# FABU: Self Care & Wellness — user reviews

> 74 indexed App Store user reviews of FABU by ZIRAFIT LIMITED, rated 4.50/5 from 904 ratings.

- Source: https://appshunter.io/ios/app/fabu-self-care-and-wellness/id6476008590/reviews
- App overview in markdown: https://appshunter.io/ios/app/fabu-self-care-and-wellness/id6476008590.md
- Rating breakdown: 5★ 683 · 4★ 110 · 3★ 40 · 2★ 15 · 1★ 56

## What do users think of FABU?

Overall sentiment: negative

**Pros**

- 🌟 Helpful for mental health
- 💡 Unique fashion-based mood tracking
- 👍 Stylish and user-friendly interface

**Cons**

- 💰 Expensive subscription
- 🔒 Difficult to cancel subscription
- 🤖 Misleading advertisements
- 🚫 Limited customization options
- 📦 Lack of diverse avatar options

**Commonly reported bugs**

- Freezing issues after app updates
- Inability to access account/subscription management
- Continued charges after cancellation

**Most requested features**

- More level progression options
- Ability to add custom tasks
- Improved mood tracking with neutral option
- Better integration of archetype/element assessments

## Newest reviews (14 of 74)

### 3/5 — Was working on my phone

*2026-05-20, version 5.3.1*

I was having a great time working with this program. It was helping me manage my PTSD. I can’t get it to return.

### 2/5 — I Wish I could Like it

*2026-05-17*

I love the idea of this, but I wish I could edit the tasks. I don’t want to do the ones that are automatically on there. I’ve searched the app for a way to but I can’t seem to find it.

**Developer response:** Hi there! Thank you so much for your feedback — we really appreciate you taking the time to share it! 🙏
We're happy to let you know that this option actually exists — though in a slightly limited form for now. At the moment, you can't remove the tasks that are sent to your plan automatically, but you can create your own custom task — with your own text, icon, and color — in the "Add New Tasks or Goals" section. It's a great way to personalize your experience!
We'd also love to send you a step-by-step guide on how to do this. Just write us at support@fabu.care and we'll walk you through it right away!
Thanks again for being with us 💛

### 3/5 — Self care?

*2026-05-14, version 5.3.0*

I thought I was getting my archetype and I got this.  Wish I could return it and get my money back

### 3/5 — More choices

*2026-04-01, version 4.0.1*

Why do levels end at 20? And maybe there should be more rotating fashion choices

### 2/5 — Archetype Quiz?

*2026-03-24, version 4.0.1*

I was intrigued by the ads showing how your archetype affects your satisfaction in life, but am unable to locate any quiz or module that seems related to archetypes. If you can help me find it, I'll re-review after I've investigated that element. Thanks!

### 2/5 — Doesn’t Match Ads

*2026-03-17*

All the ads I’ve seen show tests to find your archetype/element/etc. I have not found one of these activities in the app even after purchasing an annual membership. I have not experienced an AI generated content or recommendations to date either.

**Developer response:** We’re sorry to hear that your experience hasn’t matched your expectations — that’s definitely not what we want for our users.

The archetype results should be part of your experience, so if you haven’t received them, please reach out to us at support@fabu.care, and our team will make sure to look into it and get this resolved for you as quickly as possible.

We also continuously work on providing personalized content and recommendations, and we appreciate your patience as you explore the app. Your feedback helps us improve, so thank you for sharing it with us.

