# Microsoft Advertising — user reviews

> 103 indexed App Store user reviews of Microsoft Advertising by Microsoft Corporation, rated 4.40/5 from 339 ratings.

- Source: https://appshunter.io/ios/app/microsoft-advertising/id979729863/reviews
- App overview in markdown: https://appshunter.io/ios/app/microsoft-advertising/id979729863.md
- Rating breakdown: 5★ 260 · 4★ 31 · 3★ 8 · 2★ 9 · 1★ 31

## What do users think of Microsoft Advertising?

Overall sentiment: negative

**Pros**

- 💻 Excellent app for managing ads
- 👍 Easy to use and navigate
- 🚀 Smooth and efficient performance
- 💰 Cost-effective advertising platform
- 🤝 Helpful customer support

**Cons**

- 🐛 Frequent app crashes and glitches
- 🤖 Concerns about bot clicks and low conversions
- 🔒 Account suspension issues without clear explanation
- 📊 Inaccurate data and metrics compared to desktop version
- 🚫 Lack of key features like negative keywords and campaign pausing

**Commonly reported bugs**

- Login issues and network problems after app updates
- Campaigns getting unpaused or reset without user action
- Inconsistent data between mobile app and desktop version

**Most requested features**

- Add search term management on mobile
- Improve bank detail update functionality
- Implement date comparison feature for performance analysis
- Allow multiple account logins for easier management

## Newest reviews (14 of 103)

### 2/5 — Horrible downgrade from Bing app

*2024-10-01, version 2.22.4*

Literally wasted half a day trying to fix some weird glitch. Microsoft equalizing a 3 trillion market company boggles my mind as the apps are garbazzzzh

### 3/5 — Search Term Mobile Managament

*2024-02-23*

Trying to give feature suggestion but points here so.. please add search terms to mobile app as Microsoft’s close variants are not very good and need to be closely monitored. 
Currently search terms are only available on desktop and the close variants are nowhere near the quality of Google Search terms.

**Developer response:** Thank you for your feedback. We regret the inconvenience caused and would love to help you fix this issue. Please contact our Microsoft Advertising Support team at msamobilesupport@microsoft.com and we’ll investigate further.

### 2/5 — Bank detail update big

*2024-02-08, version 2.21.18*

The iOS mobile app doesn’t let you edit or update bank details please update as this is inconvenient and basic functionality

### 2/5 — Mobile app Compare Date feature

*2023-11-18*

I would love to view a day compared to the same day but different week.  I want to compare how any day is performing by viewing, cost impressions or clicks or Ctr and compare how that metric is doing by the hour on on day against the same metric of the same day of week but on a different week. 

Right now I can compare it to the previous day. That’s not super helpful because a Saturday doesn’t perform the same as a Friday in our business and I think MANY businesses.

**Developer response:** Thank you for your feedback. We regret the inconvenience caused and would love to help you fix this issue. Please contact our Microsoft Advertising Support team at msamobilesupport@microsoft.com and we’ll investigate further.

### 4/5 — Good app

*2022-03-22*

But lacks the functionality of the web browser to hold a candle to the web version it needs major upgrades still, but love it

### 1/5 — One week later and look at the great results

*2021-12-24, version 2.19.19*

$3.29 for one click and five impressions. Microsoft has got to be the worst advertising platforms ever. This is the second time I've tried it, and it's now even worse. New and improved to make your experience horrible.

### 1/5 — Deceptive and Dishonest

*2021-10-20*

Microsoft Ads used to get me conversions that were about $1 cheaper than Google, but I didn’t check for a couple of months and now they cost twice as much. Do not let them do any updates for you. Do not accept their suggested keywords. Only accepts exact matches or you’ll get charged $8 for unrelated clicks.

### 1/5 — Be aware

*2021-10-12*

Too expensive, too complicate, it’s not real people visiting the site, they do not spend two second in the page. And this app is not for a four year old as it says. A four year old can’t manage moneys or write ads, please!! Not worth it. They will not help you to grow and to be successful, they will take your money for nothing. It made by ambitious people.

**Developer response:** Thank you for your feedback. We regret the inconvenience caused and would love to help you fix this issue. Please contact our Microsoft Advertising Support team at msamobilesupport@microsoft.com and we’ll investigate further.

### 1/5 — Seriously, no more manual CPC?

*2021-08-17, version 2.19.10*

I don’t understand why this app allows you to even set CPCs any longer if they are going to “enhance” them to whatever they want for you to spend. So sad.

### 1/5 — Beware: pausing campaigns doesn’t work, you’ll be charged

*2021-07-21, version 2.19.5*

I’ve paused campaigns in the app and desktop, the somehow keep being reset to active or the daily bud amounts get reverted, continuing to rack up charges.

### 2/5 — No landscape, no feature parity

*2021-06-11, version 2.19.2*

Can’t even view it in landscape on an iPad, and no feature parity (can’t manage users, add billing, or any other important things in the app).

### 1/5 — Won't open!

*2021-06-09, version 2.19.2*

They spam your ads and then don't show them. Now the app won't open and obvious that people can't see them either

### 2/5 — Stop crashing and adding old campaigns

*2021-06-08*

The app constantly crashes when trying to log in. The app also keeps adding old expensive campaigns that I’ve long deleted back to the list. Even though the UI has been updated, nothing has been changed. 

None of the mobile sites work on any browsers. I can only make changes or updates on desktop.

