# Fidelity Bloom® — user reviews

> 58 indexed App Store user reviews of Fidelity Bloom® by Fidelity Investments, rated 4.77/5 from 2,326 ratings.

- Source: https://appshunter.io/ios/app/fidelity-bloom/id1560669537/reviews
- App overview in markdown: https://appshunter.io/ios/app/fidelity-bloom/id1560669537.md
- Rating breakdown: 5★ 2,072 · 4★ 117 · 3★ 49 · 2★ 19 · 1★ 64

## What do users think of Fidelity Bloom®?

Overall sentiment: mixed

**Pros**

- 🚀 Great financial tool
- 👍 Helps create better spending habits
- 👍 Clean and simple interface
- 💡 Rewards for saving and spending

**Cons**

- 🐛 Glitchy app with bugs
- ⏱️ Slow fund transfers and settlement
- 🔒 Security and identity verification issues
- 🤔 Confusing account types and features

**Commonly reported bugs**

- Round-up feature not working
- Face ID/login issues
- Debit card declines and maintenance problems
- Promotional bonuses not being awarded

**Most requested features**

- Ability to add spouse/family members
- Biweekly automatic transfers
- Cash deposit option
- Zelle integration
- Customizable savings envelopes

## Newest reviews (17 of 58)

### 4/5 — Great Financial Tool - Hope it Lasts

*2024-06-05*

I have enjoyed using Fidelity Blool since it was introduced. It has helped me create better spending habits and separate my spending, savings, and cash management accounts.

The recent change in the icon is a bit strange. They have recently removed some Bloom features, too. The app might be heading for a merge with the Fidelity app at some point. 

The new icon feels forced and looks awkward. Please bring back the original. It also helps differentiate between the other Fidelity apps.

### 3/5 — Fix Round Up

*2024-05-08*

I’m looking for work as a Software Engineer and I’m tired of seeing the “Someone forgot to water this page” on round ups. I can’t change my roundup configuration. Hire me and I’ll do it myself. I will water the page. Otherwise good app. Also why can’t we change light vs. dark mode without changing the system settings. Very basic things need some fixing here.

**Developer response:** Hi Chachi 10, thank you for letting us know. Please email us at Bloom.Fidelity@Fidelity.com with the details of what happened. We’ll work to make things right. -The Fidelity Bloom Team

### 3/5 — Fix Round Up

*2024-05-06*

I’m looking for work as a Software Engineer and I’m tired of seeing the “Someone forgot to water this page” on round ups. I can’t change my roundup configuration. Hire me and I’ll do it myself. I will water the page. Otherwise good app.

### 3/5 — Overall good but Glitchy

*2024-01-04*

I like the concept, but my spend account is having the money withdrawn from it without actually showing the activity on the debit card. It only shows the interest earned with none of the spending activity even with no filters applied.

**Developer response:** Dear abgamecout, Thanks so much for your feedback on debit card activity. We’d be happy to share this suggestion with our product developers for consideration in the future. We appreciate you giving Fidelity Bloom a chance! -Fidelity Bloom

### 3/5 — Overall good but Glitchy

*2023-12-23*

I like the concept, but my spend account is having the money withdrawn from it without actually showing the activity on the debit card. It only shows the interest earned with non of the spending activity even with no filters applied.

**Developer response:** Dear abgamecout, Thanks so much for your feedback on debit card activity. We’d be happy to share this suggestion with our product developers for consideration in the future. We appreciate you giving Fidelity Bloom a chance! -Fidelity Bloom

### 3/5 — Bonus?

*2023-12-04*

I opened this account last week and deposited $50 and waiting for the $100 bonus to hit. $5 was deposited. How long does it take for the bonus to go through?  I'm a fidelity customer and have been pleased with their services so far. Not sure about this app/service though.  I'll update my review if/when the full bonus hits.

### 3/5 — Cash deposit

*2023-10-18*

We need some sort of arrangement to be able to deposit cash to these accounts.
Very frustrating to wait for cash transfers to go through.

