# Bella: AI Roleplay Chat

> Bella: AI Roleplay Chat (iPhone/iPad app by Bounce Berry Labs Private Limited.)

- Source: https://appshunter.io/ios/app/bella-ai-roleplay-chat/id6788093094 (this page in markdown: same URL + `.md`)
- Developer: [Bounce Berry Labs Private Limited](https://appshunter.io/developer/1842455048)
- Category: Entertainment
- Price: Free with in-app purchases
- Age rating: 17+
- Requires: iOS 18.0 · 43 MB
- Languages: American English
- Released: 2026-11-06
- Data updated: 2026-11-13

## What is Bella?

New in 2.0: make your own characters in Studio. Describe your idea in one line and meet your character before you pay. Add a persona so your character knows who you are, and see what each character remembers.

You hold the pen in Bella, an AI roleplay chat for meeting characters, exploring worlds, and guiding ongoing stories with remembered context.

Meet a curated cast with hand-written backstories. Bella gives you more than a blank chat box: set the scene, steer the tone, and keep each roleplay moving in your direction.

Meet the cast

Browse the cast by category, or use the full-screen swipe deck to find someone new. Open a character's profile to learn their story, then start a chat in one tap.

Build stories that remember

Conversation history and remembered context help characters build on earlier scenes. Attach lorebooks from the library to bring the characters, places, and situations that matter into your story. Choose a prompt set to guide behavior, tone, and story direction.

Shape each AI chat

Choose short, medium, or long responses to fit the moment. Select a model for each chat, turn on surprise twists, use suggested replies when you want a nudge, and rate, copy, edit, or delete messages. Like the characters you love.

Bring scenes to life

Ask for a photo during a conversation. Change a character's outfit, pose, or expression, or move the action to a new background. Each photo uses gems, and every photo you get is saved in My Photos.

Set the tone

Bella is made for romance, tension, and slow-burn plots. Every character is an AI and fictional. You can report any reply, photo, or character in the app.

Stay free from interruptions

Bella has no ads. Sign in with Apple and start your first chat in seconds.

Bella Plus and gems

Bella is free to download and includes a daily message allowance. Bella Plus is an optional auto-renewing subscription, weekly or monthly. It adds unlimited daily messages, every AI model, long-form replies, longer chat memory, and more lorebooks per chat. Gems for photos are sold separately as in-app purchases.

Payment is charged to your Apple Account when you confirm the purchase. The subscription renews automatically unless you cancel it at least 24 hours before the end of the current period. Manage or cancel it in your Apple Account settings.

Terms of Use: https://bellachat.app/terms-of-use
Privacy Policy: https://bellachat.app/privacy-policy
Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Meet the character. Choose the world. Guide the story. Take the pen.

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Bella Plus (Monthly) | $12.99 | per month |
| Bella Plus (Weekly) | $4.99 | per 7 days |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Handful of Gems | $0.99 | one-time |
| Keepsake of Gems | $2.99 | one-time |
| Treasury of Gems | $4.99 | one-time |


## Is Bella safe?

Not enough ratings yet to assess Bella.

## Is Bella legit?

Bella: AI Roleplay Chat has limited verification signals. The AppsHunter Legitimacy Score for Bella is 58 out of 100 points across 7 verification signals from App Store and developer data.


## Version history (last 2 releases)

### 2.0 — 2026-11-10

Bella 2.0 is here.

Studio: a new tab for everything you make. Your characters, your photos and your personas live in one place.

Make your own character. Describe your idea in one line, answer a few questions, and meet your character before you pay. Your character is private to you.

Be someone in the story. Make a persona with your name and a few words about you. Pick it in any chat, and the character talks to you as that person. Imagine me draws your persona's face from your words.

Know who you are in the story. Many characters now give you a role. Tap it to play that role, a persona, or just you.

Characters remember. A memory view shows what a character knows about you, and you can remove any line.

Reply your way. Tap the sparkle button for one full reply in your voice.

Invite friends with a short code and get Bella Plus.

Clearer replies, a smoother chat start, and many fixes.

### 1.0 — 2026-11-07

No release notes.

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-11-13.*