### 1/5 — Don’t trust this app or the company, it took over $45 from me for signing up for a “free trial”

*2026-02-28, version 3.6.1*

Let me just say this the company is Zirafit which is the company that makes this app has the worst customer service I ever dealt with, they refuse to give you back the money they steal from you, and then make you feel bad for not reading their terms and conditions which I was never even given a chance to read. I found this app through an add and clicked on it, they said to take a free quiz and then download the app. I should’ve know when they asked me for a card or PayPal. I was stupid and thought its prob a back up in case my Apple info didn’t have enough funds. I was charged $8.99 for the “free trial” that day. So I went into my Apple subscriptions and cancelled it immediately on Jan 26. I didn’t really check my checking account too much earlier this month because I know all the bills that come out of my account around then. I went to check it around the 14th and found they taken out an additional $17.99 on the 6th and then another $17.99 on the 13th even though I canceled it on unsubscribed to the app on the 2nd. I stupidly used my PayPal to put in for a payment process. I found that sketchy so I immediately went into my Apple subscriptions and made sure to cancel it that same day which was January 26th and it gave me until the 2nd if I still wanted to use the free trial. I didn’t want to have anything to do with it so I deleted the app. I’ve never had a problem cancelling a subscription to a free trial because I don’t want to forget about it and end up paying for it. This company is giving me the hardest time trying to get my money back and I’m working through PayPal which I thought was a good idea as the tend to help people when they get fd over my a company like this. They keep saying I didn’t cancel it on time even though I cancelled it the same day and then deleted the app. One of the messages I got from them was, “just because you delete the app doesn’t mean you’ve cancelled your subscription” yeah no ish Sherlock. Worst company I’ve ever tried working with in my whole life. Worst customer service, they make you feel like an idiot and they try everything they can to keep your money regardless if they’re the ones at fault.

### 1/5 — Beware, this is a scam

*2026-02-26*

They have been charging me without my  authorization. They are not closing my account. I’m unable to login because I don’t have an account. Still they charge my bank account $40. I asked them to close it a few months ago and they haven’t and there is no way of getting into my account.

**Developer response:** We're incredibly sorry to hear you had a negative experience with FABU. If you have any issues or complaints, please contact us via support@fabu.care, and we'll do everything we can to help you. 
We hope that you'll give FABU another chance and change your review for the better ❤️

### 1/5 — Beware, this is a scam

*2026-02-21*

They have been charging me without my authorisation. They are not closing my account. Be well.

**Developer response:** We're incredibly sorry to hear you had a negative experience with FABU. If you have any issues or complaints, please contact us via support@fabu.care, and we'll do everything we can to help you. 
We hope that you'll give FABU another chance and change your review for the better ❤️

### 1/5 — No happy

*2026-02-13, version 3.5.3*

I did not order this app, or don’t know what it is about, and have been trying to get off but it keeps charging me. 
Jan. 1-$11.43 Jan. 3-$57.20, Jan 11-$43.36, Feb. 10-$42.95.  
I don’t think I have done anything with this but don’t know how to stop them from charging me.  🤨🙁I

### 1/5 — Deceiving ads

*2026-02-05, version 3.5.2*

No archetype anything, this is literally just a self care journal and you can’t even curate the tasks for yourself since it’s NOT personalized as promised. Super basic. Not worth the money AT ALL

### 2/5 — Good but limited

*2026-02-04*

I like the app overall, it gives a nice little dopamine boost, and I enjoy the dress up challenges, though scrolling through some of the categories gets tedious. 

I do wish there was an option to add more customizable tasks. I use this primarily for staying on track with self-care and boring household tasks. However, there’s no option to add something like ‘take medication’ (or at least, I can’t find it) or ‘pet care’. I also wish there were a few more options for mood tracking, there are plenty of days that I’m not fine, but I’m not sad/angry/happy. It really needs a neutral mood.

**Developer response:** Thanks for the feedback! 🙏 We’re glad you’re enjoying the dress-up challenges and that the app helps with your self-care. The good news: we’re working on a feature that will let you add your own tasks, so you’ll be able to track things like taking medication, pet care, or anything else you need. We also hear you on the mood options and the neutral mood, definitely something we’re looking into!

### 1/5 — Not as advertised

*2026-02-04, version 3.5.2*

I wanted to try because I was interested in assessments - like the archetype one that is constantly advertised - but I can’t find them on the app.