**Developer response:** Hi someone.027392737182 , thanks for sharing your idea—Fidelity Bloom is always trying to grow to work for you. We’ve shared your feedback with our product development team to explore in the future. In the meantime, keep an eye out for updates. -The Fidelity Bloom Team

### 2/5 — One little issue so far….

*2023-10-09*

I just downloaded this app about a week ago and really haven’t gotten deep into using it just yet. However, I have noticed that when I go to my savings and attempt to follow the link where I can trade gift cards for cash, it never takes me to the site.

**Developer response:** Hi Abundantly Blessed 1, thank you for letting us know. Please email us at Bloom.Fidelity@Fidelity.com with the details of what happened. We’ll work to make things right. 
-The Fidelity Bloom Team

### 4/5 — Minor tweaks needed

*2023-09-29*

The only thing I would like to see is a widget for IOS17 other than that ok so far! I forgot Zelle integration

**Developer response:** Hi Ldebro, thanks for sharing your idea—Fidelity Bloom is always trying to grow to work for you. We’ve shared your feedback with our product development team to explore in the future. In the meantime, keep an eye out for updates. 
-The Fidelity Bloom Team

### 4/5 — Minor tweaks needed

*2023-09-20*

The only thing I would like to see is a widget for IOS17 other than that ok so far!

**Developer response:** Hi Ldebro, thanks for sharing your idea—Fidelity Bloom is always trying to grow to work for you. We’ve shared your feedback with our product development team to explore in the future. In the meantime, keep an eye out for updates. 
-The Fidelity Bloom Team

### 3/5 — Needs real envelopes instead of paper-less

*2023-05-24*

I love the idea of putting money in envelopes and I can put however much I wanted in each envelope. I thought that’s what this app was doing, but I was mistaken. 

The closest I found was PayPal savings. They have a “goal” you can set and automate how much you want saved every week, two-weeks, or every month. I have a goal for everything and I’m just automating my savings little at a time.

I’d like to see something like that with this app, I think it’d be a really nice feature.

Also, I’d like the app to stop telling me to connect a bank account, I’m using the app with my other Fidelity accounts, they’re all linked together already.

**Developer response:** Hi jimmy_lol, thanks for sharing your idea—Fidelity Bloom is always trying to grow to work for you. We’ve shared your feedback with our product development team to explore in the future. In the meantime, keep an eye out for updates. 
-The Fidelity Bloom Team

### 2/5 — Can’t use face to login

*2023-02-26, version 1.8*

I have to search my saved passwords list in order to login. What happened to automatically reading my face to login?

**Developer response:** UPDATED REVIEW (05/01/23): 
Dear Purple piratee,
 
Good news—we've fixed the issue that was preventing biometric login on other Fidelity apps. You can now use biometric login on Fidelity Bloom® without impacting your biometric login settings on other Fidelity apps. 
Simply uninstall and re-download your Fidelity apps, including Fidelity Bloom. You should no longer be prompted to update your FaceID settings after this update.
 
We’ll continue to explore ways to make your experience better. Thank you again for your feedback and please continue to share feedback within our app or though the App Store!
 
-Fidelity Bloom


_________________________________________

Hi Purple piratee, We appreciate you letting us know. Our team is aware of this issue, and we’re working to fix it as soon as possible. If you need support in the meantime, please reach out at Bloom.Fidelity@Fidelity.com. –The Fidelity Bloom Team

### 3/5 — Saving

*2023-02-20, version 1.8*

App is great at helping save money however every update causes the face id option to disappear.

**Developer response:** Hi Cmellott, We appreciate you letting us know. Our team is aware of this issue, and we’re working to fix it as soon as possible. If you need support in the meantime, please reach out at Bloom.Fidelity@Fidelity.com. –The Fidelity Bloom Team

### 3/5 — Could be great

*2023-01-07, version 1.7.2*

Pretty nice app, but no way to add your spouse, not very couple friendly

### 3/5 — Good interest rate, pretty interface

*2022-12-22, version 1.7.1*

Overall I’m liking it so far, but this app still has a long way to go.  

Pros: 

1. Both the “Save” and “Spend” accounts earn higher interest rates than my other accounts do (this is currently earning 3.83%).  

