# easyAsPieDB Database App — Easy, Non-Tech Info Management

> Customizable offline database app for personal and business information management. (iPhone/iPad app by R&F Consulting, Inc..)

- Source: https://appshunter.io/ios/app/easyaspiedb-database-app/id596430162 (this page in markdown: same URL + `.md`)
- Developer: [R&F Consulting, Inc.](https://appshunter.io/developer/596430165)
- Category: Productivity, Business
- Price: Free with in-app purchases
- Rating: 4.50/5 from 24 App Store ratings · 13 written reviews indexed
- Age rating: 4+
- Requires: iOS 15.0 · 28 MB
- Languages: American English
- Released: 2013-03-05
- Data updated: 2026-07-18
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/easyaspiedb-database-app/id596430162/reviews.md

## What is easyAsPieDB Database App?

COMPLETELY customize the information this app stores and displays. (Search and create reports, too.)

A list of books, movies or games you care about. Custom business tasks, timesheets, receipts or inventory.

No tech skills required.

FEATURES

Modern: Local first - works offline, no cloud necessary. • Integrated encryption (iOS only) - your mobile data is secure from theft. • Reliable - based on SQLite, the most widely deployed database engine in the world. • Tested - on the market since 2013, in public testing for over 10 years. Developed by a U.S. company in the mobile software business since 2001.

Diverse building blocks to assemble complex data: Barcode (scan) • Number • Currency • Date • Distance (mileage) • Drawing (signature capture, signature cards, ...) • Duration • Email • Image • iOS Contact (association) • Note (multi-line) • Password (hidden text) • Phone Number • Time • Text • URL (hyperlink) • Yes/No.

Supplementary data building components: Choice lists • Users Interface (UI) Glyphs (headings, line breaks, ...).

Special-purpose Appliances: Location (GPS) • Time Group (time tracking) • Expense Group (expense tracking) • Mileage Group (mileage tracking).

Power-user capabilities: Calculations and Merges (user-defined Formulas). • Record cross-references - e.g., assign a known Employee to a new Time Card. • Many-to-one and one-to-many Record relationships, e.g. multiple Orders for the same Customer or a Book with multiple Authors. • Record composition - include Records inside other Records, e.g. an Address inside a Contact. • Record design - define Records as Types in a generic manner and reuse those Types when designing other Records.

Data Synchronization: Synchronize across multiple desktop (macOS) and mobile (iOS) devices. • Synchronize through the cloud over a wired or wireless network connection. • Zero-setup - just log your device into Apple iCloud and tap a button. • Efficient - synchronize only the data that has changed, incrementally. • Built-in data recovery - automatically detect local device or remote cloud account replacement and automatically consolidate data.

For a detailed feature list, please see the "Help >> User's Guide" menu command within the app.

AWARDS

The product has been selected for a monetary award as an Honorable Mention (3rd-place) Winner in the "Productivity" category for an App Challenge by Samsung, The Linux Foundation and Intel at the Mobile World Congress 2014.

LIFETIME AND RECURRING SUBSCRIPTIONS

Unlimited local storage and all app features are available for purchase in the "App Features and Local Data" subscription. Unlimited data synchronization across any number of devices through the cloud is available for purchase in the "App Data Synchronization" subscription.

Each subscription is available as a lifetime (one-time payment), deeply discounted annual, or low-cost monthly option.

Try before you buy for 14 days.

NEWSLETTER

Subscribe to the easyAsPieDB Newsletter for promotions, tutorials and product updates. Low traffic, 6 - 12 messages per year. Zero spam. Never shared with third parties.

https://www.rfcons.com/maillists/?p=subscribe&id=1

FEEDBACK WANTED!

easyAsPieDB is an invitation to collaborative design. Please let us know of any missing features that you need, any suggestions for improvement you might have or any issues you run into. 

PRIVACY NOTE

easyAsPieDB does not access, store or transmit any information from iOS apps such as Calendar, Reminders or Contacts. easyAsPieDB does request access to iOS Contacts, but only to allow you to select, if you so desire, a particular Contact from the iOS Contact list. In such case, only an anonymous, numeric identifier of a particular Contact is stored in easyAsPieDB, but the actual Contact information such as an address, a phone number, etc., is never accessed.

