# Blue Rewards

> Loyalty program app for earning points, discounts, and gift cards. (iPhone/iPad app by Al-Futtaim Group.)

- Source: https://appshunter.io/ios/app/blue-rewards/id1503337179 (this page in markdown: same URL + `.md`)
- Developer: [Al-Futtaim Group](https://appshunter.io/developer/1375892810)
- Category: Lifestyle, Shopping
- Price: Free
- Rating: 3.70/5 from 161 App Store ratings · 371 written reviews indexed
- Age rating: 12+
- Requires: iOS 16.0 · 269 MB
- Languages: American English
- Released: 2020-04-16
- Data updated: 2026-08-10
- Monetization: free
- User reviews in markdown: https://appshunter.io/ios/app/blue-rewards/id1503337179/reviews.md

## What is Blue Rewards?

Welcome to Blue! 
This update is so big, it’s a new Blue! We have a brand new design, smoother experience and exclusive new benefits and features including:
•	Watch your points grow! Now earn and redeem points for in-app activities including exciting games to play and earn points and referring your friends to Blue
•	More savings to be enjoyed! Thousands of discounts and offers from your favourite brands
•	New Gift Card options you can purchase in app 
•	Offers just for you! Personalized content and offers curated just the way you want them

## Key features

- Earn and redeem points
- Play games to earn points
- Refer friends for points
- Thousands of discounts and offers
- New gift card options
- Personalized offers

## What do users think of Blue Rewards?

Overall sentiment: negative

**Pros**

- 💰 Generous cashback and rewards on purchases
- 🎁 Wide variety of discounts and promotional offers
- 🏪 Partnerships with popular brands (M&S, IKEA, etc.)
- 👍 Helpful and professional staff at physical locations
- 🎮 Engaging games and activities for earning points

**Cons**

- 🐛 Frequent app crashes and freezing
- 🔑 Persistent login and authentication issues
- 📱 OTP not received via SMS or email
- ⚠️ Points not credited after purchases or games
- 🔄 Constant logout requiring repeated re-authentication
- ⏳ Extremely slow app performance and loading times
- 🌍 Poor regional support (Hong Kong, Malaysia, etc.)
- 💳 Wallet payment functionality broken or disabled
- 🚫 Registration failures and account creation issues
- 📊 Misleading or false reward promises
- 🔐 Excessive personal data collection
- 😤 Unresponsive and unhelpful customer service
- 💸 Unexpected charges and subscription fees
- ⏰ Points expiring without proper notification
- 🎯 Inconsistent point allocation across regions

**Commonly reported bugs**

- App crashes on startup or during profile completion
- Login stuck on loading screen with B logo
- OTP not sent to phone or email despite multiple requests
- Password reset not working or OTP not received
- Registration form fields frozen or unresponsive
- Country selection screen frozen on app launch
- Invalid phone number error for valid formats
- Email already exists error preventing login
- App logging out unexpectedly and requiring re-login
- Receipt scanning and validation failures
- Points not updating after games or purchases
- Wallet balance not displaying or stuck loading
- Payment processing hangs indefinitely
- Missing parameter error preventing app usage
- App not compatible with newer iOS versions
- Bottom portion of app displays grey/unresponsive
- White screen appearing on app launch
- No internet connection error despite active connection
- App size too large (250MB) causing download issues
- Referral rewards not credited despite successful referrals

**Most requested features**

- Restore bill payment functionality (DU, Nol, Salik)
- Implement facial recognition login option
- Add email-based login alternative
- Enable offline barcode access in wallet
- Simplify app navigation and UI design
- Provide better location-based offer filtering
- Add dark mode option
- Improve transaction history tracking
- Restore previous app version with better functionality
- Implement automatic points notification system
- Add account deletion option
- Support more country codes for phone registration
- Enable points redemption for online shopping

## Recent user reviews (10 of 371)

All indexed reviews: https://appshunter.io/ios/app/blue-rewards/id1503337179/reviews.md

### 1/5 — Terrible customer service

*2026-07-06, version 3.2.42*

A heads-up to fellow online shoppers: if you're ordering perishables, be prepared for short shelf lives. I recently had a poor experience where my items arrived with only 3 days left before expiry. Attempting to resolve this with customer support felt like a cycle of scripted apologies with no actionable outcome. I'll be avoiding this group moving forward as there is clearly no loyalty.

### 1/5 — Very very bad after update (rate 0/0)

*2026-06-26*

When opened, 👉🏻 Try Again Try Again Try Again Try Again it's like looking at a white paper after updating the software, very disappointing

**Developer response:** Hi, thank you for your feedback. We’re sorry to hear about the issue after the update and understand how disappointing this can be. Please contact us at help@mybluerewards.com with your details so we can assist you.

### 1/5 — Very very bad after update (rate 0/0)

*2026-06-24, version 3.2.42*

When opened, it's like looking at a white paper after updating the software, very disappointing

### 5/5 — ماركس اند سبنسر

*2026-06-22, version 3.2.42*

كنت في ماركس اند سبنسر النخيل مول و الموظف مساعد متعاون و محترم اشيد به الله يوفقه 🙏

### 1/5 — Frustrating app with tiny reward

*2026-06-05, version 3.2.40*

Been using this app in numerous places where we have shopped and it is the only app where the more you shop the less points you get! We have spent over 4000aed and have 4 AED in the wallet! Disappointing!

