# Measure by Moving - Phruler AR — Measure Without Surfaces

> Augmented reality tool for accurate, intuitive physical object measurement. (iPhone/iPad app by Muyao Wu.)

- Source: https://appshunter.io/ios/app/measure-by-moving-phruler-ar/id6745983663 (this page in markdown: same URL + `.md`)
- Developer: [Muyao Wu](https://appshunter.io/developer/1814705863)
- Category: Utilities, Games, Puzzle, Trivia
- Price: Free with in-app purchases
- Rating: 5.00/5 from 12 App Store ratings · 7 written reviews indexed
- Age rating: 9+
- Requires: iOS 16.4 · 17 MB
- Languages: American English, French (France), German (Germany), Hindi, Japanese, Korean, Chinese (Simplified, China), European Spanish
- Released: 2025-07-15
- Data updated: 2026-06-07
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/measure-by-moving-phruler-ar/id6745983663/reviews.md

## What is Measure by Moving?

Forget shaky cursors and tricky aiming. With Phruler, you just place your phone at the start point, move to the end point, and get your result. It’s that simple and that accurate.


A New Level of Accuracy
By working like a real tape measure (place, move, done!), we eliminate the guesswork that plagues other AR apps. Get reliable measurements you can trust, on any device.

Intuitive & Natural Measuring
Measure tricky objects like sharp corners or round cones with ease. Our unique method feels natural because it doesn’t rely on trying to lock onto tiny dots.

Specialized Height & Width Modes
Need a perfectly straight line? Lock your measurement to a single axis with our dedicated Vertical and Horizontal modes for flawless alignment every time.

Addictive Challenge Mode
Think you've got a good eye? Test your skills and guess the size of real-world objects based on fun facts. Can you earn an A+?

Fun Fact Comparisons
Every measurement comes with a surprise! See how your object compares to a blue whale's eye or the height of a flamingo. It's context that makes discovery fun.

Rich History & Stats
All your measurements are automatically saved. Add names, notes, and photos, and track your lifetime stats to see how much of the world you've sized up.

Shared AR Sessions
Measure together! Start a Shared AR session and team up with a friend to measure spaces and objects in real-time. Perfect for projects!

Ready for the World
We support Metric, Imperial, and even traditional units like the Japanese Shaku and Chinese Chǐ.

A Quick Tip: Like the human eye, Phruler works best in good light! For top-notch accuracy, please measure in well-lit spaces with textured surfaces. (It takes a little nap in the dark!)

Ready to measure your world with confidence and a bit of fun?

Download Phruler today and see the difference for yourself. Happy measuring!

https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

## Key features

- Intuitive AR measurement by moving device
- Specialized vertical and horizontal modes
- Addictive challenge mode for skill testing
- Fun fact comparisons for context
- History and stats tracking
- Shared AR sessions for collaboration
- Support for Metric, Imperial, and traditional units

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Optional Ruler Themes Month | $4.99 | per month |
| Optional Cosmetics/Themes Year | $19.99 | per year |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Small Tip & All Cosmetics | $1.99 | one-time |
| Generous Tip & All Cosmetics | $9.99 | one-time |
| Super Tip & All Cosmetics | $24.99 | one-time |
| Mega Tip & All Cosmetics | $49.99 | one-time |


## Recent user reviews (7 of 7)

All indexed reviews: https://appshunter.io/ios/app/measure-by-moving-phruler-ar/id6745983663/reviews.md

### 5/5 — Wild

*2025-11-16*

Awesome app, nice work!

### 5/5 — Great app

*2025-11-06*

A great and precise measuring tool.

### 5/5 — Functional and convenient

*2025-09-21*

I’ve started using this app all the time when I need a quick larger scale measurement as a science teacher. It’s fairly accurate (within ~an inch), and easy to use in a messy, chaotic classroom environment.

### 5/5 — Fun

*2025-07-23*

I had a blast playing the estimation game!

**Developer response:** What's your high score so far? Have you gotten an A+ yet?

### 5/5 — I’m the developer 😎🥳

*2025-07-17*

Hi guys! Hope you’re enjoying Phruler. This is my first app ever so I’d love it if you would share it to your friends and family as well. Have a nice day!

### 5/5 — Really cool!

*2025-07-17*

I really enjoy using it! It’s a new concept of an old idea, using fun dynamics, and interesting facts. It is not only a good tool to use, but an entertaining game!

**Developer response:** Thanks Lucy! Tell Angela I said hi

### 5/5 — Because Angela said so

*2025-07-17*

Haven’t tried yet but cool looking app

**Developer response:** Tell her I said hi :D

## Frequently asked questions about Measure by Moving

### How does Phruler measure objects?

Phruler uses augmented reality to measure objects. You place your device at the start point, move it to the end point, and the app calculates the distance. This method is designed to be more intuitive and accurate than apps relying on tricky aiming.

