# mallow - no buy tracker — healthy shopping made simple. > Track avoided purchases and manage impulse buying for healthier spending habits. (iPhone/iPad app by Weekend Lab LLC.) - Source: https://appshunter.io/ios/app/mallow-no-buy-tracker/id6738301938 (this page in markdown: same URL + `.md`) - Developer: [Weekend Lab LLC](https://appshunter.io/developer/1743353626) - Category: Lifestyle, Finance - Price: Free with in-app purchases - Rating: 5.00/5 from 33 App Store ratings · 31 written reviews indexed - Age rating: 4+ - Requires: iOS 13.0 · 69 MB - Languages: American English - Released: 2025-02-16 - Data updated: 2026-08-23 - Monetization: freemium - User reviews in markdown: https://appshunter.io/ios/app/mallow-no-buy-tracker/id6738301938/reviews.md ## What is mallow? mallow helps you build a healthier relationship with shopping and spending. Track the value of things you don't buy, let go of impulse buys, and easily see the impact of your choices. Whether you're dealing with shopping anxiety, guilt, stress, overthinking, overwhelm, impulse buying, emotional shopping, or just want to feel more empowered with your money, mallow was made for you. -- everything you never had -- It feels good to buy things. Choosing not to buy something, on the other hand, is often unrewarded and impossible to track, even if it was the best and healthiest decision. mallow is about making it feel good to put yourself and your wellness first. mallow is designed for people who want to: ‣ Reduce impulse buying and overthinking purchases ‣ Break free from shopping stress and guilt ‣ Save more money for what matters ‣ Find peace in the things you already have ⁕ shopping on your terms ⁕ ‣ Record items you chose not to buy and watch your savings add up ‣ Use the wishlist cooldown timer to let go of impulses (just write it down and wait!) ‣ Make shopping decisions easier with the pre-buy check questionnaire ‣ Organize your wishlist with tags and see total values ⁕ stay motivated ⁕ ‣ Easily track no-buy challenges with daily check-ins, reminders, and a visual calendar ‣ Build streaks and add notes to stay on track ‣ Set monthly spending goals and see your progress ⁕ make it yours ⁕ ‣ Write down your personal no-buy rules in an easy-to-access place ‣ Customize cooldown timers for your wishlist items ‣ Organize your wishlist with tags and see total values ‣ Create your own challenge rules - from "no online shopping" to "buy nothing new" mallow is created by me, a solo indie developer. I built this app because I wanted and needed it myself: a simple, ethically-made app (no invasive ads or tracking) to help people reward themselves for healthy financial choices. mallow’s mission is to simplify spending and take the stress and guilt out of working towards financial wellness, and I hope it can help you. Thank you for being here! --- Website: https://www.getmallow.app Privacy Policy: itstheweekendlab.com/privacy Terms of Service: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Support: Submit a report in-app, through the info page. Or, visit itstheweekendlab.com/support for more details. Subscriptions: Subscription purchases will be applied to your iTunes account at the end of the free trial, or when you confirm your purchase. Subscriptions will automatically renew unless canceled within 24 hours before the end of the current period. You can cancel anytime with your iTunes account settings. Any unused portion of a free trial will be forfeited if you purchase a subscription. For more information, see the Terms and Privacy Policy, both linked below. ## Key features - Track value of items not bought - Manage impulse buys with cooldown timers - Pre-buy decision questionnaire - Organize wishlist with tags - Track no-buy challenges - Set monthly spending goals ## Pricing and in-app purchases Base price: Free. **Subscriptions** | Subscription | Price | Period | | --- | --- | --- | | mallow pro - monthly | $3.99 | per month | | mallow pro - yearly | $24.99 | per year | | mallow pro - monthly | $3.99 | per month | | mallow pro - yearly | $24.99 | per year | ## Recent user reviews (10 of 31) All indexed reviews: https://appshunter.io/ios/app/mallow-no-buy-tracker/id6738301938/reviews.md ### 5/5 — Easy and supportive *2026-08-10, version 2602.26.0* Mallow is fantastic. I’ve been using it for over a year and it has helped me stay very accountable with my goals. This was exactly what I was looking for when deep into my journey of improving my finances. At a time when so many things felt overwhelming, Mallow was simple, supportive, and gave me something to look forward to when following through on my no-spend commitments. It is still continuing to support me in living debt free and deters impulse purchasing. I love being able to see my month from a Birds Eye view and assess my patterns and wins. I will continue to use Mallow daily and keep sharing with friends and family. Can’t recommend it enough! 😊 ### 5/5 — Love the app but not the subscription *2026-08-02, version 2602.26.0* I think it shouldn’t be a subscription as everything is a subscription which can be really annoying. when you have to use that money for dentist bills or your essentials. I agree with the other comment left before me to pay once and have lifetime subscription. that’s what would make it different to other apps on the market. I think the subscription is what is putting people off as most people are flooded with them already. ### 4/5 — Almost perfect *2026-05-30, version 2602.26.0* Almost perfect, but catch-up check ins should count towards your streak. ### 4/5 — Currency *2026-05-22, version 2602.26.0* App is good, but no INR currency is available, unable to use due to it. ### 5/5 — Great app *2026-05-19, version 2602.26.0* Super useful for tracking expenses day by day, sleek and minimal design, I love it! ### 5/5 — Love this app! *2026-05-01, version 2602.26.0* Super user-friendly and very helpful as someone who impulse buys on the regular ### 5/5 — Good app *2026-04-03, version 2602.26.0* Love the app but I have one input! I see that there’s a free version and the paid version. As a person who’s trying to reduce the spending (and as would the majority of the users be) I would not consider paying regular subscription. I can absolutely see the value in one time payment and would pay for it, but the subscription-based model is