# item - Agentic CRM — The agentic CRM

> The agentic CRM (iPhone/iPad app by New Item Co.)

- Source: https://appshunter.io/ios/app/item-agentic-crm/id6785697149 (this page in markdown: same URL + `.md`)
- Developer: [New Item Co](https://appshunter.io/developer/6785697151)
- Category: Business
- Price: Free
- Age rating: 4+
- Requires: iOS 17.0 · 22 MB
- Languages: American English
- Released: 2026-10-16
- Data updated: 2026-10-28

## What is item?

item is an agentic CRM. Instead of clicking through forms and tables, you talk to it.

Open the app, ask any question, and do anything. item's assistant searches your workspace, pulls in fresh data from the web, and keeps your customer data up-to-date - then acts on it. Anything that touches your data or customers gets your approval first. You stay in control; item handles the work.

WHAT YOU CAN DO

Find anything
Ask "Who is Maya Chen?" or "Which deals are closing this month?" and get an answer built from your contacts, companies, deals, notes, tasks, and calendar.

Keep records fresh
Say "Enrich Acme" and item fills in the company profile from public sources. Create or update contacts, companies, deals, and custom objects automatically, review the details, and tap Approve.

Capture what happened
Log a call, a meeting, or a note the moment it happens. Dictate with the mic or type it out, and item files it against the right people.

Stay on top of follow-ups
Create and execute tasks agentically, and check them off from the Actions tab. Build lists like "Q3 Outreach," add people and companies to them, and run agent skills.

Walk into every meeting prepared
The Home screen shows today's agenda with a short prep brief for each meeting: who you're meeting, what happened last time, and what to bring up. 

Review your agents' work
Skills you've set up on the web keep running in the background. Their pending approvals land in your Actions feed so you can send, edit, or dismiss from your phone.

Connect the tools you already use
Connect with Google, LinkedIn, Slack, and many more on the web app. item can search emails and customer data, send or reply to messages, schedule meetings, and more.

BUILT FOR TRUST

Every write is human-in-the-loop. item never sends an email, edits a record, or deletes anything without showing you a card first. Edit the fields, approve, or dismiss.

Your chats sync with the web app, so a conversation you start on your phone is waiting on your laptop and vice-versa, without losing any context. 

GETTING STARTED

The item mobile app works with an existing item account. Sign in with your work email, Google, or Microsoft account and your contacts, lists, and agents are already there. If you don’t have an item account, join the waitlist on the item website. 

https://item.app/

## Is item safe?

Not enough ratings yet to assess item.

## Is item legit?

item - Agentic CRM has limited verification signals. The AppsHunter Legitimacy Score for item is 58 out of 100 points across 7 verification signals from App Store and developer data.


## Version history (last 3 releases)

### 1.3.4 — 2026-10-27

Bug fixes

### 1.3.2 — 2026-10-22

Improved chat reliability and performance. You can now open contact and company profiles directly from meetings and tasks. Includes bug fixes and refreshed branding.

### 1.3 — 2026-10-16

No release notes.

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-10-28.*