This is because the money in them is put into a money market mutual fund.  The interest rate goes up and down based on the market, last week it was 3.83%.  I used the regular Fidelity app to choose FZFXX as my “core position”(money market mutual fund).

2. I like the flower symbol and the kind “way to go” messages.

3. The “Challenges” are a bit simplistic but kind of nice.

4. You can easily link and transfer to external bank accounts, though it can take 1-3 days for money to be transferred.

5. The account opening bonuses and the 10% savings match (deposit a max of $300 and, for example, get $30 back) are all legit and easy to get.

Cons:
1. This is not a full-featured app (yet).  One example: to cancel a one time transfer I had just scheduled, I had to use the regular Fidelity app.  This app has no cancel scheduled transaction function.

2. Also, to change the “core position” to the Fidelity money market fund with the highest returns, I had to log in to the Fidelity website and chat with their bot.  Why not give us a link to the Fidelity website so we don’t have to find this functionality ourselves.

3. Related to that: once you’ve created the accounts, there is nowhere obvious in the app that even mentions that your money is in a money market mutual fund.  It’s important that people know what their accounts are and how they work.  I don’t think the app really explains to people what a brokerage account is.  I think this could lead to confusion and potentially uninformed decisions.  Brokerage accounts are often used for day trading, which is risky, and almost always leads to returns that are lower than what an index fund would give.  If people happen to log into their fidelity account and see they have  “$X,XXX to trade,” they might trade.  It would be more supportive to better explain to users what the account is and how they suggest using it (e.g. use it as a saving or spending account with a higher interest rate, with the option to invest in stocks, bonds, or mutual funds within the same account?)

4. If the app is to support saving—why is one of the tabs a shopping portal with bribes (% back at different merchants) to get people to shop?  It seems like a mixed message—focus on your financial growth and long term goals…. But look, if you spend money now at one of these places you’ll get X% back—you don’t want to miss out!

Don’t be all zen about blooming and being centered about money, and then encourage us to catch deals.  Rubs me the wrong way.

### 3/5 — Login screen is annoying

*2022-12-06, version 1.7*

Even though you support Face ID, users have to click a button to login. This is an unnecessary step. Please fix

**Developer response:** Hi b-lake624, thanks for sharing your idea—Fidelity Bloom is always trying to grow to work for you. We’ve shared your feedback with our product development team to explore in the future. In the meantime, keep an eye out for updates. 
-The Fidelity Bloom Team

### 2/5 — Not great

*2022-12-06, version 1.6.2*

Don’t like it because I have to transfer money to my regular fidelity checking first and then to bloom. It doesn’t let me transfer directly to bloom accounts.

## Most critical reviews (10 lowest-rated)

### 1/5 — Same problems not fixed

*2024-02-23*

I see the same problem mentioned in reviews and it is still not fixed. I want to make more than one transfer in a month. I try to link my bank account to make a transfer. All my Fidelity accounts except the Bloom accounts show up. Called customer service and they were unable to provide a solution.

**Developer response:** Hi 00LuvThisAp00, thank you for sharing your feedback. Fidelity Bloom is always trying to grow to work for you. Our team is working through enhancements to improve the experience. In the meantime, keep an eye out for updates. - The Fidelity Bloom Team

### 1/5 — Same problems not fixed

*2024-02-17*

I see the same problem mentioned in reviews and it is still not fixed. I want to make more than one transfer in a month. I try to link my bank account to make a transfer. All my Fidelity accounts except the Bloom accounts show up. Called customer service and they were unable to provide a solution.

**Developer response:** Hi 00LuvThisAp00, thank you for sharing your feedback. Fidelity Bloom is always trying to grow to work for you. Our team is working through enhancements to improve the experience. In the meantime, keep an eye out for updates. - The Fidelity Bloom Team

### 1/5 — Scammed out promo bonus

*2023-12-13*

Did a promotion to get people to download the app. I met all requirements and was reassured by 3 agents I would be getting my money. 1 month later I ask to see what’s the ETA on the promotional balance and sure enough I suddenly didn’t qualify and won’t receive the bonus. Well played.

