# Lyt. — AI coach for product leaders

> AI coach for product leaders (iPhone/iPad app by Martin Ibsen.)

- Source: https://appshunter.io/ios/app/lyt/id6772217277 (this page in markdown: same URL + `.md`)
- Developer: [Martin Ibsen](https://appshunter.io/developer/1883380712)
- Category: Productivity, Utilities
- Price: Free with in-app purchases
- Age rating: 4+
- Requires: iOS 17.0 · 4 MB
- Languages: American English, Danish
- Released: 2026-05-28
- Data updated: 2026-09-07
- User reviews in markdown: https://appshunter.io/ios/app/lyt/id6772217277/reviews.md

## What is Lyt.?

Your product coach. In your pocket.

Record a meeting — Lyt transcribes it and gives you concrete coaching on your own performance as a product person, minutes later. Based on Martin Ibsen's Product Leadership framework.

HOW IT WORKS
• Record on iPhone or Mac — no bot joins your call
• On Mac, Lyt also captures system audio, so both sides of a video call are heard
• Choose who you are in the transcript — the coaching is about YOU, not the meeting
• Pick 1-3 focus areas; the coach weights its feedback accordingly, and Your progress collects the observations per area across meetings
• Every report ends with one concrete thing to try in your next meeting — and the next report opens with how it went

MEETING TOOLS
• Import transcripts from any meeting tool — paste the text or open a file
• Microsoft Teams connects with your Microsoft sign-in
• Zoom and Google Meet are on the way

YOUR DATA
• No account, no login, no tracking — your reports live on your device
• By default the conversation is not kept once the report is ready — only the report
• Bring your own AI key (e.g. Anthropic), or subscribe to Lyt Plus and skip the setup; your AI key never leaves the device except through our proxy, which forwards it without logging or storing it
• Each recording can be up to 3 hours

Lyt works in English and Danish. The meeting language is independent of the app language. One subscription covers iPhone and Mac (universal purchase).

SUBSCRIPTION
Lyt — full access: 899 DKK/year with a 7-day free trial. You bring your own AI key.
Lyt Plus: 1,499 DKK/year. The AI engine is included — no key needed.
Subscriptions renew automatically unless cancelled at least 24 hours before the end of the period. Payment is charged to your Apple account. Manage or cancel in Settings → your name → Subscriptions.

Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Terms for Lyt: https://martinibsen.dk/lyt/vilkaar
Privacy policy: https://martinibsen.dk/lyt/privacy

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Lyt — fuld adgang | $27.99 | per year |
| Lyt Plus — alt inkluderet | $119.99 | per year |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Lyt op | $34.99 | one-time |



## Version history (last 5 releases)

### 1.38 — 2026-09-07

Fixes.

Your progress and your practice get their data from the coach again. And the texts about which meeting tools can be connected are now more honest: Teams works via Microsoft sign-in; Zoom and Google Meet are on the way.

### 1.37 — 2026-09-02

En runde fejlrettelser under motorhjelmen.

Importerer du et transskript midt i en optagelse, afbryder det ikke længere optagelsen. Mødets tidsstempel er nu starttidspunktet, også når optagelsen har været sat på pause. Et genforsøg på feedback koster ikke længere et ekstra kald, og listen over sessioner viser mødets emne i stedet for en afhugget sætning.

### 1.36 — 2026-08-31

En runde fejlrettelser under motorhjelmen.

Fortryder du en analyse og går direkte til en ny optagelse, kan den gamle ikke længere afbryde den nye. Gemmer du din AI-nøgle undervejs i købsflowet, virker den nu med det samme — før kunne du blive sendt tilbage til samme skærm.

Rapporten husker igen din øvelse til næste møde, og du får kun besked om at referatet er sendt, hvis det faktisk blev sendt.

### 1.35 — 2026-08-26

Paywallens to valg — Lyt Plus og egen nøgle — står nu som ligeværdige kort, så det er tydeligt at der ER to valg. Små forbedringer og fejlrettelser.

### 1.34 — 2026-08-20

Dit møde er dit. Samtalen gemmes ikke længere som standard — rapporten laves, og transskriptet slettes når den er i hus. Vil du beholde transskripterne, slår du "Gem transkription" til i Indstillinger.

Kører du ren transkription (PM-feedback slået fra), gemmes transskriptet stadig altid — dér er det selve produktet. Og fejler analysen, bevares samtalen, så du aldrig mister noget.

## More apps by Martin Ibsen

- [Knud](https://appshunter.io/ios/app/knud/id6760232508)
- [Stilnote](https://appshunter.io/ios/app/stilnote/id6767657710)

All apps by Martin Ibsen: https://appshunter.io/developer/1883380712

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-09-07.*