# Obi by Dr. Sterling — ObGyn Pregnancy + Baby App

> ObGyn-led pregnancy and toddler guidance app with community support. (iPhone/iPad app by The Sterling Life LLC.)

- Source: https://appshunter.io/ios/app/obi-by-dr-sterling/id6748208571 (this page in markdown: same URL + `.md`)
- Developer: [The Sterling Life LLC](https://appshunter.io/developer/1824610670)
- Category: Medical, Health & Fitness
- Price: Free with in-app purchases
- Rating: 4.90/5 from 32 App Store ratings · 23 written reviews indexed
- Age rating: 17+
- Requires: iOS 15.1 · 45 MB
- Languages: American English
- Released: 2025-08-26
- Data updated: 2026-08-30
- Monetization: free
- User reviews in markdown: https://appshunter.io/ios/app/obi-by-dr-sterling/id6748208571/reviews.md

## What is Obi by Dr. Sterling?

Pregnancy support that actually meets you where you are.

Pregnancy comes with endless questions, 3am worries, and a healthcare system that wasn't built to give you the time or answers you deserve. Obi was created by board-certified ObGyn Dr. Noa Sterling to change that.

As both an OB and a mom, Dr. Sterling experienced firsthand the gap between what women need during pregnancy and what they actually get. Every part of Obi is designed to fill that gap — so you feel informed, supported, and cared for at every stage.

Because good pregnancy support shouldn't just sound reassuring. It should actually help.

Inside the app, you'll get:

Ask Obi — Your ObGyn-Powered AI Stop Googling. Ask Obi instead. Get trusted, evidence-based answers to your real pregnancy questions — any time of day or night — grounded in Dr. Sterling's clinical expertise. Whether you're wondering if your symptoms are normal or navigating a hard decision, support is always within reach.

Weekly, Personalized Pregnancy Content Access hundreds of expert articles, videos, and bite-sized education tailored to exactly where you are in your journey. From TTC through postpartum, the right information arrives exactly when you need it — no searching required.

WellBeing Tools Built for the Pregnant Brain Neuroscience-backed mindfulness tools designed to stop worry spirals before they start. Simple, calming, and actually usable at 2am.

Community You'll Actually Want to Be Part Of Connect with a private community of science-minded women who get it. Ask questions, share experiences, and find your people — no judgment, just honest pregnancy conversation.

Built for Every Stage TTC, pregnancy, postpartum, or navigating loss — Obi meets you where you are, with content and support that evolves with your journey.

Obi users report:

96% feel more confident in their pregnancy decisions

93% say Obi's AI reduced their anxiety

89% use Dr. Sterling's WellBeing tools daily

SUBSCRIPTION PRICING AND TERMS

Try Obi free for 7 days. After your trial, choose the plan that works for you — monthly or annual — both of which give you full access to all app features and content for the duration of your active subscription.

Payment will be charged to your account at the end of your free trial. Subscriptions automatically renew unless canceled at least 24 hours before the end of the current period. You may manage or cancel your subscription at any time in your Account Settings.

Terms of Service: https://members.sterlingparents.com/terms  
Privacy Policy: https://sterlingparents.com/pages/privacy-policy

## Key features

- Personalized pregnancy and toddler guidance
- Expert advice from board-certified ObGyn
- Weekly guidance updates
- Research-backed answers
- Supportive community forum

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Monthly Subscription | $23.99 | per month |
| Yearly Subscription | $239.99 | per year |


## Chart rankings

- #194 in Top Grossing · Medical (US App Store)

## What do users think of Obi by Dr. Sterling?

Overall sentiment: positive

**Pros**

- 👍 Comprehensive information
- 👍 User-friendly app
- 👍 Great resource for new parents
- 👍 Positive support for parents
- 👍 Clear and useful information

## Recent user reviews (10 of 23)

All indexed reviews: https://appshunter.io/ios/app/obi-by-dr-sterling/id6748208571/reviews.md

### 5/5 — Amazing pregnancy app

*2026-03-09, version 1.9*

This app has been amazing during pregnancy as a place to go for answers and get information to help me feel informed throughout the pregnancy. There is so much information available to you in a completely manageable way. The information is always accompanied by references so you know you are working with evidence based information. Dr. Sterlings videos are validating and reassuring and seem to pop up just when I need them.

### 2/5 — Freezing

*2026-02-14, version 1.8*

I want to love this app, but it freezes so dang much. 
I’m going through the Birth Plan collection (I want to tell you the exact resource, but I can’t bc the app is currently frozen), and the first thing is that the workbook for Navigating the Unexpected isn’t the right workbook, it’s a repeat of the first workbook. The second and bigger thing is that I have to close out the app and restart it just to move to the next lesson. I’ll never be ready for birth at this rate!