### What makes Phruler's accuracy different?

Unlike some AR apps that struggle with precise aiming, Phruler works like a physical tape measure by tracking your movement from start to finish. This approach aims to eliminate guesswork and provide reliable measurements on supported devices.

### Can Phruler measure tricky shapes?

Yes, Phruler is designed to easily measure objects with sharp corners or round surfaces. Its unique method focuses on natural movement rather than locking onto small dots, making it versatile for various shapes.

### Does Phruler have different measurement modes?

Phruler offers specialized Vertical and Horizontal modes. These modes lock your measurement to a single axis, ensuring perfect alignment for tasks requiring a perfectly straight line.

### What are the subscription options for Phruler?

Phruler offers optional subscription plans. You can subscribe to 'Optional Ruler Themes Month' for $4.99 per month or 'Optional Cosmetics/Themes Year' for $19.99 per year, which provide cosmetic enhancements.

### Does Phruler work in low light conditions?

Phruler works best in good light and on textured surfaces, similar to how the human eye functions. For optimal accuracy, it is recommended to measure in well-lit spaces. The app may not perform as well in the dark.

### Can I measure with friends using Phruler?

Yes, Phruler supports Shared AR sessions. You can team up with a friend to measure spaces and objects in real-time, which is ideal for collaborative projects.

### What units of measurement does Phruler support?

Phruler is globally ready and supports multiple units. It includes Metric, Imperial, and traditional units such as the Japanese Shaku and Chinese Chǐ.

## Version history (last 5 releases)

### 1.6 — 2025-12-03

Phruler turns your device into a powerful augmented reality (AR) ruler! Unlike other apps that only measure what the camera sees, Phruler precisely tracks how far your phone moves. This unique approach lets you measure tricky things like the bottom of a cone, distances in low light, or even a moving pet!

All core measurement features (3D, horizontal, vertical) are completely free. Save your measurements, add notes or photos, and explore fun facts related to the sizes you discover.

Enjoy the full measuring experience at no cost, and optionally support development with a donation to unlock extra visual themes and effects. You can also challenge yourself with measurement games!

### 1.5.2 — 2025-11-05

Phruler turns your device into a powerful augmented reality (AR) ruler! Unlike other apps that only measure what the camera sees, Phruler precisely tracks how far your phone moves. This unique approach lets you measure tricky things like the bottom of a cone, distances in low light, or even a moving pet!

All core measurement features (3D, horizontal, vertical) are completely free. Save your measurements, add notes or photos, and explore fun facts related to the sizes you discover.

Enjoy the full measuring experience at no cost, and optionally support development with a donation to unlock extra visual themes and effects. You can also challenge yourself with measurement games!

### 1.5.1 — 2025-10-29

Phruler turns your device into a powerful augmented reality (AR) ruler! Unlike other apps that only measure what the camera sees, Phruler precisely tracks how far your phone moves. This unique approach lets you measure tricky things like the bottom of a cone, distances in low light, or even a moving pet!

All core measurement features (3D, horizontal, vertical) are completely free. Save your measurements, add notes or photos, and explore fun facts related to the sizes you discover.

Enjoy the full measuring experience at no cost, and optionally support development with a donation to unlock extra visual themes and effects. You can also challenge yourself with measurement games!

### 1.5.0 — 2025-10-25

GPS Tagging is Now FREE for All Users!

We're excited to make one of our most requested features available to everyone. Your feedback is invaluable, and this update is all about making Phruler even more powerful for all your projects.

Free GPS Tagging: GPS tagging is no longer a premium feature! Now every user can automatically save precise location data with their measurements—perfect for fieldwork, construction, outdoor projects, or just remembering where you measured that giant pumpkin.

Polished Interface: We've redesigned and streamlined the in-app prompts to be cleaner, more intuitive, and less repetitive for a smoother user experience.

Supporting Future Creativity: We've updated our messaging to better reflect how your generous one-time donations help support the development of not just Phruler, but future creative projects as well. Thank you for being a part of the journey!

General Improvements: As always, this update includes minor bug fixes and performance enhancements to make your measuring experience even better.

### 1.4.1 — 2025-10-03

Say hello to a smoother start!

We're excited to introduce a brand-new onboarding experience to help you master Phruler in no time.

Check out the new intro video and enjoy the clearer, more helpful hints throughout the app.

Happy measuring!

## More apps by Muyao Wu

- [Pholor - AR Color Picker](https://appshunter.io/ios/app/pholor-ar-color-picker/id6753293374)
- [Phroller - RPGs War/Boardgames](https://appshunter.io/ios/app/phroller-rpgs-warboardgames/id6761056115)

All apps by Muyao Wu: https://appshunter.io/developer/1814705863

## Related topics

[muyao wu](https://appshunter.io/ios/topics/muyao-wu)

---

*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-07.*
