# Buffer: Plan & Schedule Posts — Social Media Content Planner > Social media post management and scheduling tool for creators. (iPhone/iPad app by Buffer, Inc..) - Source: https://appshunter.io/ios/app/buffer-plan-and-schedule-posts/id490474324 (this page in markdown: same URL + `.md`) - Developer: [Buffer, Inc.](https://appshunter.io/developer/490474327) - Category: Social Networking, Business - Price: Free with in-app purchases - Rating: 4.70/5 from 34,187 App Store ratings · 541 written reviews indexed - Age rating: 4+ - Requires: iOS 18.0 · 224 MB - Languages: American English, European Spanish - Released: 2011-12-22 - Data updated: 2026-09-02 - Monetization: free with in-app purchases - User reviews in markdown: https://appshunter.io/ios/app/buffer-plan-and-schedule-posts/id490474324/reviews.md ## What is Buffer? Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories. • Cross-post content across platforms with a single tap KEEP YOUR IDEAS ORGANIZED • Save inspiration in a central content library • Use tags to keep ideas organized by theme or campaign • Move ideas straight to your schedule when ready SEE WHAT WORKS • Simple analytics and reports show your top-performing posts • Track growth, clicks, and engagement A CALENDAR BUILT FOR CREATORS • Get an at-a-glance view of your upcoming posts • Drill down from a monthly to weekly view NEED HELP? Our friendly team is here for you with world-class support via email and social. Email: hello@buffer.com Twitter: @buffer Facebook: http://facebook.com/bufferapp Instagram: @buffer Pinterest: https://www.pinterest.com/bufferapp/ TikTok: https://www.tiktok.com/@bufferapp Privacy Policy: https://buffer.com/privacy Terms of Use: https://buffer.com/legal/terms-of-use/year/2023 ## Key features - Cross-platform posting - Content scheduling - Idea organization - Performance analytics - Calendar view - Apple Watch app ## Pricing and in-app purchases Base price: Free. **Subscriptions** | Subscription | Price | Period | | --- | --- | --- | | Small Business | $99.99 | per month | | Essentials+Team: 1 Channel | $11.99 | per month | | Pro for 1 Month | $14.99 | per month | | Pro for 1 Year | $144.99 | per year | | Small Business for 1 Month | $99.99 | per month | | Pro for 1 Month | $14.99 | per month | | Essentials - 1 Channel | $5.99 | per month | | Essentials - 2 Channels | $11.99 | per month | | Essentials - 3 Channels | $17.99 | per month | | Essentials - 4 Channels | $23.99 | per month | | Essentials - 5 Channels | $29.99 | per month | | Essentials - 6 Channels | $35.99 | per month | ## Chart rankings - #145 in Top Grossing · Social Networking (US App Store) ## What do users think of Buffer? Overall sentiment: neutral **Pros** - 💻 Easy to use - 🕰️ Convenient scheduling - 🔍 Helpful for social media management - 🤖 Automated posting - 📈 Improved engagement and growth **Cons** - 🐛 Stability issues and bugs - 🔗 Unreliable platform integrations - 📸 Limited image/video handling capabilities - 🔒 Frustrating login/authentication problems - 💰 Expensive paid plans **Commonly reported bugs** - Drafts not registering in visual calendar - Inability to reorder scheduled posts - Inconsistent behavior between mobile and desktop versions - Automatic posting not working as expected - Issues with image/video quality and formatting **Most requested features** - Add support for Twitter threads - Improve visual planning and calendar view - Integrate with more platforms like Slack and Discord - Allow more customization and control over posts - Provide better analytics and performance insights ## Recent user reviews (10 of 541) All indexed reviews: https://appshunter.io/ios/app/buffer-plan-and-schedule-posts/id490474324/reviews.md ### 1/5 — Dommage *2026-08-28* Une application qui fonctionnait très bien depuis longtemps mais depuis quelques semaines et l’ajout de nouvelles fonctionnalités, les titres des posts ne restent pas et le raccourcisseur d’URL ne fonctionne plus (pourtant cela fonctionne sur la version desktop). En vrai habituellement c’est une application 4-5 étoiles, mais là ce n’est pas possible ### 1/5 — New update sucks *2026-08-25, version 15.7.5* Why is the new update so much more difficult to use??? It's so cluncky and you have to tap around like 8x more to do the same task. I'm literally going to switch platforms if it's going