# Held - Affirmations for You — Words for when it's hard

> Words for when it's hard (iPhone/iPad app by Ade Ayorinde.)

- Source: https://appshunter.io/ios/app/held-affirmations-for-you/id6759358786 (this page in markdown: same URL + `.md`)
- Developer: [Ade Ayorinde](https://appshunter.io/developer/1878280149)
- Category: Health & Fitness, Lifestyle
- Price: Free with in-app purchases
- Age rating: 4+
- Requires: iOS 15.1 · 158 MB
- Languages: American English
- Released: 2026-02-23
- Data updated: 2026-07-23
- User reviews in markdown: https://appshunter.io/ios/app/held-affirmations-for-you/id6759358786/reviews.md

## What is Held?

Some moments are harder than others.
Held is a quiet place for mothers, parents, caregivers, and anyone running on empty. Choose how you're feeling, and receive affirmations written for that exact moment. Not generic motivation, but words that meet you where you are.
Set your phone down and let affirmations play on their own. Swipe when you're ready for another. Save the ones that stay with you.
No sign-ups. No tracking. No advice you didn't ask for. Just warmth when you need it most.
Available in English and Japanese.
がんばらなくていい

Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Held Plus | $2.99 | per month |
| Held Plus | $24.99 | per year |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Held Plus Lifetime | $49.99 | one-time |



## Version history (last 4 releases)

### 1.3.0 — 2026-07-09

A calmer, warmer Held.
• A refreshed look — softer background, clean cards, and a new hand-drawn icon set with bolder, more colourful moods
• Hundreds of new affirmations, including gentle "I am" self-affirmations
• "Who's this for?" — choose affirmations for everyone, or ones written for mums
• Quiet crisis support, there when you need it and never in the way
• Your space and Settings, now cleanly separated for easier navigation
• Smoother reminders, home-screen widget, and streaks

### 1.2.0 — 2026-03-18

Introducing Held Plus, a little more comfort, when you need it.

- My Words: write your own affirmations
- Breathing: soft breathing free for everyone, with Calm, Box, 4-7-8, and Sigh in Held Plus
- Premium themes and custom photo backgrounds
- Up to 3 reminders with day and mood selection
- New mood: Guilty
- Redesigned settings and reminder mood picker
- Improved widgets with theme backgrounds
- Bug fixes and performance improvements

Free forever: all moods, unlimited affirmations, favourites, streak, soft breathing, widgets, and more.

### 1.1.0 — 2026-02-25

- Redesigned reminders: morning, midday, evening presets or pick your own time. Notifications now adapt to your mood patterns.
- Fixed: notifications now fire reliably every day at your chosen time.
- Streak tracking: see your weekly check-ins and best streak on the home screen and profile.
- Share Held: send the app to someone who needs it, with a branded share card.
- New themes: rain and river video backgrounds to set the mood.
- Smoother navigation: swipe between affirmations, simplified profile with collapsible sections.
- Auto-play breathing pulse: gentle opacity animation while affirmations cycle.
- Bug fixes and performance improvements.

### 1.0 — 2026-02-23

No release notes.

## Related topics

[held](https://appshunter.io/ios/topics/held)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-07-23.*