# Landed — Wine Pricing — FOB to shelf, in seconds

> FOB to shelf, in seconds (iPhone/iPad app by Hugh Gilmore.)

- Source: https://appshunter.io/ios/app/landed-wine-pricing/id6791839536 (this page in markdown: same URL + `.md`)
- Developer: [Hugh Gilmore](https://appshunter.io/developer/6787871823)
- Category: Business, Utilities
- Price: Free with in-app purchases
- Age rating: 4+
- Requires: iOS 18.0 · 6 MB
- Languages: American English
- Released: 2026-08-04
- Data updated: 2026-09-05
- User reviews in markdown: https://appshunter.io/ios/app/landed-wine-pricing/id6791839536/reviews.md

## What is Landed?

Landed is a pricing calculator for the wine trade. Calculate landed cost, distributor margin, suggested retail, and bottle list for stateside or direct import, in dollars or euros, without opening a spreadsheet. It covers the standard inputs: FOB, ex-cellars (EXW), sequential discounts, tariff, tax and freight, depletion allowance, case packs, and retailer GP.

It runs on iPhone, iPad, and Apple silicon Macs. One purchase covers all three.

ON THE MAC
- A real Mac app, not a stretched-up phone layout. Menu bar commands, keyboard shortcuts, right-click menus, and drag and drop
- A side column beside the calculator holding the build, every saved market, or your history, all live as you type
- Print the build, or save it as a PDF

THE CALCULATOR: FREE, FOREVER
- Stateside and Direct Import modes using one consistent engine
- FOB or ex-cellars pricing, with freight-to-port building up to FOB
- One saved market, free. Keep a state's tax, freight and duty build-up, then price into it from the top of the build. Switch markets without leaving the calculator
- Buy in EUR, GBP, CAD and more. Convert at the ECB daily reference rate with one tap, or enter your own budget rate
- Case, bottle, and suggested retail pinned at the bottom and updated live as you type. Tap any number to copy it
- Set the bottle size on the build, so magnums and half bottles price correctly
- Undo and redo, all the way back
- Name the wine on the build. The summary, the export, and the widget all carry it
- Suggested retail at your GP tiers, rounded to the .99, plus a bottle list at your on-premise multiple
- One tap for state excise. Forty-two states ship with the app, each quoting what it costs this build's case before you add it, with the source and the date it was last checked on every rate. The nine markup states are on the same list, with the reason they cannot be a rate
- Price to retail or to the wine list. One switch sets which group you are pricing to, and it works the same in both directions
- Target mode: work backward from the shelf price. Enter the retail the wine needs to hit and Landed returns the FOB you can pay, the margin required, or the DA needed to close the gap
- A Details sheet showing every step of the math
- Pull to reset, fields that clear on tap, haptics, dark mode, three themes (Mimosa, Grüner, Gamay), home and lock screen widgets

LANDED PRO: $29.99
- Every market you sell: the calculator saves one for free, Pro saves them all. Enter duty and excise per gallon or per liter and Landed converts to your case, then reprice the same wine in any market with one tap
- Compare Markets: see the current build priced across every saved market. Keep a comparison, reopen it from History, and send it as text, a CSV or a workbook. It keeps its own numbers, so it still says what it said the day you saved it
- Suppliers: store each book's terms (basis, currency, freight to port, discount structure, tariff) and apply them in one tap
- iCloud sync: markets, suppliers and pricing settings follow you to every device through your own iCloud. The full library exports to a file you keep
- Import a price list: photograph a supplier's sheet or open the file they sent, and price the whole book through your current build in one pass. A digital PDF is read from its own text layer. CSV and Excel open directly. Text recognition happens on device
- Excel export with live formulas: a real .xlsx where changing the margin or exchange rate re-prices the sheet
- History with auto-save. A build saved on your phone is there on your iPad and your Mac
- Named retail tiers ("Fine Wine," "Grocery")
- Eight additional themes, each pouring its own gradient

PRIVACY
- No accounts, no analytics, no ads, no tracking. Your pricing stays on your device, and if you turn on iCloud sync, in your own private iCloud. Nothing touches our servers.
- Photos are processed on device and never uploaded. The app connects to the network only when you tap the exchange-rate button.

## Pricing and in-app purchases

Base price: Free.

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Landed Pro | $19.99 | one-time |



## Version history (last 5 releases)

### 5.2 — 2026-08-29

History syncs. Save a build on your phone and it is there on your other devices.

One tap for state excise. Forty two states ship with the app. Each one quotes what it costs this build's case before you add it, with the source and the date it was last checked.

Price to retail or to the wine list. One switch sets which you are pricing to, and it works the same from a cost or to a target.

Import Price List reads the file the rep sent. A digital PDF comes in from its own text layer. CSV and Excel open directly. Every row is priced at its own pack and bottle size.

Keep a comparison. Save the matrix, reopen it from History, and send it.

Federal excise follows the ABV. A market can carry its own on-premise markup. A distributor's name rides along on everything you send.

### 5.1.1 — 2026-08-29

Landed 5.1.1:

• One market, many distributors
• A Compare column for every market and distributor
• Scanned price lists save, reopen and send
• Compare sends the whole matrix, not one column
• Two columns of Compare on iPhone, scrolled not swiped
• Hit a Target works on a wine list, not just a shelf
• Spirits price on the proof gallon
• New sizes down to 50 ml, and case packs from singles to 120
• Direct Import opens in your own currency
• Market rates take four decimals
• Every sheet you send is a real table
• The scanner reads portrait photos the right way up
• A failed action stops showing a green checkmark
• Mac: copy confirmations appear, and Compare stops clipping Apply
• Mac: the tab strip at the top stays put instead of sliding about
• Mac: History puts its list beside the build, not behind a sidebar
• Mac: an About panel of Landed's own, made in Chicago

drink more wine!

### 3.5 — 2026-08-20

Bug fixes and performance improvements

### 3.4 — 2026-08-19

Bug fixes and refinements:

All eleven themes carry a gradient now, with a new default theme
Liquid Glass on the summary bar and the toast, on iOS 26 and the Mac
Pro only: set a default case pack size
Default market fix on launch

### 3.3 — 2026-08-16

Bug fixes and refinements: 

• Pricing settings now sync
• iCloud sync status viewable in settings
• Three new themes. Mimosa is free and pours a gradient from blush to gold
• Pro only: turn the Landed credit off on printed and exported sheets

## More apps by Hugh Gilmore

- [Small Hours - Parent's Journal](https://appshunter.io/ios/app/small-hours-parents-journal/id6787871821)
- [Liquid Gold: Milk Tracker](https://appshunter.io/ios/app/liquid-gold-milk-tracker/id6793794187)
- [Marathon Mode: Run Tracker](https://appshunter.io/ios/app/marathon-mode-run-tracker/id6794143871)

All apps by Hugh Gilmore: https://appshunter.io/developer/6787871823

## Related topics

[wine price check](https://appshunter.io/ios/topics/wine-price-check)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-09-05.*
