# FitWow: AI Calorie Counter — Food Scanner, Macros, AI Coach

> AI-powered calorie and macro tracker with meal photo recognition and personalized coaching. (iPhone/iPad app by Onur Teber.)

- Source: https://appshunter.io/ios/app/fitwow-ai-calorie-counter/id6760663683 (this page in markdown: same URL + `.md`)
- Developer: [Onur Teber](https://appshunter.io/developer/1885599325)
- Category: Health & Fitness
- Price: Free with in-app purchases
- Rating: 3.00/5 from 2 App Store ratings · 1 written reviews indexed
- Age rating: 4+
- Requires: iOS 16.0 · 57 MB
- Languages: American English, Arabic, Azerbaijani, Czech, Danish, Dutch, Estonian, Filipino, Finnish, French (France) and 14 more
- Released: 2026-04-20
- Data updated: 2026-08-30
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/fitwow-ai-calorie-counter/id6760663683/reviews.md

## What is FitWow?

Less Guessing, More Progress. Meet FitWow, the Smarter Calorie Counter.

Tracking your nutrition shouldn’t feel like homework. Take a photo, describe your meal, or use voice input, and FitWow estimates calories, protein, carbohydrates, fats, fiber, sugar, sodium, and more without endless food database searches.

Whether you want to lose weight, build muscle, improve your eating habits, or better understand how meals make you feel, FitWow helps you stay consistent and make informed choices.

WHY FITWOW?

FitWow combines fast meal logging, AI-powered nutrition estimates, personalized goals, progress tracking, fasting tools, and meal effect insights in one app.

Log a meal in seconds, review its nutritional breakdown, and keep everything organized throughout your day. Plus, FitWow is one of the few apps that records how the food you eat makes you feel — a feature most calorie counters don't have.

KEY FEATURES

SMART MEAL SCANNER

Take a photo of your meal and let FitWow identify its ingredients and estimate calories and nutrients. You can also type or say what you ate, scan a barcode, or quickly add foods manually.

FOOD SEARCH

Search our extensive food database by brand, product name, or generic item. Get precise nutrition info and add it to your meal in seconds.

CALORIE & MACRO TRACKER

Track daily calories, protein, carbohydrates, and fats with clear summaries and progress charts. Set personalized targets based on your profile, activity level, and goals.

MEAL EFFECTS & SYMPTOM HISTORY

Nutrition is more than numbers. Record how you felt after a meal, select multiple symptoms, and note their intensity.

When you log a similar meal again, FitWow can remind you that a previous meal was associated with symptoms such as bloating, nausea, reflux, headache, low energy, or skin changes.

Review your records in Effect History and filter meals by symptom to identify personal patterns over time.

Meal effect tracking is intended for personal awareness and does not provide a medical diagnosis.

ALLERGEN AWARENESS

FitWow can warn you if a meal you log may contain something you've marked as an allergy.

PERSONAL AI COACH

Ask your AI coach questions about nutrition, meals, recipes, fitness, and your goals. Receive guidance tailored to your profile and preferences whenever you need it.

INTERMITTENT FASTING TRACKER

Use popular fasting schedules such as 16:8, 18:6, 20:4, and OMAD, or create your own schedule. Track completed fasts, fasting hours, and consistency.

WEIGHT & PROGRESS TRACKING

Log your weight and follow your progress across weeks, months, and years. Use visual charts to understand long-term trends.

WATER INTAKE TRACKER

Track your daily water intake with a simple tap.

EXERCISE & WORKOUT LOGGER

Record cardio, strength training, HIIT, yoga, and more, with estimated calories burned.

HEALTH PLATFORM CONNECTIONS

Connect supported health platforms, including Apple Health, Google Health Connect, Fitbit, Strava, and Samsung Health, to bring your activity and health data into FitWow.

COMMUNITY & GROUPS

Join groups, participate in challenges, follow leaderboards, and stay motivated together with friends.

