# Bia - the you effect — Daily mental fitness workout > Daily mental fitness exercises, journaling, and goal setting with brand rewards. (iPhone/iPad app by MEDIBLE DESIGN AND TECH STUDIO LTD.) - Source: https://appshunter.io/ios/app/bia-the-you-effect/id6661013353 (this page in markdown: same URL + `.md`) - Developer: [MEDIBLE DESIGN AND TECH STUDIO LTD](https://appshunter.io/developer/1745568149) - Category: Health & Fitness - Price: Free - Age rating: 4+ - Requires: iOS 14.0.0 · 96 MB - Languages: English - Released: 2025-02-10 - Data updated: 2026-06-10 - Monetization: free - User reviews in markdown: https://appshunter.io/ios/app/bia-the-you-effect/id6661013353/reviews.md ## What is Bia? Hey, I'm Nads - the founder of Bia. I'm the youngest woman in history to sit on the board of a FTSE-250 company, at half the average non-exec age. But despite having paper success I felt incredibly lost, overwhelmed and alone. I've come to believe that true success is what we feel inside and that the relationship and care we have towards ourselves is the foundation for success in all areas of our life. So, I quit my job in Finance to build Bia! Bia is a movement to help you to build and nurture that relationship. It's the stuff I wish I'd learned at Cambridge! Each day, let your spirit animal guide you with a mental fitness exercise that takes just a few minutes and is easy to fit into your day. I didn't know where to start with the masses of information out there - so I've spent 6 years putting this together in a simple bitesize way. I'm not a mental health professional, but they're the things that changed my life. Bia is also your safe place to let everything weighing you down out. Journal - with or without prompts and even without words. You can also set goals and create personal reminders to support you on your journey. The real growth comes from repetition and so the reminders are there to help you to get into a good daily routine. I am most proud that Bia is completely free to use. Not only is it free to use, but we actually reward you for engaging with your mental and emotional well being with rewards from some of the coolest brands around - including Nike, Joe and the Juice, SoulCycle and See Tickets! Bia is inspired by my dog and co-founder, Krypto. She’s a constant source of unconditional love, support and hope in my life - and that’s what I hope Bia will be for you x ## Key features - Daily mental fitness exercises - Spirit animal guidance - Journaling with prompts - Goal setting - Personalized reminders - Brand rewards program ## Recent user reviews (6 of 6) All indexed reviews: https://appshunter.io/ios/app/bia-the-you-effect/id6661013353/reviews.md ### 5/5 — Healthy and Helpful *2025-04-01, version 1.0.3* This is the best you can do for your general and mental health. Cant recommend it enough. Very interactive, positive, real and helpful. Love it! ### 5/5 — Rio *2025-04-01, version 1.0.3* Such a helpful tool for modern living, highly recommend! ### 5/5 — Bia effect *2025-04-01, version 1.0.3* This app keeps my daily mental health in order and inspires my out look on life ### 5/5 — Amazing *2025-03-29, version 1.0.3* This app has helped me so much, I couldn’t recommend it any more. ### 5/5 — Effective *2025-01-22, version 1.22* Very effective; i love the videos; gives you a great new perspective ### 5/5 — I use bia daily - thank you *2025-01-09, version 1.22* I love it - this is the best mental health app I have ever used ## Frequently asked questions about Bia ### What is Bia? Bia is a mental fitness app designed to help users build a better relationship with themselves through daily exercises, journaling, and goal setting. It aims to foster inner success and self-care. ### How does Bia help with mental fitness? Bia provides daily mental fitness exercises guided by spirit animals, each taking just a few minutes. These exercises are designed to be easily integrated into your day to nurture your mental and emotional well-being. ### Can I journal in Bia? Yes, Bia offers a safe space for journaling, with or without prompts, and even without words. This feature allows users to express what's weighing them down. ### Does Bia offer rewards? Yes, Bia rewards users for engaging with their mental and emotional well-being. Rewards are offered from popular brands such as Nike, Joe and the Juice, SoulCycle, and See Tickets. ### Is Bia free to use? Yes, Bia is completely free to use. There are no costs associated with accessing its daily exercises, journaling features, or goal-setting tools. ### What devices is Bia available on? Bia is available on iPhone, iPad, and iPod. It is designed for iOS devices. ### How often is Bia updated? The latest version of Bia is 1.0.3, which was last updated on March 5, 2025. Updates are released to improve the app's functionality and user experience. ### What is the age rating for Bia? Bia has an age rating of 4+, making it suitable for a wide range of users. This rating indicates it is appropriate for children and adults. ## Version history (last 4 releases) ### 1.0.3 — 2025-03-05 Fixed some bugs and errors when selecting the home exercise. ### 1.0.2 — 2025-02-21 This version includes new notices regarding the availability of rewards. ### 1.22 — 2025-02-10 Tutorial videos for our users and minor bugs corrections. ### 1.0 — 2024-11-17 No release notes. --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-10.*