# Lead Center — Lead Management + Softphone

> Mobile app for managing business calls, texts, and lead interactions with marketing attribution. (iPhone/iPad app by CallRail, Inc..)

- Source: https://appshunter.io/ios/app/lead-center/id1508136495 (this page in markdown: same URL + `.md`)
- Developer: [CallRail, Inc.](https://appshunter.io/developer/1040169818)
- Category: Business, Productivity
- Price: Free
- Rating: 1.93/5 from 40 App Store ratings · 27 written reviews indexed
- Age rating: 4+
- Requires: iOS 16.0 · 35 MB
- Languages: English
- Released: 2020-08-31
- Data updated: 2026-06-11
- Monetization: ad-supported
- User reviews in markdown: https://appshunter.io/ios/app/lead-center/id1508136495/reviews.md

## What is Lead Center?

The Lead Center mobile app consolidates your inbound and outbound interactions and allows you to manage your calls and texts from your mobile phone. It empowers your team to manage communications from the office or on the go, and provides a flexible, easy-to-use system for capturing, engaging with, and managing leads.

When someone calls one of your CallRail tracking numbers, you'll receive it on your phone. When you make an outbound call from your phone, you can select any of your tracking numbers to serve as your outbound caller ID.

In addition to allowing you to handle business from anywhere, Lead Center serves as a robust communications hub, digital database, and cloud-based softphone, all rolled into one. 

Lead Center also feeds directly into your CallRail account, so you can trace every interaction back to its marketing source. Track the performance of your marketing efforts, calculate ROI down to the penny, and see which ads and campaigns are responsible for driving calls, texts, and form submissions to your business.

## Key features

- Manage inbound and outbound calls
- Handle business texts
- Use tracking numbers as caller ID
- Capture and manage leads
- Integrates with marketing analytics
- Track marketing campaign ROI

## Recent user reviews (10 of 27)

All indexed reviews: https://appshunter.io/ios/app/lead-center/id1508136495/reviews.md

### 1/5 — Horrible

*2024-11-15, version 2.12.1*

This app can’t even keep a call log of the calls you get in order or with the correct date. Nothing but problems.

### 5/5 — Old reviews seem to be from previous versions

*2024-05-18, version 2.9.0*

App works overall well.  The updates have addressed previous issues. I would say it’s d finitely got room for improvement (like tapping on a text doesn’t always bring up the most up to date feed)  but I had to give 5 stars because the old reviews that are 1 star seem to give reasons that aren’t an issue anymore.   

Wanted to give 5 stars for the recent improvements and good trajectory the app has.  Hoping that the dev team takes the next few months to continue to address the other small things.

### 1/5 — Horrible company and app

*2024-03-27, version 2.9.0*

If I could give this app 0 stars then I would. Worst call tracking company ever. The app malfunctions, calls drop, and the over all service is terrible. I do not recommend this company or app to anyone.

### 1/5 — App is subpar for what you pay.

*2024-01-23, version 2.8.0*

Overall this app is extremely glitchy. I use call rail because I’m pot committed at this point, and overall it serves is purpose (multiple routing numbers can be managed in one interface.  I use call rail for multiple purposes, but this review is for the lead center app. 

1. Managing 150 rentals general call numbers
2. Multiple mailers and lead generation marketing (10-20numbers).

Calls: 

Biggest issue is that even with the app open I will miss calls or calls don’t get routed to my phone.  

Caller id is very rarely correct and you cannot update it in the app

Transferring calls people can get stuck in an endless loop where you can’t find the call.

Texts: 
Next issue is notifications for texts.  You, almost always, have to swipe or refresh the text log to see incoming messages, and even then I have to sometimes close out the app and restart it.

More than once myself or another agent responded to a customer because we couldn’t see that someone else had already responded.

Searching for old texts or conversations is almost impossible in the app.  They get buried or removed or just can’t be found, even though you see them on the desktop app.