**Developer response:** Hi OhYou'reMad,

We hear your frustrations around the promotional bonus and the information you had received from customer service associates. We’d like to investigate this for you—do you mind reaching out to bloom.fidelity@fidelity.com and referencing this review? Thank you for your feedback and hope to hear from you soon!
-Fidelity Bloom

### 1/5 — Never got my deposit bonus

*2023-12-09*

Wouldn’t recommend called customer service over 5 times about my deposit bonus they all kept telling me it would be coming soon now after 6 months I realized they’re juss aren’t going to actually do it , card was also getting declined everywhere I tried it even with money I my account its lots of other banks I would keep looking

**Developer response:** Hi Tiyy11 , We hear your frustrations around the promotional bonus and the information you had received from customer service associates. We’d like to investigate this for you—do you mind reaching out to bloom.fidelity@fidelity.com and referencing this review? Thank you for your feedback and hope to hear from you soon! -Fidelity Bloom

### 1/5 — Bonus?

*2023-12-06*

I opened this account last week and deposited $50 and waiting for the $100 bonus to hit. $5 was deposited. How long does it take for the bonus to go through? I'm a fidelity customer and have been pleased with their services so far. Not sure about this app/service though. I'll update my review if/when the full bonus hits.

**Developer response:** Hi there, Thanks so much for reaching out about your bonus. We’re excited that you’re trying different Fidelity products and hope you enjoy Fidelity Bloom. You will need to keep your $50 deposit in your account for at least seven days, and you should be credited within 10 calendar days. This total time is about 17 days from your initial funding. We’d be happy to look into this further with you if you have more questions—you can reach us at bloom.fidelity@fidelity.com. Thank you again and we hope this helps! -Fidelity Bloom

### 1/5 — Very sketchy

*2023-09-30*

I created an account and deposited $50 for the “deposit $50 get $100” promo. After checking my account a couple days later, it says theres only $5 in my account. When i try to contact customer support it says theres an error so i email them. I then see an immediate email saying that there was a transfer with the account i added so im not sure what is going on now but i feel compromised and now none of my information is safe, and i lost the money i deposited. I would be very careful using this app. 1/10

**Developer response:** Hi  djensoncart, thanks for letting us know! Sorry about your poor experience. We want to make things right—please send us an email at bloom.fidelity@fidelity.com and share your contact information and reference this review. We will coordinate your details with our Fidelity Bloom customer service team and will have them help you on your way with Fidelity Bloom. Thank you for giving us a chance! 🙏 –The Fidelity Bloom Team

### 1/5 — EFTs take forever to settle

*2023-09-06*

I was going to use this as my main debit card for everyday purchases. But fund transfers take days to a week to settle before I can access it. Support says it's fine I can invest the money right away. This is a spend account not an investment account. Funds should be available to spend right away.

**Developer response:** Hi Ronnel C., thank you for sharing your feedback. Fidelity Bloom is always trying to grow to work for you. Our team is working through enhancements to improve the experience. In the meantime, keep an eye out for updates. - The Fidelity Bloom Team

### 1/5 — Still waiting on a debit card 30+ day

*2023-01-25, version 1.7.2*

…. Send the card then we talk

### 1/5 — Cool concept but card declines

*2022-12-18, version 1.7.1*

Expect to be embarrassed using this card. It has declined 10 times in the last 30 days due to “maintenance” when you call the # on the back of the card you’re told they are experiencing maintenance. And the app just says declined you have exceeded your available cash even though it says on the same screen that you have more than enough to cover the transaction you are trying to charge. Be prepared to bring a second form of payment. I’m considering closing it because it declines too much for no valid reason. Maintenance is NOT a reason for a decline. I don’t have this problem with any other card.

### 1/5 — Customer service agent fraud

*2022-12-07, version 1.7*

TERRIBLE APP THE WORST CUSTOMER SERVICE I EVER HEARD I STILL CANNOT LOGIN ITS BEEN A WEEK CUSTOMER SERVICE WONT SEND ME A NEW DEBIT CARD THEY UPDATED MY PHONE NUMBER TO A DISCONNECTED  LINE TODAY WHICH IS MAKING ME UNABLE TO LOGIN AT ALL TODAY I DEPOSIT SOME MONEY BANK WIRE TO RECIEVE A PROMOTION I UPLOADED MY I9 SOCIAL BUT SOME HOW WHEN I TRY TO LOGIN IT PROMPTS ME TO CONTACT FIDELITY

## Most praised reviews (10 highest-rated)

### 5/5 — Ease

*2023-12-01*

Based on other reviews I can say it is quite a different approach on saving and approach  
to financial wellbeing.

