# BAD END — If you play, you'll die?

> Visual novel where wrong choices lead to real-life death. (iPhone/iPad app by YOX-Project.)

- Source: https://appshunter.io/ios/app/bad-end/id564600390 (this page in markdown: same URL + `.md`)
- Developer: [YOX-Project](https://appshunter.io/developer/337478968)
- Category: Games, Adventure
- Price: $3.99
- Rating: 4.00/5 from 8 App Store ratings · 41 written reviews indexed
- Age rating: 12+
- Requires: iOS 15.6 · 199 MB
- Languages: American English, French (France), German (Germany), Japanese, European Spanish
- Released: 2013-12-13
- Data updated: 2026-08-14
- Monetization: paid
- User reviews in markdown: https://appshunter.io/ios/app/bad-end/id564600390/reviews.md

## What is BAD END?

It's rumored that those who play 'BAD END'- a mobile Visual Novel will die in REAL LIFE if they make the wrong decision in the game itself.


-- Story --
Kyuuhei Inui has never been one to take rumors as anything but that - rumors, until his best friend had died while playing the game...
Kyuuhei is driven to find out the truth behind his friend's mysterious death by any means possible.
After exhausting all ideas, he decided the only way to find out the truth is to play 'BAD END' himself.
Will Kyuuhei risk his life to get to the bottom of the game's mystery or will he meet his demise?


-- Supported languages --
Japanese, English, German, Spanish, French


-- Official website --
Introducing characters and others.
https://arai-create.net/en/badend/


-- Support information --
* If any errors are found while playing, please report them to us by E-mail before posting them in a review. We will fix the errors as soon as possible. Thank you for your understanding.
* Please feel free to E-mail us with any questions regarding the game.
Thank you!


-- Unsupported devices / Trouble shooting --
Please check this information.
https://www.yox-project.com/en/support/support_ios.htm


-- Acknowledgements --
https://www.yox-project.com/en/acknowledgements/adv_ios.htm

## Key features

- Interactive visual novel
- Life-or-death choices
- Mystery story
- Multiple languages supported
- Character introductions

## Recent user reviews (10 of 41)

All indexed reviews: https://appshunter.io/ios/app/bad-end/id564600390/reviews.md

### 4/5 — Revisiting old memories

*2020-10-20, version 4.3.0*

I haven’t played since 2016 but figured it’d be worth a shot. I remember loving the idea and concept. When I got it it was free however now it’s apparently a dollar which doesn’t actually matter. A game worth more then the price

### 1/5 — HELP

*2018-02-18*

E V E R Y T H I N G S C O L D H E L P M E

### 3/5 — やや違和感が・・・

*2018-01-21*

1、2時間ほどでクリアできる、ラノベのような手軽さがあり、プレイしやすいかと思います。
ただストーリーの短さもあり、日常での平穏感とゲームプレイへの緊張感の落差が薄く感じられて、いまいち恐怖感がわかり難かったように感じました。

そして総当たりで試したくなる性分故に最初から正解を選んでも、ロードして反対を試していた為、残念ながら最後の評価は『問題外』に（汗）
初めてプレイされる方は、一通りクリアしてからEND回収されることをお勧めします。

ここからネタバレありで、疑問を。

彼女の恨みによってゲームが生まれたのであれば、ゲーム内で彼が相談と称して持ちかけた話に、やや違和感を感じました。
女性の方からたぶらかした(唆した)と思っていたのであれば、貶める為とはいえ、男性側からあんなアプローチはあるのかなと。
しかも自分の彼氏な訳ですし・・・例えそれが架空で歪められたゲームだとしても『彼女より君の方が気になる』なんて、言わせなく無い気がします。
本当に女性がたぶらかしている、と思っていなかったとしても、なんだかうまく消化しきれないように感じてしまいました。

### 4/5 — Pretty short, yet enjoyable.

*2017-07-19*

I just bought this app today, and got the True Ending in my first playthrough. If you are looking for a short visual novel to waste your time on, then this is for you. If you are looking for something with a super complex story that explains every single plothole ever, then stay away. Oh yeah, if you are looking for a good horror VN, then this is also, not for you, as the horror aspect is pretty limited. However, if you like poking jabs at stupid things and laughing at them then you would love this. The translation goofs up a bit sometimes, and honestly it's just amazing. Go see it for yourself, it's beautiful. 
Did you know this was also released on Steam? I didn't either.