### 1/5 — Cancelled same day & STILL GETTING CHARGED $39.99  every month! I cancelled during  free trial!

*2026-01-30, version 3.4.1*

After downloading the app and during the free trial, the same day that I downloaded the app once I went and looked at it and found it to be too childish to be honest I canceled it immediately And every month including December 5 I have been charged. Don’t download this app because you’ll never get out of it now I have to go through the banking system and PayPal and report them because they’re not paying attention and to me. It’s scam me you should be easily to go in under your apps and hit unsubscribe and I did and I have this snapshot and I have a snapshot of every single payment they have taken from me. and I am now consulting with a lawyer and have appointment with them this afternoon. This is ridiculous and it’s very upsetting. “Sorry” doesn’t cut it paying attention does!  I am on a fixed income $39.99 especially when I have canceled that app the same day!  It’s very distressing. How many other people are going through the same thing I am that is why I’m taking it to the next level and speaking with an attorney be prepared and I need this thing remedy right now or I’ll be asking for a lot more money for my inconvenience and your lack of competency.

## Most critical reviews (10 lowest-rated)

### 1/5 — Don’t look for your money back on their guarantee

*2026-06-16*

Thought I’d try it and found out it is as piddly, pokey and screen time intensive as other ones.  I thought this one may be more streamlined, wrong.  I figured it out in less than 24 hrs that I wasn’t interested not was I going to ‘do’ their program so I requested refund with explanation and was denied.  

Quick response time to my requests but their responses were all ‘copy-paste’ of same thing they said in prior email. 

Apparently for the 30 day guarantee  … you have to request refund before 30 days is up AND yet complete journal plus do the other 20 things everyday for the full 30 days … then maybe they will REVIEW your request to get money back.  I told them to keep it.  

Not impressed.

**Developer response:** Thank you for taking the time to share your experience. We're sorry to hear that FABU didn't meet your expectations.

We understand your frustration regarding the refund process. Our team reviews each request individually according to the terms of our refund policy, and we always aim to handle every case as fairly as possible.

Your feedback about the program experience and the clarity of our guarantee has been shared with our team. We truly appreciate your comments, as they help us improve both our product and the support experience.

Thank you for giving FABU a try.

### 1/5 — Charges you even though you cancelled the subscription MONTHS AGO!!

*2026-06-10, version 5.4.3*

I don’t even use this service and they charge me $29 a month despite canceling in March. Don’t get hooked!!

### 1/5 — Billing Errors, App Glitches, and No Customer Service

*2026-06-09, version 5.4.3*

I cannot recommend this app.

UPDATE. Per Fabu’s response to this review, I emailed them on 6/3, followed up on 6/5, and again on 6/9. STILL NO RESPONSE FROM THE DEVELOPER’S SUPPORT. I used the email they provided which is the same one on the app. 

My experience started with billing issues and was made worse by a complete lack of customer support. When I signed up, I was charged $9.99 for a one-week trial. While completing my profile, I was prompted to purchase a yearly membership for $79.99. I agreed because the app states that users can receive a full refund after a 30-day trial period if they actively use the app daily, including journaling.

I contacted support via the app to the email that the developer constantly refers bad reviews to, to clarify whether my membership term would include the week I had already paid for, but I never received a response. Then, after only one week, I was charged an additional $39.99 for a monthly membership while also having an active annual membership. I immediately contacted support again and received no response.

Unfortunately, the problems didn’t stop there. I reported multiple technical issues through the app, including:

* Repetitive affirmations and activities being shown repeatedly
* Quizzes repeating instead of advancing to new content
* Quizzes failing to load and prompting me to retake assessments that produced the same results
* Recommendations appearing in a language I don’t speak or understand
* A glitch that erased my streak count

Not a single support request has been answered.

Even if the technical and billing issues didn’t exist, I would still find the app disappointing. The content is extremely repetitive and lacks depth. Many of the educational sections are so basic that I was able to answer the quiz questions correctly without reading the material. I don’t need an app reminding me every day to press my palms together, stretch my fingers, turn my head with intention, or read nearly identical affirmations over and over again.

Between the duplicate charges, unresolved technical issues, and complete absence of customer support, this has been the most frustrating and overpriced app experience I’ve ever had.