### 2/5 — Poor UX and overall app experience

*2023-09-04, version 2.5.0*

I’ve been working with it for the past few months and honestly the app could be so much better. 

App is glitchy, you need to refresh a couple of times to see messages or transcripts, it automatically scrolls up when I’m looking for a client, it deletes messages when I go outside the app to double check information and the app won’t ring or notify calls sometimes. 

Then if the call glitches you have to go to the desktop site to go online again, or you could also delete and reinstall the app so it can work again. 

Wish you guys could fix the UX and bugs on this thing.

### 1/5 — Excuse me? I need to be able to login via my Google account.

*2023-09-03, version 2.5.0*

I pay over $300 a month for this service. I STILL CAN’T sign in on the mobile app with my Google account. I have no means of using this app. It’s outrageous.

### 1/5 — It seems CallRail does not value this app

*2023-08-16, version 2.4*

As an app owner myself, Im shocked at how poorly CallCenter performs. Very glitchy, tons of UI Bugs, nearly unusable but CallRail must already know this and have decided it’s low priority.

### 1/5 — Bad app

*2023-07-19, version 2.3.1*

It literally logs me out mid call…

### 2/5 — Glitchy

*2023-06-01, version 2.2*

So far it’s been a glitch filled experience. I am not receiving notifications, calls are being missed, texts won’t send, and I have to manually refresh to see incoming texts. I’m already looking at alternative services. I expected better than this.

### 1/5 — Disaster- does anyone at callrail test this app

*2023-05-18, version 2.2*

If all high-level executives at callrail were obligated to use this crappy app for one week to make all of their calls I think things will get fixed pretty quickly. Maybe they should be forced to read all of the feedback for improvement ideas. How many people are they ripping off at $40 a month for this crappy application? I can’t even pull in my contacts from my iPhone to make a call. I have to manually dial every number which is retarded. I can’t name a contact if Caller ID isn’t available for them. So many problems that I’m noticing in just one hour of using this disaster of  an app

## Frequently asked questions about Lead Center

### What does the Lead Center app do?

The Lead Center mobile app consolidates inbound and outbound business calls and texts, allowing you to manage all your communications from your phone. It acts as a communications hub, digital database, and cloud-based softphone, empowering teams to manage leads from anywhere.

### How does the app help track marketing efforts?

The app feeds directly into your CallRail account, enabling you to trace every interaction back to its specific marketing source. This allows you to track the performance of your marketing efforts, calculate ROI, and identify which campaigns are driving calls, texts, and form submissions.

### Can I use my own business number for outbound calls?

Yes, when you make an outbound call from your phone using the app, you can select any of your designated tracking numbers to serve as your outbound caller ID. This ensures consistent branding and allows for better tracking of incoming leads.

### Is this app free to use?

Based on the provided information, the app is ad-supported. While it does not have in-app purchases, users should expect to see advertisements within the application.

### Who is the target audience for this app?

This app is designed for businesses and sales teams who need a flexible and easy-to-use system for capturing, engaging with, and managing leads. It's particularly useful for teams that need to manage communications and track marketing performance while on the go.

## Version history (last 5 releases)

### 2.13.0 — 2025-09-16

This release includes:
- Stability improvements
- Support for iOS 26

### 2.12.1 — 2024-09-13

- Bug fixes and stability improvements

### 2.11.0 — 2024-06-27

- Stability improvements

### 2.10.0 — 2024-05-28

- Users will be notified when the company changes as they interact with notifications across accounts and companies.
- Enhanced experience for accepting and declining permission prompts across the app
- Tapping a text on the recent activity now takes user to interaction details
- Bug fixes

### 2.9.0 — 2024-03-25

• Bug fixes and stability improvements
• Improvements for text notifications

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## More apps by CallRail, Inc.

- [CallRail](https://appshunter.io/ios/app/callrail/id1040169819)

All apps by CallRail, Inc.: https://appshunter.io/developer/1040169818

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-11.*
