# Identity Builder: A New You — Become who you decide to be

> Become who you decide to be (iPhone/iPad app by Enhanced Media.)

- Source: https://appshunter.io/ios/app/identity-builder-a-new-you/id6812810115 (this page in markdown: same URL + `.md`)
- Developer: [Enhanced Media](https://appshunter.io/developer/6803537908)
- Category: Lifestyle, Health & Fitness
- Price: Free with in-app purchases
- Age rating: 4+
- Requires: iOS 15.0 · 23 MB
- Languages: American English
- Released: 2026-09-21
- Data updated: 2026-10-24

## What is Identity Builder?

Identity Builder turns "I want to change" into "this is who I am."

You don't start with goals. You start with an identity — "I'm a saver", "I'm calm", "I'm an early riser" — and one small habit that proves it. Every day you keep your word, you tap "I did it" and your figure — a character that looks like you — becomes a little more real. Three levels, and the identity is yours.

WHY IT WORKS
Every action is a vote for the person you're becoming. Identity Builder makes those votes visible: small promises, progress you can see, and a small celebration every time you keep your word. The ideas and the research behind them are in the app's manifesto.

HOW IT WORKS
• Pick an identity in a few taps — by area of life — or write your own
• Choose one small habit that proves it, and how often you'll keep it
• Build a character that looks like you — body, skin tone, hair, glasses, clothes
• Tap "I did it" when you've kept your word: your figure cheers and fills from the feet up
• Level-ups and earned identities are celebrated — and there may be more after the third level
• This week at a glance, a monthly calendar and level history for every identity
• No red crosses, no guilt: a missed day is simply an empty day
• Gentle reminders when an identity goes quiet, at the hour you choose
• Works offline; everything syncs when you're back
• In English, Türkçe, Español, Italiano, Français, 日本語, 简体中文 and 繁體中文

YOUR DATA, YOUR PACE
No ads, no tracking, no gender or age questions. Your identities and progress live on your account and follow you across devices.

START FREE
Your first two days are free: add as many identities as you like and start keeping your word. From the third day, subscribe monthly or yearly to keep your figure growing. Cancel anytime in your App Store account settings.

Subscriptions renew automatically unless cancelled at least 24 hours before the end of the current period. Payment is charged to your Apple ID account at confirmation of purchase.
Terms: https://api.myidentitybuilder.com/terms · Privacy: https://api.myidentitybuilder.com/privacy

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Monthly | $4.99 | per month |
| Yearly | $39.99 | per year |


## Is Identity Builder safe?

Not enough ratings yet to assess Identity Builder.

## Is Identity Builder legit?

Identity Builder: A New You appears legitimate, with a few gaps. The AppsHunter Legitimacy Score for Identity Builder is 65 out of 100 points across 7 verification signals from App Store and developer data.


## Version history (last 5 releases)

### 2.0.5 — 2026-10-05

A brand-new app icon. Your figure now fills with a glow you can watch rise, faster at the start of each level, with a new sound. And the app now speaks Japanese, Simplified and Traditional Chinese.

### 2.0.3 — 2026-09-30

Now in Japanese, Simplified Chinese and Traditional Chinese. Small fixes and improvements.

### 2.0.2 — 2026-09-30

Start with two free days: add as many identities as you like and see your figure change. Small fixes and improvements.

### 2.0.1 — 2026-09-29

The App Store page now speaks Turkish, Spanish, Italian and French too, with new screenshots. Small fixes and improvements.

### 2.0 — 2026-09-28

A whole new look. Your figure now waves, cheers and celebrates with you, and every level gets its own moment. Adding an identity is a guided, step-by-step flow with tips from your figure along the way. Also new: a weekly view, a yearly plan, and a manifesto on why identity works.

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## More apps by Enhanced Media

- [BirAjans](https://appshunter.io/ios/app/birajans/id6803537906)
- [Academio](https://appshunter.io/ios/app/academio/id6803969640)

All apps by Enhanced Media: https://appshunter.io/developer/6803537908

## Related topics

[youdecide app](https://appshunter.io/ios/topics/youdecide-app)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-10-24.*