# Colour Varia — Color Fashion & Style Palettes

> Personalized color analysis based on skin tone and brightness for fashion and design. (iPhone/iPad app by Valentino London Ltd.)

- Source: https://appshunter.io/ios/app/colour-varia/id6443921599 (this page in markdown: same URL + `.md`)
- Developer: [Valentino London Ltd](https://appshunter.io/developer/1498899598)
- Category: Lifestyle, Education
- Price: Free with in-app purchases
- Rating: 4.52/5 from 133 App Store ratings · 29 written reviews indexed
- Age rating: 4+
- Requires: iOS 13.0 · 115 MB
- Languages: English
- Released: 2023-12-04
- Data updated: 2026-08-27
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/colour-varia/id6443921599/reviews.md

## What is Colour Varia?

Obsessed with color? You’re going to love this! This app takes color analysis to the next level, ditching outdated Seasonal theories (Spring, Summer, Autumn, Winter) and helping you discover the colors that suit you best – all based on your skin tone and how light or dark you are.

No more guessing or following rigid rules. The app is here to guide you in exploring color palettes and combinations that make you stand out, whether you’re styling your outfit, decorating your space, or just experimenting with a fresh new look. It’s super easy – just snap a pic, and the app does the rest!

Why you’ll love it:

	•	Personalized color analysis – tailored to your skin tone and brightness.
	•	Instantly generates color palettes that match your vibe.
	•	Discover color combinations that help you stand out.
	•	Snap photos of your favorite shades and see how they work in different harmonies.
	•	Shop for clothes in your exact color palette or find items in the colors you love through the app’s e-commerce section.
	•	Perfect for building the ultimate color palette for your wardrobe, interior design, or creative projects.
	•	Access hex codes for any color you capture – ideal for designers and creatives.
	•	Fun, easy-to-follow e-learning modules to boost your confidence in using color.

Whether you want to experiment, play, or just learn more about how to use color to express yourself, this app has you covered. Live your life in full color, your way!

## Key features

- Personalized color analysis by skin tone
- Instant color palette generation
- Discover standout color combinations
- Analyze shades from photos
- E-commerce integration for shopping
- Hex code access for designers
- E-learning modules on color use

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Interior Designer | $39.99 | per year |
| Premium | $9.99 | per year |
| Premium Access | $4.99 | per month |
| Interior Designer Monthly | $12.99 | per month |
| Premium_Lowest_Monthly | $1.99 | per month |
| Sub monthly lowest v2 | $2.99 | per month |
| Annually No Discount | $19.99 | per year |
| annual 24.99 | $29.99 | per year |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Module 2 | $24.99 | one-time |
| Premium | $9.99 | one-time |
| Module 1 & 2 | $59.99 | one-time |
| Premium 1.99 | $1.99 | one-time |


## Recent user reviews (10 of 29)

All indexed reviews: https://appshunter.io/ios/app/colour-varia/id6443921599/reviews.md

### 1/5 — Not working

*2026-08-02, version 2.23.0*

When I try to do anything on the app scan I color anything it doesn’t let me do anything

### 1/5 — App crashes

*2026-04-04, version 2.23.0*

Every time you take a photo it crashes.

### 1/5 — App Crashes

*2026-03-19, version 2.23.0*

This app seems so interesting and I came across it on Instagram. There’s one HUGE problem though…it crashes every time I select anything. I can’t actually use it. I would gladly give it a higher rating if I could use it. Please update the app!

### 1/5 — App Keeps Crashing 😢

*2026-02-21, version 2.23.0*

Every time I try to scan a color on a clothing item, it keeps crashing and kicking me out of the entire app. Everything else I try to do keeps giving me an error. Only thing that works up to a point is scanning my face. Tried restarting my phone, deleting and reinstalling the app, but nothing works. Hope this gets fixed.

### 5/5 — Love this app

*2025-12-07, version 2.23.0*

Absolutely fascinating information and beautifully presented. I’m learning so much! Also great customer service. Thank you.

### 1/5 — App crashes when camera is launched.

*2025-11-07, version 2.23.0*

Every time I use the camera function to try to scan a color the app crashes

### 1/5 — Camera feature does not work properly

*2025-11-06, version 2.23.0*

Camera feature not working

### 1/5 — Doesn’t relate to your skin tone at all.

*2024-09-24, version 2.12.0*

Pointless app. Doesn’t tailor to your skin tone or colours. Don’t waste your money. 
Lots of basic prerecorded content. I feel like I’ve been duped.

### 1/5 — Terrible app

*2024-08-08, version 1.55.0*

You pay for the app and then You have to pay another subscription to use the app!?
Trash. I want my money back!!!

### 1/5 — If you’re trying to find your color season, just don’t.

*2024-05-04, version 1.47.0*

Dumbest app ever

## Frequently asked questions about Colour Varia

### What does Colour Varia do?

Colour Varia provides personalized color analysis based on your skin tone and brightness, moving beyond traditional seasonal color theories. It helps you discover color palettes and combinations that best suit you for fashion, interior design, and creative projects. You can even snap a photo to analyze colors.

### How does the app determine my best colors?

The app analyzes your skin tone and how light or dark it is to generate personalized color palettes. It focuses on individual characteristics rather than rigid seasonal categories like Spring, Summer, Autumn, or Winter.

### Can I use this app for more than just fashion?

Yes, the app is versatile and perfect for various applications. You can use it to build color palettes for your wardrobe, plan interior design schemes, or experiment with colors for any creative project. It also provides hex codes for designers.

### Is Colour Varia free to use?

The app is free to download and use, offering core features for color analysis and palette generation. However, it includes in-app purchases for additional features or content, such as advanced e-learning modules or premium palette options.

### What are the e-learning modules about?

The e-learning modules are designed to boost your confidence and knowledge in using color effectively. They offer fun, easy-to-follow guidance on various aspects of color theory and application, helping you express yourself through color.

## Version history (last 5 releases)

### 2.23.0 — 2024-10-14

This version has an improved search by brand filter and also a more robust interface for your entertainment!

### 2.21.0 — 2024-10-14

Search by BRAND for clothes in your colors, from a gucci to H&M. You can also create outfits using different brands for each item, incase you want to save money on tourers and go big on shoes! There is a wide range of brands to choose from so have fun! 

Colour Varia Team

### 2.19.0 — 2024-10-10

This version has some small fixes to designs and better e-commerce stability, enjoy find your colors and creating color combinations! 

Colour Varia Team

### 2.18.0 — 2024-10-09

Now you can adjust any of your colours to account for your personal taste and build upon the color science within each palette! You can also now add black and white to each palette by adjusting a color to its maximum. 

This has made Colour Varia a lot more fun to play with and also more unique to you! 

Have fun generating color palettes! 

We hope you enjoy!

### 2.14.0 — 2024-10-02

Dear Colour Varia Community, 

We have improved some minor bugs so that you have a better experience, 

Enjoy your color analysis and color combinations!

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## Related topics

[colour varia](https://appshunter.io/ios/topics/colour-varia) · [maicolors](https://appshunter.io/ios/topics/maicolors) · [varia](https://appshunter.io/ios/topics/varia)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-27.*