### 1/5 — Horrible

*2026-06-06*

I can’t use the app and because it is stuck on the download your guide book page I also cannot cancel the subscription so I am about to get charged an unknown amount for a worthless app subscription and the customer support is not helping

**Developer response:** Hi! We're so sorry to hear you're having trouble getting through the setup — that's definitely not the experience we want for you.

We'd love to help you get it sorted! Could you reach out to us at support@fabu.care with a bit more detail about where exactly you're getting stuck? Any screenshots or a short description of what's happening would be super helpful so we can look into it right away.

Thanks for letting us know — we really appreciate it and hope to get this fixed for you soon! 🐾

### 1/5 — Fraud- Awful Customer Care

*2026-06-01*

I never signed up for this app. I was supposed to have a seven day free trial and they kept charging me despite numerous emails to their customer service, which is the only way to contact them to get them to stop to no avail.  If this was a reputable business, they would not make it so difficult for people to contact them and they wouldn’t be fraudulently charging. Accounts they’re not authorized to.

**Developer response:** Hi Jiminy, we're very sorry to hear about your experience, and we want to address this directly.
Being charged for a subscription you didn't sign up for — and then not being able to get help — is something we take extremely seriously. We never want any user to feel ignored or treated unfairly, and we completely understand why this feels unacceptable.
Please contact us at support@fabu.care with the email address associated with your account. We will personally investigate the charges and, if confirmed, issue a full refund. Your case will be handled as a priority.

### 1/5 — Scam

*2026-05-16, version 5.3.1*

Trying to cancel for two months. Wanted me to pay  for a letter to cancel.  Very basic app with exercises designed for ultimate beginners.  Very unhappy.

### 1/5 — Waste of money

*2026-05-15, version 5.3.1*

Just bought today. Assigned me the wrong type. It was silly and absolutely childish. How is dressing a little character help with anything? Also canceled today. Complete waste of time and money

### 1/5 — Fees, FEES, no trial period - can’t unsubscribe without ** fees!

*2026-05-15*

Signed up to this app in Trial mode after reading the Ts and Cs.
Once you get in and select what you want they present a fees screen from which you can only choose from a number of different high repeating fees BEFORE you can start the so called TRIAL period They have already taken TWO fees for US$28 from Ppal
I tried to access the unsubscribe option  - went around in circles. no luck….
DO NOT SET UP THIS SCAM SITE.

a. Reaching out to PayPal to try and exit with a refund of trial fees.
Really disappointed 😱😱😱

**Developer response:** Hi, we're really sorry to hear about your experience — this is absolutely not how things should go, and we understand why you're frustrated. Our trial is designed to be free before any charges occur, so if you were billed unexpectedly, something has clearly gone wrong and we want to make it right. Please reach out to us directly at support@fabu.care with your account details and we'll investigate the charges and help you get a resolution as quickly as possible. We take billing concerns very seriously 🧡

### 1/5 — Be careful

*2026-05-08*

$80 for 12 weeks?  I can’t review the app as I never really used it, but the subscription fee is crazy and you don’t get any reminders about it coming up till they’ve already taken the money.  READ THE TERMS AND CONDITIONS especially about refunds.  Essentially this seems like a scam as they only take money and are nearly impossible to deal with.  The $80 might not seem like a lot to some people, but it was a shock to me and I was not prepared to suddenly pay that kind of cost for an app that I never even used

**Developer response:** Thank you for sharing your experience — we're truly sorry to hear this caused you frustration. We'd love to look into this for you personally and make sure everything is resolved.
Please reach out to us at support@fabu.care with the email address associated with your account, and our team will review your case and assist you as quickly as possible. We hope to have the chance to make this right ❤️

### 1/5 — App Issues Rampant

*2026-03-08*

I chose this app because the character is a reward system, which works well for me in another app so I thought this one would be similar. But I can’t access the character and multiple messages to technical support have not produced any assistance. Also a couple of days ago there was an upgrade to the app and since that time I can no longer collect the points because the screen freezes, and I have to close the app and open it again to go onto the next task. Technical support message on that issue has also gone unanswered. Because of this, I have canceled my subscription.

