell and understand your comments around usability and pricing updates. Your feedback has been shared with our Product Development team as we continue improving the app experience. ### 4/5 — Good but.. *2026-07-02, version 5.0.105* I’d love to see the value each stock gained/lost this week/month on the overview page not just for all time. ### 4/5 — Good site but needs some evolution *2026-06-06, version 5.0.102* The site and app is easy to use, and helpful, but it does fall down on up to data analysis of stocks. ### 2/5 — Outdated *2026-06-04, version 5.0.103* Clunky. Hugely outdated. Only one extra large iOS widget available, which the balance keeps disappearing after an hour or two. Improve this with balance remaining showing in widgets and offer smaller widget too ### 4/5 — Want to sell whole holding *2026-05-28, version 5.0.102* Could only sell whole holding by stipulating number of units owned not by simply stating “all” or “whole” ### 2/5 — Fix the app *2026-05-25, version 5.0.102* All the money side of things work great but the app is so bad. I can’t even login quickly anymore using faceID and having it put my password in. I have to go to my passwords app and copy and paste it in. This is just the first in a long list of annoying little bugs that shouldn’t be happening. Whole thing should be rebuilt anyway as the UI makes little sense. I like banking with AJ Bell- I do so in spite of this app though ### 3/5 — Not very user friendly *2026-05-06, version 5.0.101* Took a while to work out how to invest. Not as intuitive as other sites. ### 3/5 — Currency *2026-04-30, version 5.0.101* US share should showed in $ not £ ### 2/5 — Very behind *2026-04-24, version 5.0.100* This app charges too many fees and is quite dated compared to the newer competitors on the market like Trading 212. Their systems can’t even handle fractional shares. They need a major update to compete. ### 3/5 — No stop loss or US after market *2026-03-23, version 5.0.97* Not having the ability to set stop losses , especially trailing is a deal breaker for actively managing a portfolio. Such a shame. ### 2/5 — Missing basic analysis info *2026-03-13, version 5.0.97* Cannot believe that I cannot view a simple graph of money invested over time versus uncrystalised portfolio value over time. With my SJP pension this is pretty much all they show, but it is so useful as a starting point of analysis. I would change this review to a 5 if this existed. ### 3/5 — Interface ? *2026-03-09, version 5.0.96* Interface not as user friendly as other apps ### 5/5 — Easy to deal and so helpful on transfers *2026-03-04, version 5.0.96* Easy to deal and the customer services really helped on sorting out my Pension transfers ## Most critical reviews (10 lowest-rated) ### 1/5 — Rubbish *2026-06-15, version 5.0.104* Outdated app, clunky to use, no way to give feedback through the app. Delays on prices and updates. Doesn’t even show you when you’ve got a secure message. The SpaceX IPO was an absolute shambles from AJ Bell. I wish I’d gone with Trading 212 now. ### 1/5 — Siemens Energy *2026-06-10, version 5.0.103* There is now live feed and your prices are sometimes hours behind, you also can’t see the price of the stock in its own currency just sterling, cant see the exchange rate when dealing, only have 10 second to trade and can’t put in limit orders on stocks outside the Uk. For a professional outfit it’s very poor technology. ### 1/5 — Can’t buy funds *2026-05-22, version 5.0.102* I have a sipp with cash but can’t buy funds in app. Really poor experience. ### 1/5 — Need a lot of improvement *2026-05-14, version 5.0.102* Doesn’t show my analysis and PNL not correct most of the time ### 1/5 — Slow and unresponsive *2026-05-12, version 5.0.102* Terribly slow in transferring out ISA for junior ### 1/5 — Better clues are needed. *2026-04-14, version 5.0.99* Why is your website like a blessed treasure hunt? ### 1/5 — Terrible, outdated, unreliable *2026-03-27, version 5.0.97* I find it astonishing that with all of their money and reputation they can't build an app that functions even on the most basic level. Even logging in on a daily basis is nigh on impossible without completely unlinking your account, linking again, re-receiving the SMS code, re-setting up face authentication, and only for 10 minutes later asking you to do it all again. Really not good at all ### 1/5 — Awkward and difficult to use *2026-02-27, version 5.0.96* Basically a poorly built website in an app. Awkward navigation, poor visibility, confusing charts. I’d use a competitor even if the fees were higher, who have invested in a better product. ### 1/5 — Can't access support through the app and the UI doesn't help *2026-02-17, version 5.0.93* I set up a Lifetime ISA a few days ago and decided to put an order in for an index fund overnight and the Order didn't complete for multiple days. I have no clue how to cancel the order and when I go to support I get an error ### 1/5 — Maybe try fixing your 2FA *2026-02-14, version 5.0.92* Tried to create a SIPP in the app: three times it texted me a six digit code to my mobile number, the first two times I used the iPhone’s autofill feature, and the third time I just typed it in, each time it failed telling me there was a problem with it. No idea what the problem is/was, no actual information to allow me to get support for the issue. Just, “a problem”. I’m assuming if 2FA does not work for the SIPP application, then there’s a very high chance that it does not work for anything else, and if that is indeed the case, how the hell can anyone use this app!? 🤦🏽‍♀️🤷🏽‍♀️🤦🏽‍♀️ ## Most praised reviews (10 highest-rated) ### 5/5 — AJ Bell App *2026-07-10, version 5.0.105* The best financial App out there - user friendly and easy to use ### 5/5 — Money can be fun *2026-07-02, version 5.0.105* I love making the choice where I put my savings each month. ### 5/5 — Old fashioned but functional *2026-07-01, version 5.0.105* You can tell this is a real native app. UX feels smooth ### 5/5 — Great platform *2026-06-16, version 5.0.104* Easy to use and reliable ### 5/5 — Excellent app for investing *2026-06-16, version 5.0.104* Great funds and advice. Have learnt and gained a lot from my time using. Would highly recommend. ### 5/5 — Easy of use *2026-06-02, version 5.0.103* Great app and easy to use. Clear information. Make for easy saving for my future. ### 5/5 — New investor *2026-05-25, version 5.0.102* Great platform for a new investor ### 5/5 — US Equities Limit Orders for SIPP *2026-05-22, version 5.0.102* Why is such a basic function not available? ### 5/5 — ISA self select *2026-05-07, version 5.0.101* Excellent service from AjB with efficient APP giving instant access to account ### 5/5 — Useable *2026-04-07, version 5.0.97* App allows me to manage my account comfortably --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-25.*