# Blue Apron: Meal Kit Delivery — user reviews

> 290 indexed App Store user reviews of Blue Apron by Blue Apron, Inc., rated 4.70/5 from 41,626 ratings.

- Source: https://appshunter.io/ios/app/blue-apron-meal-kit-delivery/id976642810/reviews
- App overview in markdown: https://appshunter.io/ios/app/blue-apron-meal-kit-delivery/id976642810.md
- Rating breakdown: 5★ 35,217 · 4★ 4,099 · 3★ 568 · 2★ 390 · 1★ 1,352

## What do users think of Blue Apron?

Overall sentiment: positive

**Pros**

- 🍔 Delicious and high-quality meals
- 👍 Easy to use app and service
- 🧠 Broadens cooking knowledge and palate
- 🍽️ Convenient and time-saving
- 💰 Cost-effective compared to dining out
- 🌱 Healthy and fresh ingredients
- 🧑‍🍳 Helps improve cooking skills

**Cons**

- 🐛 Recurring issues with missing/spoiled ingredients
- 🔍 Difficulty finding/accessing past recipes
- 📦 Delivery delays and package issues
- 💸 Expensive compared to grocery shopping
- 🔄 Inconsistent order changes without notification

**Commonly reported bugs**

- Inability to reliably track package deliveries
- App issues with logging in and accessing accounts
- Inconsistent behavior when modifying future orders

**Most requested features**

- Improved recipe search and organization
- Option to customize meal plans and portions
- Better tracking and notification for deliveries
- More dietary and allergy-friendly options

## Newest reviews (13 of 290)

### 3/5 — Lost their trust

*2026-08-14, version 5.25.0*

Due to a “transition period” from them they are unable to reliably deliver orders. My orders have been arriving late and incomplete. While they do refund you and give you credits this is occurring to frequently use another service instead.

### 2/5 — Continues to send advertising notifications after opting out

*2026-06-25, version 5.21.0*

It sucks that you even have to opt out of advertising from a service that you pay for. The least they can do is actually respect the opt out.

### 4/5 — Food is delicious!

*2026-06-19, version 5.21.0*

The pre-made meals are great and got me through the first several weeks of recovery from shoulder surgery. I knocked one star off because the seals over the food is nearly impossible to get off of the steaming hot food. I’ve had to use scissors to remove it. Finally gave up and just removed the covers before microwaving. I did put a damp paper towel over it for cooking.

### 1/5 — Tracking my information

*2026-04-23, version 5.17.0*

I would like to get the app, however , having read your disclaimer you track like crazy & I don’t see where I can opt out of tracking.  I like your 5 min meals esecially!

### 2/5 — Recipe steps no longer easy to use

*2026-04-01, version 5.15.0*

The app used to work great on my iPad, but now the step by step instructions only display in portrait mode in a huge font size. Bring back the old UI. This is not progress.

### 1/5 — The New App Really Sucks

*2026-02-16, version 5.13.0*

I have used Blue Apron for many years.  This new app is extremely poorly designed.  The old app you could make modifications or cancel quiite easily up until the cutoff.  Not with the new app.  You have to email, which they only reply when it is too late.  Also, I have ended up with 2 boxes on the same day more than once and nothing the following week.  The old app there was never this problem.  I have allowed time for them to fix this but it really doesn’t seem to be a priority.  Add in mixed up and missing items, and Blue Apron isn’t the excellent service it used to be.

### 1/5 — WHY?

*2026-02-13, version 5.13.0*

First order started off wrong; placement of delivery was not as specified; probably negates any future orders

### 4/5 — Two dinner meal reviews

*2026-01-26, version 5.11.0*

Grass-Fed Flank Steak & Hot Honey Biscuits + Ponzu Shrimp & Scallion Rice - Both meals were awesome, plentiful & every item in each meal kit was super fresh!! 
I had subscribed to Blue Apron several years ago & enjoyed all the meals but, found having to follow thru w/a subscription tedious & overwhelming!
Not having to subscribe is a game changer & my husband & I are loving it thus far!!👍

### 3/5 — User experience of app subpar

*2026-01-22, version 5.11.0*

I’ve been a customer for over a decade so have seen many versions of Blue apron. I like the recipes and the unique array of meals. The portions have shrunk like everywhere else but you can buy extra proteins. I struggle with the flow of the new app as it’s not intuitive like before. It’s harder to find where to change the menu or cancel a shipment. I am a blue apron plus member. The text option with customer service works pretty well. Would like to see a better user experience in the new app. Also sad that you can now longer browse old recipes.

