# MoneyDNA — Understand Your Money "Why"

> Behavioral finance app identifying money personality types and rewiring them with daily lessons. (iPhone/iPad app by Dmitrii Napolov.)

- Source: https://appshunter.io/ios/app/moneydna/id6761316950 (this page in markdown: same URL + `.md`)
- Developer: [Dmitrii Napolov](https://appshunter.io/developer/1766848960)
- Category: Education, Finance
- Price: Free with in-app purchases
- Rating: 5.00/5 from 4 App Store ratings · 2 written reviews indexed
- Age rating: 4+
- Requires: iOS 17.4 · 58 MB
- Languages: English
- Released: 2026-04-27
- Data updated: 2026-07-12
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/moneydna/id6761316950/reviews.md

## What is MoneyDNA?

You haven't checked your bank balance in days.
Or you just spent $200 on things you didn't need, again.
Or you save every penny but still feel terrified about money.

Whatever your pattern, there's a reason for it. And it has nothing to do with willpower.

MoneyDNA is the behavioral finance app that identifies your money personality type and rewires it, through daily microlessons built on real psychology, not budgeting advice.

WHICH TYPE ARE YOU?

There are 6 money personality types. One of them is silently running your finances right now.

- Do you spend to feel better, then regret it the moment you get home? Emotional Spender.
- Do you save obsessively but never actually feel financially safe? Anxious Saver.
- Do you chase financial risk - the bigger the bet, the more alive you feel? Thrill Seeker.
- Do you research everything perfectly, build the spreadsheet, and still can't pull the trigger? Careful Planner.
- Do you always pick up the tab, lend money freely, and struggle to say no - even when you can't afford it? Generous Giver.
- Have you not checked your bank balance in days, maybe weeks? Money Avoider.

A 2-minute scenario-based assessment identifies your type. No right answers. No judgment. Just an honest look at how your brain actually handles money.

DAILY MICROLESSONS BUILT FOR YOUR TYPE

Once you know your type, MoneyDNA builds a personalized path - 20 microlessons across 4 levels from Beginner to Mastery - designed specifically for your pattern, not someone else's.

Every lesson is 5-15 minutes and follows the same format that actually changes behavior:
- A story you'll recognize in your own life
- The behavioral science behind why you do it
- A concrete reframe or framework to use today
- A quick quiz to make it stick

This is not financial education. You don't need more information. You need to change the pattern. That's what MoneyDNA is built for.

THE DAILY LOOP THAT MAKES CHANGE STICK

Knowing your type changes nothing. Showing up every day changes everything.

- Personalized daily money challenges - tiny actions, real shifts
- Streak tracking to build unstoppable momentum
- XP and achievement badges at every milestone
- Write your own money commitment when you reach Mastery

The same habit loop that makes the world's best learning apps addictive - applied to your financial psychology.

SEE YOURSELF CHANGE

- Track every lesson completed and level unlocked
- Watch your streaks grow and your XP climb
- Unlock all 6 money personality types as you progress
- Build a relationship with money you're not ashamed of

THIS IS FOR YOU IF:

- You've tried budgeting apps - they didn't stick
- You know what you should do with money and still don't do it
- You feel shame, anxiety, or dread when you think about finances
- You want to fix the root cause, not just track the symptoms
- You're done with spreadsheets. You want to change.

BEHAVIORAL SCIENCE. NOT BUDGETING ADVICE.

MoneyDNA is built on behavioral economics, financial psychology, and habit research - the science that explains why intelligent people make bad money decisions, and exactly how to stop.

Your money patterns were built without your permission.
You can rebuild them - five minutes a day.

Find your type. Start free. Change one pattern at a time.

## Key features

- Identifies money personality type
- Personalized daily microlessons
- Behavioral psychology-based approach
- Daily money challenges
- Streak tracking and achievements
- Progress tracking

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Premium | $2.99 | per month |


## Recent user reviews (2 of 2)

All indexed reviews: https://appshunter.io/ios/app/moneydna/id6761316950/reviews.md

### 5/5 — Nice app. Worth Exploring.

*2026-05-30*

Interesting angle. I completed a couple of lessons. Not everything aligns with me 100%, but it's still useful to know. Let's see what happens when I complete my path.

### 5/5 — Good app

*2026-05-01*

Great app. Very elaborate and straightforward. Helps with savings and spending guilt .

## Frequently asked questions about MoneyDNA

### What is MoneyDNA?

MoneyDNA is a behavioral finance app designed to help you understand and change your financial habits. It identifies your unique money personality type and provides personalized daily lessons based on psychology.

### How does MoneyDNA identify my money personality?

MoneyDNA uses a 2-minute scenario-based assessment to identify your money personality type. There are six distinct types, such as Emotional Spender or Anxious Saver, that influence your financial behavior.

### What kind of lessons does MoneyDNA offer?

MoneyDNA offers personalized daily microlessons, each 5-15 minutes long. These lessons are built on behavioral science and include stories, explanations, reframes, and quick quizzes tailored to your specific money personality.

### Does MoneyDNA have ads?

Yes, MoneyDNA contains advertisements. As a free app with in-app purchases, advertisements are part of the user experience.

### What devices does MoneyDNA support?

MoneyDNA is available on iPhone and iPad devices, catering to users within the Apple ecosystem.

### How often is MoneyDNA updated?

The latest version of MoneyDNA is 1.14, and it was last updated on June 15, 2026. This indicates a relatively active development cycle.

### What is the age rating for MoneyDNA?

MoneyDNA has an age rating of 4+, making it suitable for a wide range of users interested in understanding their financial behaviors.

### What are the in-app purchases for MoneyDNA?

While the app is free to download and use, it offers in-app purchases. These likely provide access to premium features, additional content, or an ad-free experience.

## Version history (last 4 releases)

### 1.14 — 2026-06-15

Your daily money habits just got a refresh:
 • Interactive sentence-completion exercises bring a hands-on way to learn in lessons
 • Daily triggers now open with a smooth, accessible flip animation
 • New "Saved Cards" — bookmark the cards that resonate and come back to them anytime
 • Fresh financial trigger content to discover
 • Performance improvements and polish

### 1.13 — 2026-06-01

- New illustrations throughout the app
- Dark mode overhauled
- Daily experiments rewritten
- Spanish updated throughout
- And a dozen small things that were slightly off - fixed

### 1.11 — 2026-05-01

- Redesigned lesson cards with a cleaner vertical layout, clearer progress indicators, and a subtle pulse to highlight your current lesson.
- The Daily Win card now stays put above the level tabs, so your daily challenge is always one tap away — no matter which level you're browsing.

### 1.10 — 2026-04-28

No release notes.

## More apps by Dmitrii Napolov

- [Nautical Flags Helper](https://appshunter.io/ios/app/nautical-flags-helper/id6670582200)
- [GeoGuru: Master Country Flags](https://appshunter.io/ios/app/geoguru-master-country-flags/id6738300459)

All apps by Dmitrii Napolov: https://appshunter.io/developer/1766848960

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-07-12.*