to take this long to schedule every time now. ### 5/5 — Podcast Usage *2026-08-20, version 15.7.5* Amazing for scheduling content and so easy to use! ### 1/5 — Just a queue. Save yourself the money and use the in-app schedulers *2026-08-19* Very disappointed. Buffer is just a glorified queue. You can’t edit anything in the service, select music (I know this isn’t limited to buffer, it’s up to the social media platforms but I’m including it here for clarity), and when you schedule a reminder to post, the service doesn’t even upload your scheduled post to your phone’s camera roll, meaning you have to re-upload the post to each social media platform (meaning clogging up your photos until you manually post), and then re-enter any hashtags you entered in the description in Buffer. The only thing this app serves as is a queue that you can create, and a notification to post. Everything else you have to do manually. Save yourself the money and either enter a recurring reminder in your personal calendar or better yet just schedule posts right in TikTok and Instagram. ### 4/5 — New update 🙌🏻 - MOSTLY *2026-08-17, version 15.7.1* 5 star app except for one minor issue that becomes major for me when I'm in a hurry. . . Posting action is set by default to "next available" I always "post now". I wish there was a way to set the default to one's preference . The extra steps to change it each time is a real drag . ### 1/5 — No Custom thumbnail support *2026-08-17* I wasted a lot of time using the web or the app version just to figure out how to do thumbnail from my own camera roll. I would urge the Developer) instead of focusing on complex things, sort out these basic feature. **Developer response:** Thanks for the review. We do offer the ability to customize the thumbnail based on a frame from the video for networks that support it. Unfortunately networks don't support the ability to upload a custom thumbnail in most cases. https://support.buffer.com/en-us/articles/sharing-videos-through-buffer-LOe2p2rnAI ### 2/5 — Calendar disaster *2026-08-16, version 15.7.3* This used to be a great app but they removed the full calendar view on the app so you can’t see what days you have posts scheduled. The little strip calendar they show now doesn’t even have the month. Worthless. ### 1/5 — Why ? *2026-08-15, version 15.7.3* I’ve been using Buffer for years each change has made it worse to use . It is quicker if I just type and schedule my own posts manually ### 1/5 — Just an extra app taking up space *2026-08-12, version 15.7.1* I was trying to use buffer for a social Media fast but still post content. Paid for the monthly subscription for 3 channels and as soon as I deleted the OG apps, I started having problems! I’m just one person with one phone posting to multiple apps, how is the teams feature? I know it has to be doo doo because I’m having issues with just me! I tried it and buyed it and now I NEVER want to hear about this app EVER AGAIN! ### 4/5 — VoiceOver user of Buffer *2026-08-11, version 15.7.1* Normally, I would have given this a 5 star but as a voice over user, not all the buttons are described with labels.Also, wish you could change between the business/professional channels and the personal channels without having to upgrade and pay for this option.Maybe someday... Haha! Thanks for making this 95% accessible to the visually impaired, it's a great start! ## Frequently asked questions about Buffer ### What does Buffer do? Buffer is a social media management app that allows users to plan, schedule, and publish posts across various platforms. It helps creators stay consistent by automating content delivery and provides tools to engage with audiences and track post performance. ### What are the key features of Buffer? Key features include the ability to post to numerous social platforms like Instagram, TikTok, Facebook, and LinkedIn, schedule YouTube Shorts, TikToks, and Instagram Reels, organize ideas in a content library, and view simple analytics to see top-performing posts. ### Is Buffer free to use? The app offers a free version with in-app purchases, meaning some features or advanced functionalities might require payment. This allows users to start managing their social media without an initial cost. ### What platforms can I post to with Buffer? You can share content to a