STREAKS & REWARDS

Build consistent habits by logging meals, drinking water, and completing daily goals. Earn WowPoints, maintain your streak, and celebrate your progress.

PERSONALIZED FOR YOU

FitWow calculates personalized calorie and macronutrient targets using your age, height, weight, activity level, and goal.

Choose from balanced, high-protein, keto, low-carbohydrate, or low-fat approaches and adjust your targets whenever your needs change.

AVAILABLE IN 24 LANGUAGES

SUBSCRIPTION INFORMATION

FitWow offers optional subscription plans for full access to premium features. Free trial availability may vary by platform. Subscriptions renew automatically unless canceled before the renewal date.

Download FitWow and start building a clearer picture of your nutrition, habits, and progress.

Less Guessing, More Progress.

## Key features

- Smart meal scanner with photo recognition
- Calorie and macro tracking with progress charts
- Personal AI nutrition coach
- Intermittent fasting timer
- Weight tracking and progress visualization
- Connects with health devices
- Community and challenges

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Weekly Access | $0.99 | per 7 days |
| Monthly Access | $1.99 | per month |
| Annual Family Plan | $39.99 | per year |
| Individual Annual | $9.99 | per year |
| Individual Annual | $8.99 | per year |
| Monthly Access | $1.79 | per month |


## Recent user reviews (1 of 1)

All indexed reviews: https://appshunter.io/ios/app/fitwow-ai-calorie-counter/id6760663683/reviews.md

### 5/5 — The best calorie tracker I have ever used!

*2026-08-01*

This is such a user friendly app and has the best features too. Just a picture of your food, it already gives you the calculated calories of it. I have recommended these to my friends and will continually recommend it to others! 😊❤️

**Developer response:** Thank you for the amazing review! We're so glad you love the app and find it helpful. Thanks for sharing it with your friends, we're always here for you on your journey! 💪❤️

## Frequently asked questions about FitWow

### How does FitWow's meal scanner work?

FitWow's Smart Meal Scanner allows you to take a photo of your meal. The app then identifies the ingredients and automatically calculates the calories and macronutrients for you. You can also type in your meal if you prefer.

### What kind of personalized coaching does FitWow offer?

FitWow provides a Personal AI Coach available 24/7. You can ask it nutrition questions about meals, recipes, or fitness, and receive tailored answers based on your specific goals and preferences.

### Can FitWow track intermittent fasting?

Yes, FitWow includes a built-in intermittent fasting tracker. It supports popular protocols like 16:8, 18:6, 20:4, and OMAD, and allows you to create your own custom schedules.

### What health devices can FitWow connect with?

FitWow can sync with popular health platforms including Apple Health, Google Health Connect, Fitbit, Strava, Garmin, and Samsung Health to consolidate your steps, calories burned, and workout data.

### What are the subscription options for FitWow?

FitWow offers a 3-day free trial for full access. After the trial, you can choose from monthly or yearly subscription plans, with options for individual or family access. You can cancel your subscription at any time.

### Does FitWow have ads?

Based on the provided data, FitWow does not contain advertisements.

### What is the age rating for FitWow?

FitWow has an age rating of 4+, making it suitable for a wide range of users.

### How often is FitWow updated?

FitWow was last updated on July 2, 2026, with version 1.0.17. This indicates regular updates to improve functionality and add features.

## Version history (last 5 releases)

### 1.0.25 — 2026-08-19

The latest version contains bug fixes and performance improvements.

### 1.0.24 — 2026-08-18

The latest version contains bug fixes and performance improvements.

### 1.0.23 — 2026-08-15

Introducing food search! Instantly find and log meals from our extensive food database, complete with precise nutrition info.

### 1.0.22 — 2026-08-04

FitWow can now warn you after you log a meal if it may contain something you've marked as an allergy.

### 1.0.21 — 2026-08-03

Enjoy a faster, smoother launch every time you open FitWow. This update also brings broader performance improvements and more accurate food search and meal analysis.

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-30.*