### 5/5 — The only app you need

*2025-11-02, version 1.6*

This app is incredibly useful! I’m using the TCC version of the app and it’s been extremely helpful and educational as I’m learning about my cycle and ovulation testing. I LOVE going to a trusted source and not having to go down a Google rabbit hole with tons of information that I’m not even sure I can trust. I will be recommending this to all my friends because it has made me so much less stressed. I feel empowered now that I understand what my body is going through!

### 5/5 — Amazing app

*2025-10-27, version 1.3*

Absolutely freaking love this app and so love OBI, I ask 1 million questions day and it never gets tired of me 🤪

### 5/5 — Life Changing App

*2025-10-07, version 1.3*

Absolutely loving the Sterling parents app. Eliminates the horrible google spiral when looking up things related to pregnancy, postpartum, and trying to conceive. Love the focus on mental health and reducing stress (especially in the current political climate). A breath of fresh air in a crazy world right now! Highly recommend if you are considering diving parenthood, currently pregnant, or in your postpartum era!

### 5/5 — Comprehensive and comforting

*2025-10-06, version 1.3*

This app is such a comforting resource for a first time expecting mom. Even as an OBGYN I am learning practical tips that I did not even know I needed! The first trimester was rough...especially the nause and fatigue, and with the Sterling Parents app I was able have the tools I needed to successfully navigate this.  So grateful to Dr. Sterling and her team!

### 5/5 — Aesthically pleasing & evidence based research info

*2025-10-03, version 1.3*

This app was a Godsend. Came at the right time. Has awesome live videos of Dr. Sterling giving advice and tips in any stage of pregnancy. I love the Ask Obi part of the app where you can ask any question and get an evidence based researched answer. Saying goodbye to googling pregnancy related topics and solely using this app for my ease of mind.

### 5/5 — Evidenced Based App

*2025-09-03, version 1.1*

I love that this app is trustworthy, evidenced based, and it protects personal data.

### 5/5 — great resource!!

*2025-08-31, version 1.0*

i’m already loving this app so much!! if i could add a few pieces of feedback - i think the gestational age tracking is one day off (flipped over to 5 weeks when i was still 4w6d) so that might need to be fixed, and i wonder if it could say your exact GA at the top? lastly i’d love to have a place to record symptoms or a little note of sorts to track things on a personal level as i progress in my pregnancy. excited to see this app flourish!!

### 5/5 — Very impressed!!

*2025-08-28, version 1.0*

Feel very good about recommending this to all my pregnant patients. Evidence-based with empathy and warmth. Incredible resource.

## Frequently asked questions about Obi by Dr. Sterling

### What does Obi by Dr. Sterling do?

Obi by Dr. Sterling acts as a personal research assistant for your pregnancy journey, from conception through toddlerhood. It provides guidance and answers to your questions, drawing on the expertise of a board-certified ObGyn and their team.

### What kind of information does the app provide?

The app offers clear, research-backed answers to common pregnancy and parenting concerns, aiming to eliminate anxiety and build confidence. You'll receive weekly guidance tailored to your stage, ensuring you know what to expect.

### Is there a cost to use Obi by Dr. Sterling?

Based on the provided information, the app is offered for free. There are no mentions of subscription fees or in-app purchases within the description.

### Who is the target audience for this app?

This app is designed for expectant parents and those with young children who are looking for reliable, expert-backed information and support. It's particularly beneficial for women who prefer science-minded guidance and a community of like-minded individuals.

### What are the key features of Obi by Dr. Sterling?

Key features include personalized guidance from conception to toddlerhood, advice from a board-certified ObGyn, weekly updates, research-backed answers to reduce anxiety, and access to a community of science-minded women.

## Version history (last 5 releases)

### 2.8 — 2026-07-08

Tending to the details. This update includes improvements to make Obi work better for you.

### 2.7 — 2026-07-07

Tending to the details. This update includes improvements to make Obi work better for you.

### 2.6 — 2026-07-06

Tending to the details. This update includes improvements to make Obi work better for you.

### 2.5 — 2026-06-29

Minor fixes and improvements

### 2.4 — 2026-06-22

Bug fixes and improvements.

## Apps similar to Obi by Dr. Sterling

| App | Rating | Price | Category |
| --- | --- | --- | --- |
| [Baby Kick Counter & Tracker・](https://appshunter.io/ios/app/baby-kick-counter-and-tracker/id6745589058) | 4.4 (34) | Free | Medical |
| [Pregnancy Tracker \| Preglife](https://appshunter.io/ios/app/pregnancy-tracker-preglife/id390427747) | 4.9 (1,746) | Free | Medical |

## Related topics

[obi pregnancy](https://appshunter.io/ios/topics/obi-pregnancy) · [obi](https://appshunter.io/ios/topics/obi)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-30.*