TERMS OF USE

https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

## Key features

- Completely customizable data fields
- Offline functionality
- Integrated encryption (iOS only)
- Data synchronization across devices
- Barcode scanning
- User-defined formulas and calculations
- Record relationships and composition

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| All App Features Annually | $14.99 | per year |
| Unlimited Cloud Sync Annually | $6.99 | per year |
| All App Features Monthly | $1.99 | per month |
| Unlimited Cloud Sync Monthly | $0.99 | per month |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Biz Feature Pack | $4.99 | one-time |
| All App Features Lifetime | $17.99 | one-time |
| Unlimited Cloud Sync Lifetime | $4.99 | one-time |


## Recent user reviews (10 of 13)

All indexed reviews: https://appshunter.io/ios/app/easyaspiedb-database-app/id596430162/reviews.md

### 5/5 — Relational DB

*2025-06-13*

EasyAsPieDB is an Awsome Database. I just recently downloaded this app and have been very pleasantly impressed with its capabilities. I’m still exploring features. I sent a couple questions to them last night and I reply was waiting for me this morning. Great response by Support. I’ll have more to say once I’ve done more analysis and how this works. but for now, I’m seriously impressed.

**Developer response:** Thanks for a great review and thanks again for the previously submitted feedback and questions. Please keep them coming! They help a lot in making the product better and prioritizing new features.

### 5/5 — Proprietor

*2024-12-13*

Have been using this app since 2017, although it has changed its name from Objectility  to easyAsPie it is the same app. It has worked to keep and report jobs, (I have a small service business), so well that I have not even considered looking for any other app for time tracking of jobs. Thanks for the many years of service you have provided for me and my small business. Would and have recommended to anyone.

**Developer response:** Thank you for a great review, it's good to hear the product is useful to your business. If any functionality you need is ever missing, please do not hesitate to let us know at objectality@gmail.com. Thanks again!

### 1/5 — A Paid App I Can’t Use Anymore 😥

*2024-03-16, version 2.00.02*

I had paid, via the Apple App Store £12.99 to use this app on my iMac. It used my iCloud services to sync the data between my devices. It’s was really useful for my work.
But now I find that I can’t use the iMac app whatsoever because of the need of subscription charges.
This renders my paid app useless because I can’t edit any entries without paying subscription charges first. 
I would have expected that any app that was bought via the Apple App Store at cost would give the user the right to use the app and not have to pay more money to use it. 😥

### 4/5 — Very very good.

*2021-11-28*

EasyasPie has all the qualities to be a very good database. It does take some time to learn. But once you get the hang of it it is easy to develope your own databases.

### 5/5 — Love this DB app!!!

*2020-09-28*

Absolutely love the EasyAsPie DB iPad app!!  Almost gave up after 2 hrs trying to create my own DB without using any of the included templates or reading the instructions.  (BTW,  built-in templates are very straight forward . . just enter your data.  Like very simple advanced “List app”) .

So glad I, finally, scanned thru the instructions as near the end there’s a very helpful “Create a New Record Type” section.  Recommend reading this section, @ minimum,  if you want to create new DB or modify a built-in template.  

Great that can backup, import /export csv  & html .  Makes beautiful reports in table format.  I’d like to set up some reports not in table, but instead with individual records with their fields listed down multi-columns rather than row format.   Haven’t figured that out yet.

**Developer response:** Good to hear you enjoy the software! Please drop us a line at "objectality@gmail.com", perhaps we can work out how to accomplish the kind of report that you need.

### 3/5 — Need to improve

*2019-10-27*

I choosed date property but i dont find any date format
I need mm/yyyy format and i need group by.
Thanks

**Developer response:** easyAsPieDB will automatically use your iOS device settings (Settings >> General >> Language & Region >> Region) for date formatting (component ordering, separation, etc.) with the standard date format, e.g. "10/28/2019" or "28-10-2019". If you need a custom format or further configuration options, please send us an email at "objectality@gmail.com". *** Filtering out groups of Records can be done through Find >> Advanced >> (saved) Searches in the "Records View". *** Thanks for feedback!

### 4/5 — Good app for a database

*2018-08-26, version 1.91.18*

**Edit** I read this app as it was ‘completely free’ went to add a picture to one of the records and was told the 45 day trial has ended? And my database is now locked unless I pay 4.99? And to think I left a genuine review below and recommended you to others. Cheers for that. You have not produced a completely free app as you advertised. It doesn’t say your database will be locked after 45 days but hints it’s optional... 🤨

I was looking for a database app that can hold pictures so I can database my coin collection. 
This app is easy to use and I was able to create a handy tool I can use on the move that stores the info of the coins I have in my collection and best of stores photos of the coins. I have 500+ to edit in and I’m around halfway so far but I’m amazed that after adding photos of nearly 300 coins my app is less than 400mb! I thought it would be lots more! 
Definitely a good app to use for a database. 

