# Pros & Cons - Smart Choices — Your AI Decision Maker

> AI-powered decision-making tool for analyzing choices and generating insights. (iPhone/iPad app by Matteo Ciannavei.)

- Source: https://appshunter.io/ios/app/pros-and-cons-smart-choices/id1412523961 (this page in markdown: same URL + `.md`)
- Developer: [Matteo Ciannavei](https://appshunter.io/developer/889941037)
- Category: Productivity, Utilities
- Price: Free with in-app purchases
- Rating: 4.29/5 from 326 App Store ratings · 35 written reviews indexed
- Age rating: 4+
- Requires: iOS 17.0 · 94 MB
- Languages: Arabic, Dutch, English, Finnish, French, German, Hindi, Indonesian, Italian, Japanese and 13 more
- Released: 2018-09-14
- Data updated: 2026-07-07
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/pros-and-cons-smart-choices/id1412523961/reviews.md

## What is Pros & Cons?

Have you ever faced a difficult decision? Whether you're thinking about changing jobs, choosing your next vacation destination, or tackling a major life choice, the rule is simple: don't rush. Take your time and evaluate each option.

Pros-Cons is the ultimate app to help you navigate life's dilemmas. It won't make decisions for you, but it will give you the tools to always make the best choice.

What you can do:

• Create classic pros and cons lists to analyze a single choice, or compare two options (e.g., Sicily vs. Sardinia) to see which one wins.
• Assign a weight to each point to reflect its true importance and get a weighted result.
• Invite friends or colleagues to contribute their viewpoints for a 360-degree perspective.
• Custom Colors: In comparison mode, personalize each option with its own color for a clearer and more visual overview of your choices.

DISCOVER YOUR PERSONAL AI ADVISOR

With version 6.0, Pros-Cons evolves. Our artificial intelligence becomes your strategic ally:

• Intelligent Analysis: Don't settle for a simple percentage. Our AI analyzes your points and provides you with in-depth and "human" textual feedback, suggesting new perspectives you hadn't considered.
• Never Blocked Again:  Writer's block? The AI assistant can generate a list of consistent pros and cons for you to unlock your crisis and give you a solid starting point, which you can modify as you wish.
• Create from Text: Simply describe your dilemma in your own words — like "I can't decide whether to buy a bigger house now that I earn more" — and the app will create a structured decision for you automatically.

• Create with Siri: With an AI plan, you can create a new decision directly through Siri — describe your dilemma out loud and let the app do the rest, without even opening it. The app is now also fully compatible with Apple Shortcuts.

GROW YOUR DECISION-MAKING SKILLS

• Daily Tips: A new Tips section explores cognitive biases and daily decision-making insights to help you make smarter choices. A new tip unlocks every day — a great reason to open the app daily. Each tip can be easily shared on social media or sent to friends and colleagues.

EVERYTHING YOU NEED TO DECIDE

• Centralize Everything: Add files, images, and links directly to your decisions. Perfect for complex choices requiring documents and research, to be managed alone or as a team.
• Export and Share: Save your complete analyses in PDF or Excel format to share, print, or simply archive them.
• Intuitive Design: Simple, efficient, and easy to use, so you can focus on what matters: your decision.

DECIDE ALONE OR WITH OTHERS

• Shared Decisions: You're not alone in your choices. Invite friends, colleagues, or your partner to collaborate on a decision via a simple link or QR code.
• Teamwork: Collaborators can add and modify pros and cons, view existing files and upload new ones, making Pros-Cons the perfect tool for group decisions, both personal and professional.

Make your next smart choice. Download Pros-Cons and take control of your decisions, powered by artificial intelligence!

https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

## Key features

- Create pros and cons lists
- Compare two options
- Assign weights to points
- Invite collaborators
- AI intelligent analysis
- Generate pros and cons lists
- Create decisions from text

## Pricing and in-app purchases

Base price: Free.

**Subscriptions**

| Subscription | Price | Period |
| --- | --- | --- |
| Pros & Cons AI | $0.99 | per month |

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| Pros & Cons Pro | $3.99 | one-time |


## Recent user reviews (10 of 35)

All indexed reviews: https://appshunter.io/ios/app/pros-and-cons-smart-choices/id1412523961/reviews.md

### 5/5 — Simple. Effective

*2026-03-29, version 6.4.0*

Perfect for those of us looking for a simple sleek pros and cons notes app with no fluff or crazy additional features. I think the more critical reviews are missing the Magic for how simplistic portals like this are perfect for focus and clarity, I’ve always wanted this app and I am so hype to try the calmly app too! Genius

### 1/5 — Scam spp

*2026-03-21, version 6.4.0*

Don't purchase, scam app I swear guys

### 1/5 — Scam app

*2026-03-14*

After purchase Generator AI not working, I loss my money

### 5/5 — All good

*2026-01-30, version 6.2.0*

It does what they advertise

### 1/5 — Recent update deleted everything

*2025-12-16, version 6.2.0*

I avoided updating for a reason, and that is the reason. I had a feeling everything would be deleted if it's requiring a new account setup. I used this for a year or more, and now all the local data that was backed up with icloud has just vanished.