basically the opposite of the ethos of the app (at least in my mind). Overall, thanks for the app and thanks for providing a free version too. :) ### 5/5 — Glad someone finally made this *2026-02-20, version 2602.08.0* I didn’t think an app like this existed, which caused me to rely on either tracker apps or apps made for substance addictions. I would switch between those apps plus my notes app with journal prompts to help me filter through purchases. This app has everything I need, including some of the prompts I’ve seen on Reddit forums. I’m really glad this app was made because it’s helpful to those specifically with overspending and overconsumption issues. It’s been eye opening and super helpful. ### 5/5 — A MUST for all those who want to save! *2026-02-19, version 2602.08.0* I needed an app like this, and this was fully what I was looking for! The app is clean, simple, and easy to use. I’ve already saved so much money, and being able to track my progress with this app has been the biggest motivator. ### 5/5 — Ryan *2026-02-05, version 2511.08.4* Priest ## Frequently asked questions about mallow ### What does the mallow app do? mallow helps you build a healthier relationship with shopping and spending. It allows you to track the value of items you choose not to buy, manage impulse purchases, and visualize the impact of your financial decisions. The app aims to reduce shopping anxiety and empower users with their money. ### What are the key features of mallow? Key features include tracking the value of items you decide not to buy, using a wishlist cooldown timer to manage impulses, a pre-buy check questionnaire to aid decisions, organizing wishlists with tags, and tracking no-buy challenges with reminders and visual calendars. You can also set monthly spending goals. ### How much does mallow cost? mallow offers a free trial, after which subscriptions are applied to your iTunes account. Subscriptions automatically renew unless canceled within 24 hours before the current period ends. You can cancel anytime through your iTunes account settings. Any unused portion of a free trial is forfeited upon purchasing a subscription. ### Who is mallow designed for? mallow is designed for people who want to reduce impulse buying and overthinking purchases, break free from shopping stress and guilt, save more money for what matters, and find peace in the things they already have. It's for anyone dealing with shopping anxiety, guilt, stress, or emotional shopping. ### How can mallow help with impulse buying? mallow helps with impulse buying through its wishlist cooldown timer, which encourages users to wait before purchasing an item. The pre-buy check questionnaire also prompts users to consider their decisions before buying. By tracking the value of items not bought, users are rewarded for resisting impulses. ## Version history (last 5 releases) ### 2602.26.0 — 2026-03-05 -app updates- hi everyone! this update includes the much-needed fix to the calendar update that I released earlier this month! you should now be able to scroll back in the calendar using the arrows and see your past check-ins :) I'm sorry for the delay on this because this bug forced me to finally tackle one of my old architecture design mistakes and re-work how data is loaded in the app overall! Everything should work a little better now, and this set the foundation for future features, namely more detailed analytics which is something I'd love to add into the pro version. also... for those with wishlist access that requested this, I added the ability to add tags to no-buys using those same tags from your wishlist! this feature is WIP so let me know if you have any feedback on it. I also added the ability to delete / edit past goals, and actually I reworked how the entire app loads data, as part of the calendar work mentioned above, so those weird goal data bugs (where you may have seen like 16300 no-buy days) should now be fixed too (I have my fingers crossed!). All of this is also updated in the Notion feature tracker. As always, thank you so much for your support and I am still actively working on new stuff :) -kat ### 2602.08.0 — 2026-02-10 -app updates- hi everyone! I am working on bigger features, but I wanted to release this update with a bunch of bug fixes in it first. this includes the fix for: "Can’t scroll down when editing no-buy rules", "Email verification doesn’t progress past OTP screen", "Goals are showing very weird wonky data", and adding arrows to change the month displayed on the no-buy calendar. Thank you SO much to everyone who has downloaded and supported mallow in the new year. I have been so surprised and thankful to hear each and every message from you. Thank you and I hope I can improve the amount I give back to this amazing community this year! -kat ### 2511.08.4 — 2026-01-03 -app updates- happy new year! :) this is a super small bug fix for the updates window. kat ### 2511.08.3 — 2025-12-26 -app updates- added PLN currency :) happy holidays! kat ### 2511.08.2 — 2025-11-16 -app updates- changed the category to finance :) kat ## Apps similar to mallow | App | Rating | Price | Category | | --- | --- | --- | --- | | [Outfit Planner Lookscope](https://appshunter.io/ios/app/outfit-planner-lookscope/id1214741326) | 4.3 (479) | Free | Lifestyle | | [PMDD Tracker](https://appshunter.io/ios/app/pmdd-tracker/id6443989675) | 4.8 (176) | Free | Lifestyle | | [Gratitude Jar](https://appshunter.io/ios/app/gratitude-jar/id1592919960) | 4.9 (394) | Free | Lifestyle | | [BeautiStics: Makeup Organizer](https://appshunter.io/ios/app/beautistics-makeup-organizer/id1455000363) | 4.4 (25) | Free | Lifestyle | | [Earth Hero: Climate Change](https://appshunter.io/ios/app/earth-hero-climate-change/id1458057746) | 4.9 (784) | Free | Lifestyle | | [Borderline Personality Tracker](https://appshunter.io/ios/app/borderline-personality-tracker/id1568920165) | 4.7 (744) | Free | Lifestyle | ## More apps by Weekend Lab LLC - [Achievable: Daily Goal Coach](https://appshunter.io/ios/app/achievable-daily-goal-coach/id6755255154) All apps by Weekend Lab LLC: https://appshunter.io/developer/1743353626 ## Related topics [mallow](https://appshunter.io/ios/topics/mallow) · [tracking number shopping](https://appshunter.io/ios/topics/tracking-number-shopping) --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-23.*