# Ethos - Insurance & Wills — user reviews > 97 indexed App Store user reviews of Ethos by Ethos Technologies Inc, rated 4.60/5 from 6,681 ratings. - Source: https://appshunter.io/ios/app/ethos-insurance-and-wills/id1178116846/reviews - App overview in markdown: https://appshunter.io/ios/app/ethos-insurance-and-wills/id1178116846.md - Rating breakdown: 5★ 5,213 · 4★ 748 · 3★ 318 · 2★ 119 · 1★ 283 ## What do users think of Ethos? Overall sentiment: neutral **Pros** - 🚀 Simple and easy to use - 👍 Helpful for creating wills and estate planning - 💡 Innovative app concept - 🚀 Quick and efficient process - 👍 Useful for blended families **Cons** - 🐛 Glitchy and buggy app - 🔒 Privacy and security concerns - 👎 Limited options for blended families - 👎 Lack of accessibility for visually impaired users - 👎 Forced communication with contacts **Commonly reported bugs** - Issues with saving life insurance policy information - Problems with opening and accessing final documents - Freezing and crashing on certain screens - Incorrect display of relationship status - Inability to delete or edit certain information **Most requested features** - Add option to leave assets to charities - Improve customization options for asset distribution - Integrate advanced directive functionality - Provide different language options - Add ability to easily edit and update information ## Newest reviews (17 of 97) ### 1/5 — Commercial lady’s husband didn’t die *2026-01-30, version 7.2.8* The lady in the commercial ad for this lied her husband never died and she never married be careful who you get insurance with this isn’t the one just lies ### 1/5 — Broken *2025-12-22, version 7.2.8* No code sent. Application resets when checking code. Can’t select coverage. ### 1/5 — Total Scam *2025-11-28, version 7.2.8* I have never seen an advertisement with 1 month free trial and suddenly within 10 mins of trial while navigating they suddenly charged me 349$ with igonarable disclaimer and after talking to them multiple times they hard way denied for refund. I completely disappointed by their free trial advertisement and their customer response. Highly recommend not to proceed with them for wills and trust, it just the beginning already trust is broken. There interface is also not that usefull and worth 350$, not worth it. I will make sure my reviews available in most of the platforms so people are not trapped with hidden disclaimers. ### 2/5 — App Times Out Too Fast *2025-11-22, version 7.2.8* When trying to update your information in this app, it logged you out after a few minutes. There’s no option to login unless you completely go out of the app and try to open it again. I don’t know who developed this app, but it is annoying, it waste time, and I don’t know if I would recommend it to anyone. The service seems to be OK so far, but it’s better if you use the service on your desktop computer. ### 1/5 — Kees logging me out!! *2025-02-08, version 7.2.8* Trying to do my will on here and literally constantly getting logged out. What the heck?? How am I supposed to trust this with my will if you can’t even get the app to work correctly? ### 3/5 — Crashed so many times *2024-07-22, version 7.2.8* This app is a great idea but unfortunately it crashes so much while I was filling out my application. Session timeout every 5 minutes. Please fix it! ### 2/5 — Log-in troubles *2024-05-20, version 7.2.8* I already have an account, but the app won’t let me see my life insurance policy. It keeps treating me like a new customer. ### 1/5 — Used to be free - thanks capitalism *2023-01-05, version 7.2.7* The basic will used to be free. Now $150. Ridiculous. ### 1/5 — Change is a huge mistake *2022-12-09, version 7.2.7* I have used this app for nearly 5 years. I have loved it so much. It’s been about a year since I got on. I recently had a new baby, a loss in my family, and we got our first home. So today I logged on to add the new baby and edit my placement for my kids (since the person they would have gone to is the one that passed) and set up how my estate would be. Now I can’t find any of my info and it all cost a lot of money. ### 1/5 — Rate *2022-11-24, version 7.2.7* I decided to choose one star because I researched that you only use Aflac for life insurance coverage instead of Geico that’s my insurance but thank you the rest still looks good! ### 2/5 — I’ll app is great but not marked for in-app purchases *2022-07-24, version 7.2.5* Of all the people to forget to ethical -I was totally shocked that you did not mark this as in house purchasesAnd when I opened it there was a button that said $149. Here I was taking their self great ethical attorneys working pro bono with an application development team and what I Downloaded i under the impression someone did something nice but alas I was a was disappointed in humanity And If you’re going to charge you should charge based on if you’re an individual or are you married. Basically price it so that if it’s very simple like “I want to give 100% everything I own to my sister “, and her I should pay less. ### 2/5 — Charge *2022-07-19, version 7.2.5* I had everything printed out and ready to go a few weeks ago and now when I go to print it I have to pay $149 one before it was free! ### 4/5 — Great App *2022-04-07, version 7.1.2* Love the functionality and ease of use. I have one recommendation and one question. 1. It’d be useful to add a contract us link on the app so people can email you with questions. 