### 1/5 — Not any sport service at all

*2021-05-14, version 2.18.20*

I several time try to call and chat with them but there is nobody to help.
On google add there is always an adviser available to guide the users how to run the campaign, what kind of KEYWORDS to use... But in this app there is no way to change the keywords at all, there is no way to change the area. And no support

## Most critical reviews (10 lowest-rated)

### 1/5 — The worst Ads Platform

*2024-09-25, version 2.22.4*

No human involvement, simply bad bots , no support , no security, just fraud ads to consume your revenue

### 1/5 — Hours of setup - unjustly denied

*2024-06-03*

Complete waste of time. Spent hours setting up the account just to get pulled down before serving any impressions. I own a poke restaurant group in Tampa bay and wanted to test Microsoft ads. Guess I’ll keep our spend on Google / Meta. 

To be specific, they said they suspected me of not being legit, so their program asked me to upload bank statements, validate that I own the domain, show articles of incorporation, EIN numbers. Provided it all. Close to a dozen documents. Smh.

**Developer response:** Thank you for your feedback. We regret the inconvenience caused and would love to help you fix this issue. Please contact our Microsoft Advertising Support team at msamobilesupport@microsoft.com and we’ll investigate further.

### 1/5 — Zero star

*2023-10-11, version 2.21.13*

I must have Microsoft account to login to this app, but I dont have it. 
I can sign up, but I dont want it. 
Why users have to give you all personal details before they trying app for free? 
I DO NOT RECOMMEND TO USE THIS APP. 

PLENTY IF APPS HAVE 7 DAYS TRIAL FREE WITHOUT SIGN IN TO MICROSOFT. 

NO THANK YOU. 

DO NOT RECOMMEND

### 1/5 — No longer works with apple update

*2023-09-13, version 2.21.12*

Can login to desktop but can no longer login to app. It says network issue. Either fix or I’m headed back to google ads.

### 1/5 — Paper clip man company strikes again

*2023-08-21, version 2.21.11*

Just downloaded the app, and it has been rendered dysfunctional

Once again, I am reminded that large companies place no value on your time.

### 1/5 — This ads are so

*2023-07-18, version 2.21.8*

Bad experience blocking your account without reason

### 1/5 — Keyword themes not relevant

*2023-07-07, version 2.21.7*

If you are using smart campaign Microsoft will show your add to unrelated searches and refuse to refund used funds.

### 1/5 — Scam that gets no conversions

*2023-06-19, version 2.21.6*

Microsoft ads is a scam with just bot clicks (nobody actually uses Bing) and not one conversion even after I spent thousands of dollars. Worse, I paused it because it wasn’t converting, a few days later I was charged again, it unpaused itself! What garbage. Requesting a full refund or a chargeback is happening.

### 1/5 — Garbage

*2023-05-09, version 2.20.34*

Can’t even add negative keywords though the app. Can’t send a support request in the app. Support pages send you to the APP STORE. Attempting to write a help request brings you to a page asking you to download the app that you already have. Comical.

### 1/5 — Don’t Advertise Here

*2023-03-27*

Had an advertising account going until about 1 week ago it was randomly suspended. Autopay is on, never had any issues until this random one. Try talking to someone to have them tell me they have no explanation as to why it was closed & can’t give me an explanation either. This is very shady & selective business practices & I will never support anything Microsoft ever again. This is a shame.

**Developer response:** Thank you for your feedback. We regret the inconvenience caused and would love to help you fix this issue. Please contact our Microsoft Advertising Support team at msamobilesupport@microsoft.com and we’ll investigate further.

## Most praised reviews (10 highest-rated)

### 5/5 — Finally a GOOD advertising platform!

*2022-11-28*

Love love working with Microsoft Ads. Wouldn’t trade them for any other. They’re so helpful and not extremely strict on policies. I also really love how you can easily get someone on chat or get a call right away. This alone is by far the best. Google Ads or FB have nothing in comparison even if they have the biggest market share. Thanks Microsoft Ads! A true fan 👍

### 5/5 — It works great

*2022-08-25, version 2.20.8*

I love Microsoft it’s a great app

### 5/5 — Amazing platform

*2022-08-04, version 2.20.6*

We love advertising with Microsoft ads!

### 5/5 — 10 Years+ with Bing

*2022-06-09*

I absolutely love bing, and Microsoft. I've used all of their platforms over the last ten years, was in-fact one of their very first customers when it was Adcenter. 

They've come a long ways and although they're teams are bit difficult to work with at times, (when it comes to campaign problems) they still do 100x times better than the leading competitor, and the Mobile app far out weighs any other and.... that's why I highly recommend MicrosoftAds!

Gooooooo Bing it baby!!!!

### 5/5 — Love it and works excellent

*2022-03-02*

You want a platform that works and is very reliable versus Google choose bing if you have the right set up and ads to Run this platform will run very smoothly. You can transfer what you have from your Google account over to the platform of Bing and run your same ads. Google has too many policy changes and regulations since the pandemic with me it was hurting my family greatly and my business goals because they kept suspending my account over 7 times. I switched to bing my exact same set up I had with Google, I turned it on as soon as I turned it on I started getting clicks and calls immediately and making money. I love this platform. If you don’t have a company that’s running your SEO program or your ads for you because time is money do not go with Google.

### 5/5 — Excellent app. Getting ads where we need them

*2021-12-16, version 2.19.19*

We can now quickly put our ads in front of those who need to see them. Cost effective solution. Brilliant work from Bing and Microsoft.

### 5/5 — Microsoft ads

*2021-02-23, version 2.18.11*

Great platform.

### 5/5 — Good app

*2020-09-19, version 2.17.7*

I like being able to adjust all aspects of my ads inside the app.  This is a feature that google ads makes extremely difficult and where Microsoft Ads wins out.

### 5/5 — Easy to use

*2020-09-01, version 2.17.6*

I have access to valuable information quickly and it’s very easy to use. I like the layout.

### 5/5 — Improved App

*2020-08-26, version 2.17.6*

Nice set of improvements to the Microsoft Ads app!

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-10.*
