# Dress Up and Happy Life — Chang your life by dress-up!

> Fashion-driven story game with branching choices and multiple endings. (iPhone/iPad app by JAYKEI GAMES LLC.)

- Source: https://appshunter.io/ios/app/dress-up-and-happy-life/id6736502173 (this page in markdown: same URL + `.md`)
- Developer: [JAYKEI GAMES LLC](https://appshunter.io/developer/1774358044)
- Category: Games, Entertainment, Casual, Simulation
- Price: Free with in-app purchases
- Rating: 4.50/5 from 1,412 App Store ratings · 153 written reviews indexed
- Age rating: 12+
- Requires: iOS 13.0 · 366 MB
- Languages: Korean, German (Germany), Russian, European Spanish, American English, Indonesian, Japanese, Chinese (Simplified, China), Chinese (Traditional, Taiwan), European Portuguese and 1 more
- Released: 2024-10-15
- Data updated: 2026-08-31
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/dress-up-and-happy-life/id6736502173/reviews.md

## What is Dress Up and Happy Life?

The fate of the characters depends on your choices! Your sense of style will determine their endings!
▼ Features
・With only two choices, you can easily play in your free time.
・Whether you succeed or fail, different stories await you!
▼ Recommended for
Those who love fashion and style, and those who prefer story-driven games. It’s especially great for anyone who enjoys exploring various endings!
New outfits and stories may be added in the future! Look forward to updates.
Download it now!
EU / California users can opt-out under GDPR / CCPA.
Please respond from the pop-up displayed when starting in the app or within the settings in the app.

## Key features

- Two-choice gameplay
- Multiple story endings
- Fashion and style focus
- Character destiny choices
- Story-driven experience

## Pricing and in-app purchases

Base price: Free.

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| No Ads | $3.89 | one-time |


## What do users think of Dress Up and Happy Life?

Overall sentiment: negative

**Pros**

- 🎮 Fun and entertaining game
- 👍 Enjoyable gameplay

**Cons**

- 💢 Too many ads
- 🚫 Promotes toxic behavior and racism
- 🚫 Disturbing and inappropriate content
- 🚫 Fatphobic and promotes unrealistic beauty standards

**Commonly reported bugs**

- Loading screen issues
- Compatibility problems on older devices

**Most requested features**

- Reduce the number of ads
- Improve the quality and appropriateness of content

## Recent user reviews (10 of 153)

All indexed reviews: https://appshunter.io/ios/app/dress-up-and-happy-life/id6736502173/reviews.md

### 5/5 — I love it

*2026-01-31, version 1.0.8*

I wish I could play this game again I wanna play and the dolls are so cute

### 2/5 — Idk it’s weird

*2025-12-29, version 1.0.8*

I get these kind of games for stupid reviews and this game is very … interesting 🤨 and GURL WHY WOULD I WANNA GT BACK WIJT MY EX THIS GAME BE MAKING NO SENSE AT ALLLL 🤨🤨🤨🤨🤨

### 1/5 — Unbelievable

*2025-12-28, version 1.0.8*

I read some of the reviews but gave it the benefit of the doubt and tried anyways but i didn’t even download the game before i realized the reviews were right about  racism just from the ad itself but I only joined or downloaded to see my attention was not to actually play just see if the reviews were right or wrong but it’s confirmed they were correct.




Good bye Have a nice day! 😁👍

### 5/5 — this is a game aimed at THIRTEEN YEAR OLD GIRLS. (this is only rated five stars so yall can see it.)

*2025-12-26, version 1.0.8*

this game is extremely fat phobic and advertises that in order to have a happy life you must get the guy and be blonde and skinny. it says pigtails are childish and black hair is… pick me? and it is racist and weird too. on the first level the girl says “i’m finally the WHITE gal hes after!” and there is a level where a teacher FALLS IN LOVE with a RECENTLY GRADUATED STUDENT. it’s disgusting and stereotypical and i can’t believe this is being aimed at THIRTEEN YEAR OLD GIRLS. absolutely vile. and there is an ad like every fifteen seconds. and ik that every single developer response is automated so don’t even bother. this is for the people.

### 4/5 — 살작아쉬운점

*2025-12-20*

그 선택하고나면나오는버튼을누르기가좀귀찮내요

### 3/5 — 広告多いねん

*2025-12-17*

楽しいが広告が多い。とても多い。少なくしてくれたら文句なしなんだけどね。

### 1/5 — THE RACIST GAME EVER 🤬

*2025-12-16, version 1.0.8*

Bad game for kids 🤬

### 4/5 — うーん☹️

*2025-10-12*

ゲームは楽しいけど2回に1回広告でてきます
暇つぶしにはおすすめ

### 1/5 — Ads

*2025-10-07, version 1.0.8*

I think you put a game in between the ads.

### 3/5 — This game is clearly rude and entirely inappropriate for young girls.

*2025-09-30, version 1.0.8*

This game targets young girls and subtly promotes the idea that they must alter their appearance and behavior to gain the approval of friends and achieve popularity. Such messages can have detrimental effects on their self-esteem, potentially leading to issues like eating disorders and depression. The presence of metrics such as weight and perceived beauty standards can create an environment where young girls feel inadequate and struggle with negative self-image. This damaging mindset may even push them towards serious thoughts of self-harm or suicide, as they grapple with feelings of worthlessness and despair. In other words, I kindly ask that you address the issues with your game and make the necessary improvements.

## Frequently asked questions about Dress Up and Happy Life

### What is Dress Up and Happy Life about?

This app is a fashion-driven story game where your style choices determine the fate and endings of characters. It features simple two-choice gameplay that allows players to easily influence the narrative in their free time.

### What are the key features of this game?

The game's main features include easy two-choice gameplay, multiple story endings based on player decisions, and a strong focus on fashion and style. Players can explore different narrative paths and see how their choices impact character destinies.

### Is Dress Up and Happy Life free to play?

The app is free to download and play, but it does include in-app purchases and advertisements. Players can opt out of personalized ads and manage their privacy settings according to GDPR/CCPA regulations.

### Who would enjoy playing this game?

This game is recommended for individuals who love fashion and style, and those who prefer story-driven games. It's particularly appealing to players who enjoy exploring various endings and making impactful choices within a narrative.

### Can I expect new content in the future?

Yes, the developers plan to add new outfits and stories in the future, encouraging players to look forward to updates. This suggests ongoing content additions to keep the gameplay fresh and engaging.

## Version history (last 5 releases)

### 1.1.0 — 2026-02-16

Bug fixed

### 1.0.8 — 2025-06-10

bug fixes.

### 1.0.6 — 2025-03-06

Bug Fixes

### 1.0.3 — 2025-03-03

Bud Fixes

### 1.0.1 — 2024-10-16

配信国の追加／対応言語の追加
Additional distribution countries/supported languages

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## More apps by JAYKEI GAMES LLC

- [Something's Off: 4-Panel Comic](https://appshunter.io/ios/app/somethings-off-4-panel-comic/id6692613791)
- [Case: Illustrated Detective](https://appshunter.io/ios/app/case-illustrated-detective/id6733224664)
- [後悔リスト](https://appshunter.io/ios/app/id6736935919)
- [Find the Number!‐brain game](https://appshunter.io/ios/app/find-the-numberbrain-game/id6742435477)
- [目を鍛える！色彩&視覚トレーニング](https://appshunter.io/ios/app/and/id6742979395)

All apps by JAYKEI GAMES LLC: https://appshunter.io/developer/1774358044

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-31.*