My only gripes is when you want to see the photo in more detail than the small image you have to press edit then select the picture to view it large but that’s not a big deal really. 
Just would be better if you could add multiple photos in one record and/or select the photo to view in full screen properly. 

Other than that it’s a great tool I’ve already recommended a few times to other coin collectors 👍

### 2/5 — Not very functional

*2018-05-10, version 1.91.17*

I've created a structure of containers 5 levels deep. In the last level I've created a file that contained some items. There is Jo way to search for an item from the top level, you have to be in the file. If you don't know which file contains the item you're trying to locate, you're stuffed. Tried contact support, entered my email, but when entering the message and clocking Done, nothing happens. Closing the message deletes it. Very poor design. Deleted. 2 stars for potential.

### 5/5 — Decent iPad database

*2016-07-07*

So far this has been a good, functional database for me. Don't really know what its limits are. I bought the biz pack, and am using it as a custom asset tracking dbase. It is reasonably easy to customize, although the help is in tech speak and not an easy read. I would like an improved way to pull reports, hopefully in future updates.

### 2/5 — Beginnings of a Good Idea

*2015-01-14, version 1.88.0*

This app has a great concept to allow a user to create customized data. However I may be a bit confused as I experimented with it but could not find a way to delete any of my test entries. Some better in-app documentation would be helpful.

## Frequently asked questions about easyAsPieDB Database App

### What is easyAsPieDB?

easyAsPieDB is a highly customizable database application designed for both personal and business use. It allows users to create their own data structures and manage information without requiring any technical expertise. The app is built on the reliable SQLite engine and has been in development since 2013.

### Does easyAsPieDB work offline?

Yes, easyAsPieDB is a 'local first' application, meaning it works completely offline without the need for a cloud connection. Your data is stored locally on your device, ensuring accessibility even without internet access.

### How does data synchronization work in easyAsPieDB?

Data synchronization is available through Apple iCloud, allowing you to sync your data across multiple macOS and iOS devices. The synchronization is efficient, only transferring changed data, and features built-in data recovery for added reliability. This feature requires a separate subscription.

### What kind of data fields can I create in easyAsPieDB?

easyAsPieDB offers a diverse range of building blocks for your data, including Text, Number, Currency, Date, Time, Image, Drawing, Barcode, URL, Email, Phone Number, and more. You can also use supplementary components like choice lists and UI glyphs.

### Is easyAsPieDB suitable for business use?

Absolutely. easyAsPieDB can be customized for various business tasks such as managing inventory, tracking timesheets, organizing receipts, and managing customer information. Its power-user capabilities like record relationships and calculations make it a robust business tool.

### What are the subscription options for easyAsPieDB?

easyAsPieDB offers two main subscriptions: 'App Features and Local Data' for unlimited local storage and all app features, and 'App Data Synchronization' for syncing across devices. Both are available as lifetime, annual, or monthly options, with a 14-day free trial for monthly plans.

### How secure is my data with easyAsPieDB?

For iOS users, easyAsPieDB offers integrated encryption to keep your mobile data secure from theft. The app is built on SQLite, a widely deployed and reliable database engine, and has been tested extensively over many years.

### When was easyAsPieDB last updated?

The latest version of easyAsPieDB is 2.07.01, and it was last updated on November 9, 2025. The app has a history of regular updates and has been on the market since 2013.

## Version history (last 5 releases)

### 2.07.01 — 2025-11-09

• Inching forward toward A Perfect Application (bug fixes).

### 2.07.00 — 2025-07-30

• iCloud sync improvements vs. network timeouts.
• New Records View layout options.
• New Report layout options.
• Inching forward toward A Perfect Application (bug fixes).

### 2.06.01 — 2025-03-29

• Inching forward toward A Perfect Application (bug fixes).

### 2.06.00 — 2025-03-18

• Per-Record selection capability for Record move, deletion, reporting, export, etc.
• Support for romanization of Chinese characters (Pinyin) for View sections and alphabetical index bars.
• Support for Chinese date, time and duration formats.
• Inching forward toward A Speed Monster (performance improvements).
• Inching forward toward A Perfect Application (bug fixes).

### 2.05.03 — 2025-02-19

• Inching forward toward A Perfect Application (bug fixes).

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## More apps by R&F Consulting, Inc.

- [easyAsPieDB Database, Business](https://appshunter.io/ios/app/easyaspiedb-database-business/id1070853999)

All apps by R&F Consulting, Inc.: https://appshunter.io/developer/596430165

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-07-18.*