### 3/5 — Meh

*2017-07-16, version 3.4.0*

Pretty good for one dollar.

### 4/5 — Pretty good, wish it were longer

*2017-03-25*

Pretty decent story, however I wish there were more choices and options within the game, as soon as you make a wrong decision you lose. So that should definitely change imo, otherwise it's pretty good.

### 5/5 — 結構簡単にできる

*2017-02-07*

後半のゴリ押しがまた先の見えない展開で、いい終わりかただった。
注意:プレイが終わると、あなたのプレイが評価されます。私はすべてのエンディングを順番に埋めていったら、評価が「問題外」になってしまいました。
クリアしてからすべてのエンディングを埋めると良いでしょう。

### 3/5 — Pretty engrossing for a $1 app...

*2016-10-30*

I'm a bit disappointed because as it continues it hasn't really come across as a "horror" game so much as a "dramatic mystery survial" game (and at one point even a main character makes that observation!), but I have to admit, it seems to be continuing longer and better than I would have expected. It also apparently has quite a few multiple endings.

I would be very interested in seeing what the publisher's other apps like this are like once they get then translated into English as well (I hope).

All in all, not a bad way to spend a spare $1.

Just think of it as the equivalent of picking up an unknown used book at a local library/used/thrift/garage/store sale for a dollar just for fun and you'll be finr. ;)

### 4/5 — It's good

*2016-07-01, version 3.1.0*

I haven't gotten very far but I already like the game. The mystery encourages me to play more. One thing to fix is that when I'm playing the game, I find it difficult to bring back the menu to save the game. I would prefer it moved to a corner as an icon. So far so good.

### 2/5 — ストーリー

*2016-06-17*

いまいち。グラフィックは良い。このボリュームなら無料で出してもいい気が…

## Frequently asked questions about BAD END

### What is BAD END?

BAD END is a mobile visual novel where players are rumored to face real-life death if they make incorrect decisions within the game. The story follows a protagonist investigating his friend's death, which is linked to playing this game.

### What are the key features of BAD END?

The game features an interactive visual novel experience with life-or-death choices that have significant consequences. It includes a compelling mystery story, and is available in multiple languages including Japanese, English, German, Spanish, and French.

### How much does BAD END cost?

Based on the provided information, the application is a paid app and does not feature in-app purchases or advertisements. The cost is a one-time purchase to access the full game.

### What languages does BAD END support?

BAD END supports several languages to reach a wider audience. These include Japanese, English, German, Spanish, and French, allowing players to experience the story in their preferred language.

### What is the main story of BAD END?

The main story revolves around Kyuuhei Inui, who plays the visual novel 'BAD END' to uncover the truth behind his best friend's death. The game explores the dangerous rumors surrounding the app and whether Kyuuhei will survive his own investigation.

## Version history (last 5 releases)

### 8.3.0 — 2026-04-07

New features:
- Full Controller Support.

Improved / Fixed issues:
- Some heavy processing has been optimized.
- Some UI elements have been fine-tuned.
- Fixed minor bugs.

### 8.2.0 — 2026-01-18

Improved / Fixed issues:
- Some heavy processing has been optimized.
- Some UI elements have been fine-tuned.
- Fixed minor bugs.

### 8.1.0 — 2025-12-22

Notices:
In this V8.1 major update, existing saved data will NOT be carried over.
Please be careful, if you are already playing.

Improved / Fixed issues:
- Tuned the entire UI.
- Fixed minor bugs.

### 8.0.3 — 2025-07-15

Improved / Fixed issues:
- Fixed minor bugs.

### 8.0.0 — 2025-05-26

New features:
- Fully voiced. (Japanese voice only)
- Renewed all music.

Improved / Fixed issues:
- Tuned the entire UI.
- Fixed minor bugs.

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## More apps by YOX-Project

- [Himegimi Detective](https://appshunter.io/ios/app/himegimi-detective/id434091220)
- [Star's Peaces  Japanese](https://appshunter.io/ios/app/stars-peaces-japanese/id1058722817)
- [Sorcerer's Dream](https://appshunter.io/ios/app/sorcerers-dream/id1112171068)

All apps by YOX-Project: https://appshunter.io/developer/337478968

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-14.*