**Developer response:** Hi there, we’re really sorry for the issues you’ve experienced with the character and points collection. We understand how frustrating this must be. Please contact our support team at support@fabu.care
 so we can help resolve these problems and get everything working smoothly for you.

## Most praised reviews (10 highest-rated)

### 5/5 — Helpful

*2026-08-28*

This is the first app that has honestly given me some hope

### 5/5 — If ADHD requires seeking help, this app is for you.

*2026-06-10*

I have been using it for three months. I was depressed to the point of barely getting out of bed, with children, home stuff, husband, and work on the line… yet, little by little the prompts helped me find a north again. I’m a work in progress but i take my meds, breathe, do my affirmations and mind my appearance a lot more often. Also, their customer service is really helpful and responsive if you ever need them. Thrilled with this app. Has made a real difference. **Do not confuse it with Fabulous (another “getting things done” type of App for neurodivergent people, which is hard to navigate, cluttered, and complicated) - I used it for about a month and went back to Fabu. Don’t hesitate to try Fabu. It’s worth it. It’s easy, and it works!

**Developer response:** Thank you so much for sharing your experience with FABU. Your thoughtful review truly means a lot to us.

We're honored to hear that FABU has helped you build positive habits and supported you on your journey. Knowing that our prompts, affirmations, and overall experience have made a meaningful difference is incredibly rewarding for our team.

Thank you for your kind words about our support team as well. We're grateful to have you as part of the FABU community, and we wish you all the best as you continue your journey. 💙

### 5/5 — Newbie

*2026-05-25, version 5.3.1*

I’m just starting out and have big expectations

### 5/5 — helpful

*2026-03-02, version 3.6.1*

it's made things around me feel easier to take. the chores and my moods especially. chores don't feel so much like mountains and moods feel less like an abyss. my brain feels less scattered.

### 5/5 — Amazing app

*2026-02-25, version 3.6.1*

Very nice and sympathetic admin.

### 5/5 — Great tracker!!

*2026-02-24*

I’m enjoying FABU and have recommended it to several people who are struggling the same way as I am!  “Tasks” are broken down into very simple acts which gives one a sense of accomplishment.  Activities are as simple as “take three deep breaths” and “look in the mirror and say ‘I am enough’”.  One can also add activities to the list.

**Developer response:** Thank you so much for the 5 stars!💛 We’re thrilled FABU is helping and that you’re sharing it with others. Breaking tasks into simple, doable acts is exactly what we hoped would spark daily wins. And yes, making it your own by adding activities is key. So glad it’s making a difference!

### 5/5 — Good app

*2025-11-13, version 3.2.0*

Moving to Chile was difficult for my emotional life, but this app really helped me to normalise routine and get comfortable in new environments. Now instead of procrastinating I do healthy tasks here. Thank you

### 5/5 — Literally just downloaded and opened

*2025-06-19, version 2.11.0*

I just got the app and was just going to start it like fill out my info but now I’m already going on almost 2 hours into the app I even had a movie going and I have not even looked up at the tv so I’m so far very amazed and super happy bc something keeps my attention.this long especially anytime not on the phone definitely much less an app so I’m very excited to start this daily!!!! I so far very highly recommend this app to any and every dry body!!!!!!!!!! So very glad this popped up on my Facebook feed!!!!!!!!!!!

### 5/5 — Amazing app! ❤️

*2025-06-18, version 2.11.0*

I was looking for something more than just mood journaling… I adore fashion and this app looks perfect for tracking mood and playing with fashion. Thank you, developers!  Amazing job!

### 5/5 — Great app

*2025-05-14*

Great app

**Developer response:** Thank you for the review! We’re so glad you’re enjoying FABU 💖 If you have any ideas or feedback, feel free to share—we’d love to hear from you ✨

---

*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-31.*
