# Focus: Ambition into Action — Goals, tasks and real progress

> Goals, tasks and real progress (iPhone/iPad app by ASHLEY DRURY.)

- Source: https://appshunter.io/ios/app/focus-ambition-into-action/id6802149900 (this page in markdown: same URL + `.md`)
- Developer: [ASHLEY DRURY](https://appshunter.io/developer/1880749523)
- Category: Productivity, Lifestyle
- Price: Free with in-app purchases
- Age rating: 4+
- Requires: iOS 17.0 · 6 MB
- Languages: American English
- Released: 2026-08-25
- Data updated: 2026-10-14

## What is Focus?

Focus is a personal goal and task organiser that turns an ambition into one next action. Keep everyday to-dos close, record the steps you take and see your progress. Start free with two live ambitions.

GIVE YOUR GOAL A PRACTICAL NEXT STEP
Choose an outcome, write why it matters privately and decide what would count as progress. Set a date or keep it open-ended. Each ambition has one live next move; completing it records evidence and makes room for the next step.

KEEP EVERYDAY TASKS CLOSE
Use Today, Dump, Later and Done to organise the things life still needs. Add micro steps, choose priorities and keep today's list manageable with a five-task daily cap.

SEE WHAT IS COMING
Horizon shows dated ambitions across the next 90 days. Optional calendar access reads already committed hours to help you understand the time available. Focus does not write events to your calendar.

KEEP A RECORD OF REAL PROGRESS
Log what happened in Record. Park an ambition, mark it achieved or change direction when circumstances change. Pro adds weekly reviews, routines, the year proof grid and share cards.

START FREE, CHOOSE PRO WHEN USEFUL
Ongoing free access includes two live ambitions, basic lists and evidence. Pro supports five live ambitions and the additional features above. Monthly and annual subscriptions renew unless cancelled through Apple. Pro lifetime is a one-off purchase. Apple shows the applicable price and terms before you agree.

YOUR INFORMATION, YOUR CONTROL
Ambitions, lists and evidence are stored locally. No SignalKind account or developer server is required. Optional iCloud sync is off by default; if enabled, it includes your saved ambition information and private reasons. Private reasons are excluded from share cards, exports and widgets. An optional app lock uses device authentication. Calendar access and sharing are your choices.

YOUR DEVICES
Use Focus on iPhone and iPad with iOS or iPadOS 17 or later, and on Apple Silicon Macs with macOS 14 or later.

Terms of Use EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Focus Pro Monthly | $2.99 | per month |
| Focus Pro Annual | $19.99 | per year |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Focus Pro Lifetime | $29.99 | one-time |


## Is Focus safe?

Not enough ratings yet to assess Focus.

## Is Focus legit?

Focus: Ambition into Action appears legitimate, with a few gaps. The AppsHunter Legitimacy Score for Focus is 65 out of 100 points across 7 verification signals from App Store and developer data.


## Version history (last 2 releases)

### 1.1 — 2026-10-10

New Focus emblem, refreshed app imagery and consistent light, dark and tinted icons. Persistent navigation on iPhone and a side rail on iPad. Clearer wording about local storage and optional iCloud sync.

### 1.0 — 2026-08-26

No release notes.

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All apps by ASHLEY DRURY: https://appshunter.io/developer/1880749523

## Related topics

[signalkind focus](https://appshunter.io/ios/topics/signalkind-focus)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-10-14.*