# Metricool — Social media management tool > All-in-one social media management, scheduling, and analytics tool. (iPhone/iPad app by Metricool Software SL.) - Source: https://appshunter.io/ios/app/metricool/id1072510529 (this page in markdown: same URL + `.md`) - Developer: [Metricool Software SL](https://appshunter.io/developer/1072510528) - Category: Social Networking, Productivity - Price: Free with in-app purchases - Rating: 2.70/5 from 105 App Store ratings · 113 written reviews indexed - Age rating: 4+ - Requires: iOS 16.6 · 140 MB - Languages: American English, European Spanish - Released: 2016-01-12 - Data updated: 2026-08-25 - Monetization: free with in-app purchases - User reviews in markdown: https://appshunter.io/ios/app/metricool/id1072510529/reviews.md ## What is Metricool? Schedule, Manage & Grow Your Social Media Metricool is your all-in-one tool to manage, plan, and optimize your social media strategy and digital advertising. Save time, automate tasks, and centralize all your accounts in one place. Connect with Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, Pinterest, Twitter/X, Bluesky, Twitch, Google Business Profile, Facebook Ads, Google Ads, and TikTok Ads. PLAN & SCHEDULE POSTS AUTOMATICALLY Organize your content with an intuitive visual calendar. Schedule posts across all platforms at the best time for your audience with Metricool. Get notifications to ensure everything is published as planned. MANAGE MESSAGES & COMMENTS FROM ONE INBOX Reply to messages and comments from all social media without leaving Metricool. Collaborate with your team and never work alone. OPTIMIZE YOUR DIGITAL ADVERTISING Manage and analyze Facebook Ads, Google Ads, and TikTok Ads campaigns. Monitor ad performance in real time to maximize your ROI. ALL YOUR SOCIAL MEDIA ANALYTICS IN ONE PLACE Track your performance across all social media platforms in minutes. Generate custom reports with just one click. Analyze competitors and refine your strategy. NEED HELP? Contact our live support or visit our Help Center. info@metricool.com Download Metricool and take full control of your digital strategy on the go! ## Key features - Schedule posts across multiple platforms - Unified inbox for messages and comments - Manage digital ad campaigns - Track social media analytics - Generate custom reports - Visual content calendar ## Pricing and in-app purchases Base price: Free. **Subscriptions** | Subscription | Price | Period | | --- | --- | --- | | Starter Mobile 5 | $30.00 | per month | ## Recent user reviews (10 of 113) All indexed reviews: https://appshunter.io/ios/app/metricool/id1072510529/reviews.md ### 2/5 — App ist leider sehr fehlerhaft *2026-08-15* Beim öffnen wird häufig nur ein weißer Bildschirm angezeigt. Selbst durch Deinstallation keine Veränderung. Außerdem häufig Fehlermeldungen. Posts können so nicht eingeplant werden - dann ist ein Planungstool leider unbrauchbar… ### 1/5 — Good idea but has bugs every now and then *2026-08-07* Has to install it everyday to make it work ### 5/5 — 5 stars is a lie *2026-08-05* The app is trash and the web functionality isnt much better. It is CONSTANTLY CRASHING! Not posting, bugging out losing post making progress. Dont get this app and dont give them your 25 a month this has been happening way to long. I cant even get the app to open today just black screen. Trash app dont support ### 1/5 — Unable to connect via data *2026-08-04* App is stuck on the error message “enable cellular data”. Once I did, it wouldn’t connect. I deleted and reinstalled the app and still it doesn’t work. Silly error, can’t see myself paying for a subscription anytime soon, a shame because it has alot of Potential **Developer response:** Sorry about that. That message is actually a known display bug, it shows up instead of the real issue, which is usually incorrect login credentials. We're already on it to get this fixed. In the meantime, try resetting your password and logging in again, that should clear it up. If it's still stuck after that, reach out to our support chat with your device info and we'll take a closer look. We want you actually using all that potential you mentioned! ### 1/5 — Useless app. *2026-07-29* Free version is so bad how can someone pay 50$/month. App lack in features, interface looks like apps 10years ago **Developer response:** Thanks for the honest feedback, this kind of input matters to us. Metricool's core experience lives in the web platform, and the app was originally built as a companion to that, which is part of why the interface hasn't evolved as fast as the rest of the product. That said, we hear you, the app is being used more and more, and a redesign is already on our roadmap, along with a push to roll out new features there more quickly. In the meantime, we'd really encourage you to try the web version, it gives you the full picture of what Metricool can do. And if you have specific suggestions, help@metricool.com is always