### 1/5 — Another company ruined by private equity/venture capitalist firm

*2026-01-10, version 5.10.0*

Same menu for vegetarians each week. Fewer options than before. The app design sucks. Not easy to see how many calories or protein. Also why is the font so large on the app when I have the font set to smallest possible on my phone?

### 2/5 — Poor new management

*2025-11-16, version 5.6.0*

Since bought by Wonder Group, the meal service has consistently gone downhill.   Their QA process is non existent.  Incorrect meals are often shipped, meal cards don’t match shipped meals, ingredients missing, and their pre-selected meals will repeat within 1 to 2 weeks so you must consistently manually change meals often to keep some sort of variety.  These were not issues before switching parent company.  Recommend looking elsewhere for a meal service.

### 2/5 — Recipes have disappeared

*2025-11-02, version 5.5.1*

I’ve stayed a member for years because I could save recipes. Two meals a week from blue apron and if I didn’t actually like what was sent, I had access to the older recipes of things Inordered in the past so Incould modify and make that again. So with this last update all those recipes are no longer accessible. dISAPPOINTING!

### 3/5 — Meals are Great, Dislike the New App

*2025-11-01, version 5.5.1*

I really like Blue Apron meals especially for busy weeks where making a meal plan is a lot to add onto a to do list. I preferred the website where I could just skip weeks I didn’t need or want rather than autoship since sometimes autoship seems to have skipped because I didn’t confirm my meal choices but then this week it did ship because I didn’t make any
changes? It’s also not great at taking my history of orders when it sets default meals. So we will make and eat what is coming but it seems inconsistent in how it works. Also preferred less choices- with like 20 meals to choose from each week it makes decision making harder and I’m more likely to actually skip. Having more filter options would make it easier to choose. Just allowing to filter by protein and time limit is limiting. I’d like to be able to filter by vegetable or other ingredients too.

## Most critical reviews (10 lowest-rated)

### 1/5 — Not delivering orders for a month

*2026-08-30, version 5.26.0*

To say that I am unimpressed is an understatement. How can a company that only sells meal kits not be able to fulfill orders for over a month but happily take your money and cancel your order last minute. Or like in my last experience send your three random packs of meat that were not in your order and nothing else. Customer support is nonexistent and takes a week for them to respond to you. I dislike hello fresh, but at least your orders come and on time….. do better.

### 1/5 — Late and missing ingredients

*2026-08-13, version 5.25.0*

Their deliveries are always late, kits are now coming with half the ingredients needed, and customer service is impossible to get ahold of. Save yourself a headache and just go to the store.

### 1/5 — Unreliable

*2026-08-13, version 5.25.0*

Blue apron is going through something as I have my order twice in one week messed up. The first time there was an issue internally and they refunded great. This week I got my order. They didn’t even send what I ordered. They sent food for one meal with random ingredients. Their support is terrible. Must be overwhelmed with all the mess ups the must be dealing with. So if you don’t care about your order being constantly messed up and lack of support Blue Apron is for you.

### 1/5 — They just changed things- horrible

*2026-08-06, version 5.24.0*

They use to send u ingredients organized now they just throw it in a box leaving you an hour of going through everything.  They use to send you cards which made it easy now you have to open the app- which closes while cooking. Cutting corners

### 1/5 — Choose something else

*2026-07-13, version 5.22.0*

Long time subscriber, from around 2015, just canceled it. Quality changed drastically on all levels from deliveries to packaging to produce. Missing produce and meat in EVERY order, from small knick-knacks to protein options. Rotten vegetables. Horrible packaging for sauces and spices, spilled all over your order. Randomly canceled deliveries (had two out of three deliveries canceled without any notice in a last 3 weeks). It was a great experience till they decided to change everything not so long ago. Sad, but it is a complete disrespect towards their customers.

### 1/5 — Love the service but they made the app so much worse

*2026-05-24, version 5.19.0*

The app is garbage now. Your current week’s recipes are so hard to find now. They also took away the ability to look at all recipes.

### 1/5 — Multiple Charges

*2026-05-22, version 5.19.0*

Every week I get 2-3 charges on my bank account for my single order. They say that they do “test transactions” to make sure the account on file is active. If anyone knows about test charges they are usually $1, or something that isn’t taking $200 from you for 3-5 business days! I am cancelling and you should too. Also when you first call customer service it is definitely an AI woman speaking. They are basically taking your money and using a bogus excuse about an automated system that they have no control over to fraud you. Then they keep saying to call your bank. Cancel now.

