# PRADAxPRADA

> Interactive virtual reality experience for Prada fragrances. (iPhone/iPad app by Antonio Puig, S.A..)

- Source: https://appshunter.io/ios/app/pradaxprada/id1175370748 (this page in markdown: same URL + `.md`)
- Developer: [Antonio Puig, S.A.](https://appshunter.io/developer/907033647)
- Category: Entertainment
- Price: Free
- Rating: 2.00/5 from 50 App Store ratings · 23 written reviews indexed
- Age rating: 4+
- Requires: iOS 6.0 · 508 MB
- Languages: American English
- Released: 2016-11-21
- Data updated: 2026-09-04
- Monetization: free
- User reviews in markdown: https://appshunter.io/ios/app/pradaxprada/id1175370748/reviews.md

## What is PRADAxPRADA?

Prada Parfums marks the launch of its La Femme Prada and L’Homme Prada fragrances with an interactive digital journey that transports users into a virtual reality world. Through a transitional series of scenes and experiences – each one offering glimpses into the narrative and aesthetic codes of La Femme Prada and L’Homme Prada – users themselves determine the path they wish to take toward a climactic reveal: the fragrances themselves.

Users are immersed in a three-dimensional space from which multiple experiences can be activated. The ensuing succession of textures, scenes, sounds and interactions evokes the multi-faceted nature of the fragrances: 
-        The olfactory ingredients
-        The fragrance bottles and packaging
-        Enigmatic appearances from the stars of Steven Meisel’s still and moving images campaign
-        Actors Mia Goth, Mia Wasikowska, Dane DeHaan and Ansel Elgort.

Along the way, users experience a gradual opening of interconnected spaces, a shift from chiaroscuro to light and from monochromatic to kaleidoscopic, while reality, abstraction and surrealism are constantly merging. Surfaces reflect, elements levitate or rotate, checkerboard floors and ceilings invert, and volumes and scales morph into spectacular new realms. And only when users have travelled deep into the heart of the Prada world are the La Femme Prada and L’Homme Prada fragrances unveiled.

Combining fashion codes, beauty, architecture and decor, this unique virtual reality experience literally pushes the boundaries of the Prada world, mirroring the brand’s restless desire to explore new possibilities.

## Key features

- Interactive digital journey
- Virtual reality world exploration
- Scene and experience activation
- Fragrance narrative and aesthetic codes
- Multi-faceted ingredient and bottle exploration
- Campaign star appearances

## Recent user reviews (10 of 23)

All indexed reviews: https://appshunter.io/ios/app/pradaxprada/id1175370748/reviews.md

### 1/5 — Prada r u ok?

*2026-05-16, version 1.2.1*

Business must not be going too well. They can’t seem to invest any money into their app or website. This app does not load.

### 5/5 — Beautiful

*2026-01-29, version 1.2.1*

It’s literally so beautiful very simply. Runs amazing. Just amazing.

### 1/5 — Loading

*2025-04-02, version 1.2.1*

It’s not loading.

### 2/5 — I got the game to work

*2025-03-08*

But it wasn’t good at all

### 1/5 — Je n’en peux plus

*2023-12-24, version 1.2.1*

Le démarrage est, très très très long !!

### 1/5 — Mh

*2023-07-08, version 1.2.1*

Ci mette troppo a caricare, la noia a superato la curiosità

### 1/5 — Never works

*2022-12-17, version 1.2.1*

This app never works it just keeps on loading

### 5/5 — Can anybody buy me a prada bag lol joking this is the best app of my life

*2021-11-26, version 1.2.1*

❤️❤️

### 1/5 — App never loads content

*2021-09-26, version 1.2.1*

Like so many others say, the app never loads content. Pretty hard to believe that they would produce a waste of time like this. Avoid.

### 1/5 — Bah

*2021-06-24, version 1.2.1*

Cent’anni per caricarsi, ti passa la voglia di scaricartelo

## Frequently asked questions about PRADAxPRADA

### What is this app about?

This app offers an interactive digital journey into a virtual reality world created to mark the launch of Prada's La Femme Prada and L’Homme Prada fragrances. Users explore a series of scenes and experiences that reveal the narrative and aesthetic codes of the perfumes, culminating in the unveiling of the fragrances themselves.

### What are the key features of the app?

Key features include an immersive three-dimensional virtual reality space, the ability to activate multiple experiences, exploration of olfactory ingredients and fragrance bottles, and appearances from campaign stars. The experience blends reality, abstraction, and surrealism with evolving visuals and sounds.

### Is this app free to use?

Yes, based on the provided information, this app is free to use. There are no mentions of in-app purchases or subscription models.

### What kind of devices is this app compatible with?

The description focuses on the virtual reality experience, suggesting compatibility with devices that support VR immersion. Specific operating system or hardware requirements are not detailed, but it's designed for an immersive digital journey.

### What is the main purpose of this virtual reality experience?

The main purpose is to provide an innovative and immersive way to experience and discover the La Femme Prada and L’Homme Prada fragrances. It pushes the boundaries of the brand's world by combining fashion, beauty, architecture, and decor in a unique virtual environment.

## Version history (last 5 releases)

### 1.2.1 — 2016-12-15

This app has been updated by Apple to display the Apple Watch app icon.

Localization fix

### 1.2.0 — 2016-12-13

Tracking update

### 1.1.1 — 2016-12-08

Sharing URL update

### 1.1 — 2016-12-02

Bug correction on Chinese version, German copy update and marker trigger adjustment

### 1.0 — 2016-11-21

No release notes.

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## More apps by Antonio Puig, S.A.

- [Luna Rossa Carbon](https://appshunter.io/ios/app/luna-rossa-carbon/id1212788096)
- [BRAND EXPERIENCE](https://appshunter.io/ios/app/brand-experience/id1473134529)
- [MyBenefits](https://appshunter.io/ios/app/mybenefits/id6741155280)
- [LIT Program](https://appshunter.io/ios/app/lit-program/id6744760373)

All apps by Antonio Puig, S.A.: https://appshunter.io/developer/907033647

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-09-04.*