### 1/5 — Paid for lifetime but app not working

*2025-09-04, version 6.1.0*

I like the app but it doesn’t recognize that I paid. I tried Restore Purchases but it just hangs. I’ll give your servers time to catch up and try tomorrow. App is good otherwise.

### 5/5 — App perfetta

*2025-05-24, version 5.1.0*

La usavo già su iOS ora la posso usare anche qui.

### 5/5 — Ottima per la produttività

*2025-05-21, version 5.1.0*

Usavo quest'app su iPhone e iPad, ora grazie alla versione per Mac posso accedere alle mie decisioni molto più facilmente

### 1/5 — Filled with adware

*2024-10-04, version 4.4.1*

Couldn’t initiate the app without having to close an ad first. Money hungry

### 1/5 — Junk of a app!

*2024-07-22, version 4.4.1*

This app is garbage needs a update ASAP! Terrible if it takes 2 years with no updates then just delete the app off the appstore

## Frequently asked questions about Pros & Cons

### What does the Pros & Cons app do?

This app is designed to help users navigate complex decisions by providing tools to analyze options. It allows you to create pros and cons lists, compare choices, assign importance to each point, and even receive intelligent feedback from an AI.

### How does the AI feature work?

The AI acts as a strategic ally by providing in-depth textual feedback on your decision points, suggesting new perspectives. It can also generate lists of pros and cons for you if you're experiencing writer's block or create a structured decision automatically from a text description of your dilemma.

### Is this app free to use?

The app is free to download and use, offering core decision-making functionalities. However, it does feature in-app purchases and advertisements, suggesting that some advanced features or an ad-free experience may require payment.

### Can I use this app with others?

Yes, you can invite friends or colleagues to contribute their viewpoints to your decisions. This allows for a 360-degree perspective and makes the app suitable for group decisions, both personal and professional, via a simple link or QR code.

### What kind of decisions can I analyze with this app?

You can use the app for a wide range of decisions, from personal choices like changing jobs or choosing vacation destinations to more complex life choices. It's also useful for professional decisions and collaborative projects where multiple viewpoints are beneficial.

## Version history (last 5 releases)

### 6.9.0 — 2026-07-05

• Customizable Widgets (Pro): Unlock full widget customization and make the best decisions from your Home Screen! Choose exactly what to display—select specific decisions, your latest private lists, or your latest shared room (the basic widget remains free for all).
• Dynamic Widget Colors: Custom option colors in comparison decisions are now beautifully reflected on your widgets.

### 6.8.0 — 2026-06-28

• App Widget: Make your decisions visible right on your Home screen.
• Handoff: Start editing a decision on iPhone and continue seamlessly on Mac.
• Spotlight Search: Search for your decisions directly from the system search bar.
• Live Activities: See a dynamic timer in the Notification Center when a decision is expiring.
• Accessibility: Improved support for VoiceOver.

### 6.7.1 — 2026-06-12

• Blind Spot Analysis: Let AI challenge your decision. When you add a new decision with your pros and cons — or a comparison with your options — the AI finds blind spots you didn't notice and helps you update it.
• Invite Friends: Invite a friend and you both get the Pro version free for a limited time.
• Accessibility: Improved support for blind and colorblind users, with better VoiceOver.

### 6.4.0 — 2026-03-20

Here's what's new!

• Tips: A brand-new Tips section explores cognitive biases and offers daily suggestions to help you make smarter decisions. A new tip unlocks every day — a great reason to open the app daily. Each tip can be easily shared on social media or sent to friends and colleagues.
• AI for Everyone in Shared Decisions: If the author of a shared decision has an AI plan, all participants can access the in-depth AI analysis — without needing their own subscription. A win for both subscribers and non-subscribers.
• Siri & Apple Shortcuts: AI plan users can now create decisions directly via Siri, without opening the app. The app is now fully compatible with Apple Shortcuts.

### 6.3.0 — 2026-03-09

Here's what's new!

• Create from Text: Describe your dilemma in your own words and the app will create a decision for you automatically.
• Custom Colors: In comparison mode, you can now personalize each option with its own color.

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All apps by Matteo Ciannavei: https://appshunter.io/developer/889941037

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-07-07.*