2. How come I don’t get the option to add my spouse as my designated person for trusts, health directives, etc? I only get the option to add other people. ### 1/5 — Portrait Mode only *2022-03-24, version 7.1.1* App only works in portrait mode only on my Apple 10.5” v 15.4 & Apple Mini 6 v 15.4 ### 3/5 — Woke up my baby *2022-03-12, version 7.1* It gives no warning that it plays videos. Suddenly started playing a video at full volume and woke up my baby that I had JUST put down for a nap. Warn people before playing videos! ### 1/5 — Doesn’t work whatsoever *2022-03-12, version 7.1* The very first thing you have to do is confirm your phone number…. But I cannot get it to send me a code at all. So the app is useless. ### 4/5 — Good customer service! *2022-01-04, version 7.0.0* **Update: the creators reached out and were able to solve my issue. They kept me updated on the process as they worked to correct the glitch. Overall, an easy app to use and understand. However, after all the time spent creating my will, I can’t open the PDF. I thought this was an iPad glitch, so I downloaded the app on my iPhone, but same problem. Doesn’t matter how nice the app is if you can’t access the final document. ## Most critical reviews (10 lowest-rated) ### 1/5 — Crash *2026-08-16, version 7.3.3* Filled in basic information then got a crash screen when going to the actual quote site. For ny specifically. Integrating systems is tough, but the app has one job, so… ### 1/5 — App *2026-08-03, version 7.3.3* I already have a policy and I can’t see it on the app. It wants to know if I want one ### 1/5 — Bank info before quote / cost *2026-07-24, version 7.3.3* you'll be required to enter everything under the sun regarding your health and including your banking information including account and routing numbers before you are ever shown any quote or cost. show me the price then I'll decide if you need my bank info. ### 1/5 — App and website both erroring out *2026-07-11, version 7.3.2* Terrible experience. App and website have you answer a series of questions and at the end- it makes you wait forever for a result and ends up erroring out multiple times. ### 1/5 — Doesn’t work *2026-07-09, version 7.3.2* Nothing about this app works at all, in fact, I can’t even get into it because it will not recognize information that the website will. I’ve reached out to the Ethos team multiple times now and spent accumulative 20 hours on hold. They do not care, they will not help you, and there is nobody on the opposite side who can do anything at all really. I will be switching providers shortly. I’m pretty sure this entire thing is a scam. ### 1/5 — Not a fan of the App *2026-04-10, version 7.3.1* Useless app if you already have a policy ### 1/5 — Maybe it’s great 🤷🏽‍♂️ *2026-04-08, version 7.3.1* I’m sure the app and service is great but I probably will never know. So they ask for a phone number to log in for estate planning, no Passkeys, no Authenticator, no email just a phone number. When I put in a phone number I get a prompt saying it “doesn’t match any account” Not only do they use the most spoofable spammed account possible but then it doesn’t work. If they spent just a little bit of that ad money on User Experience . . . ### 1/5 — Garbage *2026-03-29, version 7.3.1* The app is hot garbage and as others point out the trial is a scam. Also once you finalize stuff, I for the life of me can’t figure out how to download load the documents to notarize ### 1/5 — Pointless *2026-03-02, version 7.3.1* The app never lets me view my account. It just treats me like I’m a new customer and asks questions related to getting a quote. Absolutely useless for current customers. ### 1/5 — 20 min long for a quote *2026-01-31, version 7.2.8* Such a waste of time Many others offered better life insurance for less money ## Most praised reviews (10 highest-rated) ### 5/5 — Ethos - Life Insurance *2026-02-20, version 7.2.8* Great app. Does what it says and easy to navigate. Would recommend for people interested in getting their life insurance policy done simply. ### 5/5 — Best Instant Wills & Life Insurance company *2026-01-07, version 7.2.8* I had a great experience with Ethos . With a few minutes I got my estate plan and life insurance done . Will recommend to anyone looking for trustworthy brand ### 5/5 — Different language options *2022-04-01, version 7.1.2* Love the app, but wanted to see if there are different language options available? ### 5/5 — Simple Simple *2020-12-30, version 6.3.3* I’ve never even thought of creating a will before this year, and this app both educates and solved the problem in like 1 hour. A free will, with a low cost trust and easy access insurance is brilliant. ### 5/5 — Settle My Peace of Mind *2020-11-21, version 6.2.1* I found this by accident so I tried it. Can’t Believe how easy this was ! ### 5/5 — Thank you! *2020-11-21, version 6.2.1* Great and useful app ### 5/5 — Simple. *2020-09-13, version 6.0.1* Absolutely the easiest way to get your will and important documents done as well as put the correct amount of life insurance in place on yourself and your spouse. ### 5/5 — LOVE the App but Can’t Get POA to Work *2020-07-15, version 5.5.3* This app is amazing. Saved me lots of time and money. My only issue is that in the POA section, I can’t choose any powers to give my agent. It seems to be stuck on the agent selection details. ### 5/5 — So simple! *2020-05-23, version 5.3.1* I’ve been stressing out about creating a will for years now. My father passed away in March without a will, and that made me realize I needed to create one for my children. I did not realize the process was so simple. This app does it for free, and when I had a question, someone answered me right away! ### 5/5 — App Crashes *2020-05-15, version 5.2* Update: Developer responded and fixed the issue. I’m updating my review. App keeps crashing and deleting the information I input! Then it take multiple tries for the app to open. I wont pay for the extended service because the app doesn’t work. --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-30.*