### 5/5 — قرناطة مول

*2026-05-18, version 3.2.40*

الأستاذة فاطمة ممتازة وكمان فاطمة البائعة ممتازين + مشعل وفيصل صراحه قمة من التعامل الراقي والاحترافي

### 1/5 — Walk and earn is a scam

*2026-05-01, version 3.2.40*

When you reach daily step goal on walk and earn function, you only get 50 points. You can set the daily goal from 5,000 to 20,000 steps, BUT more steps does NOT give you more points, don’t be stupid. Your hardwork does NOT mean more rewards, the app is NOT trying to promote a healthy walking habit. Really disappointing function.

### 1/5 — Unsatisfied customer service

*2026-04-22, version 3.2.40*

I visited Mall of the Emirates for after-sales support regarding one of my Raymond Weil vintage watches.

Unfortunately, I had a disappointing experience with Mr. Kevin, who was in charge of service. His approach was unprofessional and not helpful, which is not acceptable

I expect a higher standard of customer service, especially for a brand of this reputation. I hope this matter will be addressed and that future customers receive a better experience.

### 1/5 — Can’t register; no OTP received

*2026-04-19, version 3.2.40*

M&S in HKG now use this for rewards. Yet I can’t even register in HKG because phone doesn’t receive OTP. 
THIS IS BASIC STUFF!

### 1/5 — Useless app! Scam!!!

*2026-04-17, version 3.2.40*

App that is NOT created for use in Hong Kong. Was forced to download it hoping all my saved points will be transferred. Guess what- all disappeared!!!! 
Another problem I encountered- couldn’t register my HK number. Hong Kong wasn’t on the list of countries to choose from! 
After months of having problem with it I reinstalled the app. Could easily register now but again, all points earned missing and all the brands and offers are useless for hk customers. SCAM!!!
P.S.  After months of so called ’investigation’  nothing was resolved and no one got back to me about the progress. On my request to follow up the case, they replied I have “zero wallet bill amount” which is not true as I shop at M&S HK regularly. I repeat, this app is a total scam!!

## Frequently asked questions about Blue Rewards

### What does the Blue Rewards app do?

The app allows users to earn and redeem points through various in-app activities, including playing games and referring friends. It also provides access to thousands of discounts and offers from popular brands, as well as new gift card purchasing options.

### How can I earn points with Blue Rewards?

You can earn points by engaging in in-app activities, such as playing exciting games designed to earn points. Additionally, referring your friends to the Blue Rewards app is another way to accumulate points.

### What kind of savings can I find on the app?

The app offers thousands of discounts and offers from your favorite brands. It also provides personalized content and offers curated specifically for you, ensuring you get savings tailored to your preferences.

### Is the Blue Rewards app free to use?

Yes, the app is free to download and use. There are no mentioned costs associated with the core functionality of earning points, accessing discounts, or redeeming rewards.

### Can I buy gift cards through the app?

Yes, the app features new gift card options that you can purchase directly within the application. This provides a convenient way to acquire gift cards while potentially earning rewards.

## Version history (last 5 releases)

### 3.2.43 — 2026-07-16

Introduced Mallathon Challenge, a location-based weekly walking challenge within Walk & Earn. Users can join at Dubai Festival City Mall, compete on a live leaderboard, track their progress, and earn Blue Points through weekly challenges.

### 3.2.42 — 2026-06-22

- Enhanced KYC flow for a faster and smoother verification experience.
- Improved Tourist features for a smoother and more seamless experience
- Upgraded Walk & Earn with Personal Milestones and exciting Group Challenges
- Added Recover Missed Streak to help you maintain your progress
- Performance improvements, bug fixes, and stability enhancements

### 3.2.40 — 2026-04-06

Bug fixes and performance improvements for a smoother, enhanced experience .

### 3.2.38 — 2026-03-03

We’re making your experience even more rewarding.

• Enjoy more exciting and rewarding walking challenges
• Track your weekly progress and rewards with greater visibility
• Discover more ways to use and enjoy your points
• Improved product browsing, enhanced Wishlist features, and a smoother, more seamless AI Advisor experience

Update now to make the most of what’s new.

### 3.2.37 — 2025-12-24

Raffle Draw :Turn your Blue Points into winning opportunities - enter our monthly Raffle Draw for exclusive prizes.

M&S Digital Stamp Card : Buy 5 drinks, get 1 free - now with digital stamps and redeem your free drink at M&S across MENA.

Enhancements to brands page

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## More apps by Al-Futtaim Group

- [Toys 'R' Us - تويز آر أص](https://appshunter.io/ios/app/toys-r-us/id1449839560)
- [M&S UAE](https://appshunter.io/ios/app/m-and-s-uae/id1460575878)
- [M&S Singapore](https://appshunter.io/ios/app/m-and-s-singapore/id1496942958)
- [M&S Hong Kong](https://appshunter.io/ios/app/m-and-s-hong-kong/id1506546330)
- [Watsons UAE](https://appshunter.io/ios/app/watsons-uae/id1528468262)

All apps by Al-Futtaim Group: https://appshunter.io/developer/1375892810

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-10.*