# It's By Esther — Host With Confidence > Personal hosting companion with curated menus, smart shopping lists, and AI guidance. (iPhone/iPad app by Esther Ewebe.) - Source: https://appshunter.io/ios/app/its-by-esther/id6788903215 (this page in markdown: same URL + `.md`) - Developer: [Esther Ewebe](https://appshunter.io/developer/6788903217) - Category: Food & Drink - Price: Free - Rating: 5.00/5 from 1 App Store ratings - Age rating: 4+ - Requires: iOS 15.0 · 15 MB - Languages: American English - Released: 2026-07-21 - Data updated: 2026-07-28 - Monetization: freemium - User reviews in markdown: https://appshunter.io/ios/app/its-by-esther/id6788903215/reviews.md ## What is It's By Esther? It's By Esther is your personal hosting companion, designed to take the stress out of entertaining and help you host beautiful gatherings with confidence. Whether you're planning an intimate date night, a lively dinner party, a family brunch, or a special celebration, the app gives you everything you need from menu selection to the moment your guests arrive. WHAT YOU GET: 120 Curated Hosting Menus Every menu is hand-picked and styled for a specific occasion and mood. Filter by occasion (dinner party, date night, brunch, family, celebration, casual), mood (elegant, cozy, fresh, romantic, upbeat), and dietary needs. Each menu includes a full multi-course meal with starters, mains, sides, and desserts. Smart Shopping Lists One-tap shopping lists generated from any menu, automatically sorted by aisle. Ingredients consolidate across courses so you never buy duplicates. Adjust guest count and watch quantities scale instantly. Hosting Timelines Step-by-step day-of schedules so you know exactly what to prep and when. No more scrambling before guests arrive. Beautiful Printables Downloadable menu cards, shopping checklists, place cards, recipe cards, and thank-you notes to elevate your hosting. Ask Esther — Your AI Hosting Guide Get instant answers to hosting questions, recipe substitutions, wine pairings, portion guidance, and sourcing tips. Ask Esther remembers your conversation so you can follow up naturally. Dietary Adaptations Adapt any menu for vegetarian, vegan, gluten-free, dairy-free, halal, kosher, keto, and more. Every guest feels welcome at your table. PREMIUM SUBSCRIPTION: Unlock the full experience with It's By Esther Premium. Get access to all 90+ menus, timelines, printables, Ask Esther AI, and dietary planning. Monthly: €9.99/month Annual: €79.99/year (save 33%) Subscriptions automatically renew unless cancelled at least 24 hours before the end of the current period. Manage or cancel anytime in your Apple ID settings. Start hosting with confidence today. Download and explore curated menus, shopping lists, and more. ## Key features - Curated hosting menus for various occasions - Smart shopping lists sorted by aisle - Step-by-step hosting timelines - Downloadable printables (menu cards, checklists) - AI hosting guide for questions and tips - Dietary adaptations for various needs ## Frequently asked questions about It's By Esther ### What is Esther? Esther is your personal hosting companion app designed to simplify entertaining. It offers curated menus, smart shopping lists, hosting timelines, and an AI guide to help you host beautiful gatherings with confidence. ### How many menus are available in Esther? The free version of Esther offers access to a selection of curated menus. The Premium subscription unlocks over 90 menus, providing a wide variety of options for different occasions and moods. ### Can Esther help with dietary restrictions? Yes, Esther allows you to adapt any menu for various dietary needs, including vegetarian, vegan, gluten-free, dairy-free, halal, kosher, and keto. This ensures all your guests can enjoy the meal. ### What kind of printables does Esther offer? Esther provides beautiful downloadable printables to elevate your hosting. These include menu cards, shopping checklists, place cards, recipe cards, and thank-you notes. ### How does the 'Ask Esther' AI feature work? Ask Esther is your AI hosting guide that provides instant answers to your hosting questions, such as recipe substitutions, wine pairings, portion guidance, and sourcing tips. It remembers your conversation for follow-up questions. ### What are the subscription options for Esther Premium? Esther Premium is available through a monthly subscription for €9.99/month or an annual subscription for €79.99/year, offering a 33% saving. Subscriptions automatically renew unless cancelled at least 24 hours prior to the end of the current period. ### Can I cancel my Esther Premium subscription? Yes, you can manage or cancel your Esther Premium subscription at any time through your Apple ID settings. Ensure cancellation occurs at least 24 hours before the end of the current billing period. ### What devices does Esther support? Esther is available on iPhone, iPad, and iPod, making it accessible for a wide range of Apple users looking to enhance their hosting experience. ## Version history (last 2 releases) ### 1.1.0 — 2026-07-24 Premium subscriptions now available. Unlock all 90+ hosting menus, timelines, dietary planning, printables, and Ask Esther AI. Plus improved ingredient suggestions for dietary needs. ### 1.0 — 2026-07-21 No release notes. --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-07-28.*