wide range of platforms including Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, and Mastodon. It also supports scheduling for formats like YouTube Shorts, TikToks, Instagram Reels, and Stories. ### How does Buffer help with content organization? Buffer provides a central content library where you can save inspiration and ideas. You can use tags to categorize these ideas by theme or campaign, making it easy to find and move them to your schedule when you're ready to publish. ## Version history (last 5 releases) ### 15.8 — 2026-08-30 - Improved Instagram and Facebook channel connection flows, including support for connecting Instagram via Facebook and linking existing Instagram channels to Facebook. - The Composer now supports pasting remote image and video URLs, including attaching multiple images from a URL at once. - Posting options in the Composer are clearer and remember your previous selection. - Added a new Channel Settings view, plus search for larger channel lists and drag-and-drop channel reordering. - Calendar improvements include a week selector at the top, quick access to the date picker, and better landscape support. - Added support for Instagram 3:4 images and updated Reel validation requirements. - Focus Mode while typing is now optional and can be turned on in settings. - Fixed several issues and made general improvements across the app. ### 15.7.5 — 2026-08-18 We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements. ### 15.7.4 — 2026-08-17 We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements. ### 15.7.3 — 2026-08-14 We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements. ### 15.7.2 — 2026-08-12 We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements. ## Apps similar to Buffer | App | Rating | Price | Category | | --- | --- | --- | --- | | [Smart Post: Social Scheduler](https://appshunter.io/ios/app/smart-post-social-scheduler/id591683237) | 4.5 (423) | Free | Social Networking | | [Hootsuite - Social Media Tools](https://appshunter.io/ios/app/hootsuite-social-media-tools/id341249709) | 4.7 (34,295) | Free | Social Networking | | [Apphi: Social Media Scheduler](https://appshunter.io/ios/app/apphi-social-media-scheduler/id1251406049) | 4.6 (3,496) | Free | Social Networking | | [Threads](https://appshunter.io/ios/app/threads/id6446901002) | 4.6 (2,201,790) | Free | Social Networking | | [BeReal: Photos & Friends Daily](https://appshunter.io/ios/app/bereal-photos-and-friends-daily/id1459645446) | 4.8 (1,155,234) | Free | Social Networking | | [Facebook](https://appshunter.io/ios/app/facebook/id284882215) | 4.5 (28,127,138) | Free | Social Networking | ## More apps by Buffer, Inc. - [Remix by Buffer](https://appshunter.io/ios/app/remix-by-buffer/id1483951350) All apps by Buffer, Inc.: https://appshunter.io/developer/490474327 ## Related topics [post scheduler](https://appshunter.io/ios/topics/post-scheduler) · [scheduling app post](https://appshunter.io/ios/topics/scheduling-app-post) · [social media management](https://appshunter.io/ios/topics/social-media-management) · [social media scheduler](https://appshunter.io/ios/topics/social-media-scheduler) · [buffer](https://appshunter.io/ios/topics/buffer) · [schedule posts](https://appshunter.io/ios/topics/schedule-posts) · [buffer ai](https://appshunter.io/ios/topics/buffer-ai) · [content planner](https://appshunter.io/ios/topics/content-planner) · [social media manager](https://appshunter.io/ios/topics/social-media-manager) · [social media calendar](https://appshunter.io/ios/topics/social-media-calendar) · [post planner for social media](https://appshunter.io/ios/topics/post-planner-for-social-media) · [later](https://appshunter.io/ios/topics/later) · [social media planner](https://appshunter.io/ios/topics/social-media-planner) · [social growth](https://appshunter.io/ios/topics/social-growth) · [social post](https://appshunter.io/ios/topics/social-post) · [social media content creator](https://appshunter.io/ios/topics/social-media-content-creator) · [instagram post scheduler](https://appshunter.io/ios/topics/instagram-post-scheduler) · [hootsuite](https://appshunter.io/ios/topics/hootsuite) · [repurpose](https://appshunter.io/ios/topics/repurpose) · [tailwind](https://appshunter.io/ios/topics/tailwind) --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-09-02.*