**Developer response:** Thank you so much for your positive feedback! We’re glad you appreciate our commitment to creating a mindful saving and spending experience for Fidelity Bloom users. We hope you continue to enjoy all that Fidelity Bloom has to offer, and always keep an eye out for new features and offerings 😊-Fidelity Bloom
CancelF

### 5/5 — Best simplistic approach to saving money

*2023-10-23*

This app I love. I use fidelity already so when they debuted this I had to give it a try. I’ve been using bloom for about a year and the saving definitely add up.

**Developer response:** Hi Ciera P., we’re so happy Fidelity Bloom has helped you become a more mindful saver and spender! We appreciate you letting us know what you think. -The Fidelity Bloom Team

### 5/5 — Amazing

*2022-12-19, version 1.7.1*

I haven’t been able to save money well its been kinda hard until you guys came around and now i can finally start saving the only con i have right now is not being able to use with Cash app i can add money to my cash app but the card doesn’t allow me to cash out as cashapp says its to slow for instant deposit please make this a thing! :)

**Developer response:** Hi tecmyit_, thanks for sharing your idea—Fidelity Bloom is always trying to grow to work for you. We’ve shared your feedback with our product development team to explore in the future. In the meantime, keep an eye out for updates. 
-The Fidelity Bloom Team

### 5/5 — Great app to start

*2022-10-28, version 1.6.1*

I wanted to know how do I get my 50$ cause I deposited some money

**Developer response:** Hi Winterbaby241997, thank you for letting us know. Please email us at Bloom.Fidelity@Fidelity.com with the details of what happened. We’ll work to make things right. 

-The Fidelity Bloom Team

### 5/5 — Latter !!

*2022-10-01, version 1.4*

Live love and happiness

### 5/5 — Unbelievable

*2022-09-23, version 1.4*

Amazing app great rewards I highly recommend

**Developer response:** Hi Biglurch949, we’re so happy Fidelity Bloom has helped you become a more mindful saver and spender! We appreciate you letting us know what you think. 
-The Fidelity Bloom Team

### 5/5 — Great app

*2022-09-11, version 1.3.1*

Excellent app that help you build better money habits

### 5/5 — Cool

*2022-09-01, version 1.3*

Yeah

### 5/5 — Great App, But Clearly New

*2022-07-14, version 1.2*

The Good:
-Fidelity Bloom rewards you for saving money, it gives you cents per swipe, a savings match, a sign up bonus and more
-Fidelity Bloom provides easy to understand lessons on financial topics. Most the lessons take under 5 minutes to read entirely, and the are simple to understand
-Fidelity Bloom has gives you both a spend and save account (essentially savings and checking accounts). Every purchase with the free debit card they give you comes out of your spend account, and Fidelity will give you 10 cents back for every purchase and deposit it into your save account. 
-Fidelity Bloom has cash back shopping on many websites, but this is only a positive if used correctly

The Bad:
-Fidelity Bloom has a few minor bugs since it just released in the last month
-Every time you sign into the app you have to set up your face ID again. It also doesn’t work with Apple passwords yet. This is a bit of a hassle and results in needing to type in your username and password every time you use the app.
-In the app, it will re introduce you every now and then and also reassigns the same survey everyday

Overall: 
Fidelity Bloom is a great app to keep small amounts of money and be rewarded for saving and spending. The few minor issues will likely be fixed soon and everyone should at the very least try out the app and qualify for the $50 sign up bonus. It is very user friendly and easy to understand, even for those not very financially literate. It also uses your same Fidelity login and password as for retirement and brokerage accounts. This app has a bright future and everyone should give it a shot.

### 5/5 — Clean interface

*2022-07-13, version 1.2*

Reminds me a lot of SoFi, clean and simple interface and nice bonus for making a deposit great product from fidelity

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-10.*