### 1/5 — Shoves ads in your face

*2026-05-18, version 5.18.0*

I’m already paying for a subscription service (with meals worse than hello fresh) and yet they still shove multiple pages of ads in my face that I have to close out of whenever I open the app.

### 1/5 — They ruined the app

*2026-05-11, version 5.18.0*

I am a long time subscriber. Recently, they changed the app so that it only shows two weeks in upcoming orders. This is very inconvenient when you want to look ahead to plan meals and to skip weeks when planning a vacation. I don’t want to have to remember to check the app to see if I can skip a week in the middle of my vacation.

### 1/5 — Arrived at midnight

*2026-04-27, version 5.17.0*

Sat out all night on my front porch after arriving late

## Most praised reviews (10 highest-rated)

### 5/5 — Very inconvenient to make changes

*2026-07-21, version 5.23.1*

It used to be simple now it’s too many steps I’ve had blue apron for years but if I ever switched to another service this would be the reason

### 5/5 — By far the best meal delivery kit

*2026-07-09, version 5.22.0*

I’ve tried nearly every meal kit delivery subscription, and Blue Apron by far has the tastiest dishes, for the most fair price. I’ve used Blue Apron off and on for nearly 10 years, and have had very few issues. The times I did have issues, the customer service was really good. They also have a very generous referral system.  I recommend Blue Apron to everyone (not even for the rewards!) because it’s just insanely better than the rest

### 5/5 — My order came on its side

*2026-04-08, version 5.16.0*

Guys, if you can do one thing,  please train your delivery people to deliver the box straight up. something broken inside and dripped through the house. The one problem with these companies are they’re not detail oriented.

### 5/5 — Delivery never arrived

*2026-03-25, version 5.15.0*

My delivery was supposed to arrive yesterday “by the end of the day”. I’m still waiting for it one day later.

### 5/5 — I recommend all the time!

*2026-03-10, version 5.14.0*

I was reading some of the negative reviews which made me want to write my positive one. 
1. I’ve never had an issue with delayed or missing packages. 
2. Blue Apron is ideal for people that already know how to cook and prefer to elevate and learn WHILE having meal prep easy! I’m a very good cook but hadn’t explored many other cuisines before Blue Apron. 
3. If you order multiple times a month it is worth it to get the Blue+ or whatever additional “membership” they have. It’s annoying and a new add-on cost since the revamp/upgrade but seems to happen to everything these days.
4. You can skip an unlimited amount of meals! I was worried that while traveling if I skipped too many it would cancel my membership or some penalty but nothing.
5. I like to do the full cooking, but they now have a “assemble and bake” which has less steps and a single-portion microwave ready made meals.

### 5/5 — Love the non-subscription Blue Apron!

*2026-03-09, version 5.13.0*

I subscribed to Blue Apron several years ago and although I enjoyed the meals, I hated keeping up with the subscription part!
Since you no longer need to subscribe, I’ve decided to give it another go & have been so pleased with this service!! The proteins & produce received have been stellar in both quality & taste! 
The recipes are simple to follow, the meal portions are very ample too!
I highly recommend the new Blue Apron non-subscription service!

### 5/5 — Recent changes

*2025-11-16, version 5.6.0*

I have used this service for 10 years. All of a sudden they have changed how you can communicate issues to Blue apron. They have made it so you can no longer report an issue and have it corrected or financially reimbursed. They no longer want to communicate with their customers. It used to be so simple to communicate issues and clearly they don’t want to hear from customers anymore.

### 5/5 — The update is really delicious

*2025-08-13, version 5.0.1*

I’ve been using Blue Apron for some time.   Fresh groceries delivered to assemble great meals is a huge benefit in my life.   In the recent past the app has held back the service but, that’s all changed.

The new version has great pictures of the meals (they do come out like the pictures). The app now also seems more logically ordered and easier to find the meal selections I like.   The variety also seems greater than ever but, I’m not certain yet if that’s just down to the new, impressively improved presentation.

### 5/5 — Renosharo

*2025-08-10, version 4.27.2*

We’ve been receiving Blue Apron meals for several years. We love the variety and quality of every one!

### 5/5 — Delicious meals

*2025-08-10, version 4.27.2*

I have been with Blue Apron for 10 years and never got a meal I didn’t like.

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-09-05.*