open, they genuinely shape what we build next. ### 4/5 — Feedback *2026-06-24* Bon outil, mais est-ce que vous pouvez réparer l'enregistrement des notes dans l'app, s'il plait? **Developer response:** Yulia, merci pour ton retour et pour la note que tu nous laisses ! On a vérifié de notre côté et l'enregistrement fonctionne bien actuellement. Si jamais tu rencontres encore un souci en l'utilisant, notre équipe de support est joignable directement via le chat dans l'app, ils pourront regarder ça avec toi. ### 2/5 — Broken auth *2026-06-11* SSO doesn’t work. Saw a response from metricool to change the account type and add a password, this is unacceptable and poor engineering. The web app dev team did a great job but their iOS team needs a serious look- I do this for a living and know this is solvable with the right hires. **Developer response:** TThanks for the kind words about the web, glad that part is working well for you. We hear you on the iOS SSO issue. Our current priority is the web experience, but we're passing your feedback along to keep pushing the mobile version forward. We appreciate you taking the time to share this, especially with your professional perspective. ### 2/5 — Needs to take a hard look in the mirror *2026-06-11* Too clunky, doesn’t capture data trends and insights correctly (or at all), and plans are way too expensive for a small single-person creator like me. Seems to be aiming for a high-level clientele without the UI or capability to back up the price. Decided to look for a new option for scheduling my posts once they lowered the monthly post limit to 20 across all accounts. Wish more thought was put into supporting smaller creators with a cheaper tier that gave less “brands” and more posts and insights. If you’re a smaller creator, go try Buffer or another scheduler instead that’s actually affordable for what it offers. **Developer response:** Thank you for the honest feedback. Metricool is built with professional use in mind, and we know that's not the right fit for everyone, that's okay. We do offer a free plan with no time limit. Wishing you the best with whatever works for you. ### 1/5 — Pretty useless *2026-06-10, version 3.21.1* Using it to schedule posts is a huge pain and usually doesn’t work for every platform anyway. The one thing I liked was the monthly summaries. Now that those are gone I just don’t see the point ### 1/5 — Do not recommend *2026-06-10, version 3.21.1* The app is so extremely hard to get anything to open and work. Would not use and do not recommend ## Frequently asked questions about Metricool ### What does Metricool do? Metricool is an all-in-one tool designed to help users manage, plan, and optimize their social media strategy and digital advertising. It allows for scheduling posts, managing messages and comments from a single inbox, analyzing performance across various platforms, and monitoring ad campaigns. ### What are the key features of Metricool? Key features include an intuitive visual calendar for planning and scheduling posts across numerous social media platforms, a unified inbox for managing all messages and comments, tools to manage and analyze digital advertising campaigns (Facebook Ads, Google Ads, TikTok Ads), and comprehensive social media analytics with custom report generation. ### Is Metricool free to use? The application offers a free tier with in-app purchases for additional features or expanded capabilities. Users can download and utilize the basic functionalities without immediate cost, with options to upgrade for more advanced tools and services. ### What social media platforms does Metricool support? Metricool supports a wide range of platforms including Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, Pinterest, Twitter/X, Bluesky, Twitch, and Google Business Profile. It also integrates with Facebook Ads, Google Ads, and TikTok Ads for advertising management. ### How can Metricool help with social media strategy? Metricool aids in strategy by providing tools to schedule content at optimal times, analyze competitor performance, track key metrics across all connected platforms, and manage audience interactions efficiently. This centralized approach allows for data-driven decisions to refine and grow an online presence. ## Version history (last 5 releases) ### 3.23.4 — 2026-08-19 Minor improvements Bugfixing ### 3.23.0 — 2026-07-29 Minor improvements Bugfixing ### 3.22.0 — 2026-07-16 Minor improvements Bugfixing ### 3.21.1 — 2026-06-02 Minor improvements Bugfixing ### 3.21.0 — 2026-06-01 Authentication system improvements Minor improvements Bugfixing ## Related topics [software social](https://appshunter.io/ios/topics/software-social) · [metricool](https://appshunter.io/ios/topics/metricool) · [metricool software sl](https://appshunter.io/ios/topics/metricool-software-sl) · [matricool](https://appshunter.io/ios/topics/matricool) --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-25.*