# Rightside Up Apparel — AR brings “BSITL” tag to life

> Augmented reality app that brings apparel tags to life with motivational videos. (iPhone/iPad app by Rightside Up, LLC.)

- Source: https://appshunter.io/ios/app/rightside-up-apparel/id1403173100 (this page in markdown: same URL + `.md`)
- Developer: [Rightside Up, LLC](https://appshunter.io/developer/1456597058)
- Category: Lifestyle
- Price: Free
- Rating: 5.00/5 from 6 App Store ratings
- Age rating: 4+
- Requires: iOS 15.0 · 228 MB
- Languages: American English
- Released: 2018-10-05
- Data updated: 2026-06-02
- Monetization: free
- User reviews in markdown: https://appshunter.io/ios/app/rightside-up-apparel/id1403173100/reviews.md

## What is Rightside Up Apparel?

Enjoy more positivity in your life with an augmented reality experience from Rightside Up
Apparel.

Features:
* To use the App, a piece of Rightside Up Apparel is needed.
* Rightside Up Apparel can be found in their online store at www.rightsideupapparel.com
* Every piece of apparel, including hats, has a black fabric touchpoint tag with the letters BSITL (Be
Strong In The Lord) sewn in.
* Download the app, and scan the “BSITL” tag that is on the apparel or hat, keeping the tag in the
on-screen markers.
* Use good lighting and hold the phone and clothing steady while scanning.
* Once the video is uploaded, the phone can be moved.
* Now enjoy a positive or motivational video anytime and anywhere while wearing Rightside Up apparel.
Once the video is done, scan the BSITL tag to activate it again.
* New messages to inspire will be added periodically. The initial APP download is all that is needed.
* This is one more opportunity to be empowered to live life RIghtside Up!

## Key features

- Augmented reality experience
- Scan BSITL tag on apparel
- Play positive and motivational videos
- Videos activated by apparel tag
- Periodic new message additions
- Free initial app download


## Frequently asked questions about Rightside Up Apparel

### What is Rightside Up Apparel?

Rightside Up Apparel is a brand that offers clothing with special tags that activate augmented reality experiences through their app. The app provides positive and motivational videos when you scan the 'BSITL' tag on their apparel.

### How do I use the Rightside Up Apparel app?

To use the app, you need a piece of Rightside Up Apparel with a 'BSITL' tag. Download the app, scan the tag using your phone's camera in good lighting, and enjoy the motivational video. You can rescan the tag to reactivate the video.

### Where can I buy Rightside Up Apparel?

You can purchase Rightside Up Apparel, including hats with the 'BSITL' tag, from their online store at www.rightsideupapparel.com.

### Does Rightside Up Apparel have ads?

No, the app does not contain advertisements. It is designed to provide an uninterrupted motivational experience.

### What devices are compatible with Rightside Up Apparel?

The app is compatible with iPhones, iPads, and iPods, as indicated by its supported devices list.

### How often are new motivational messages added?

New inspirational messages are added periodically to the app. The initial download of the app is all that is needed to access these updates.

### What is the age rating for Rightside Up Apparel?

The app has an age rating of 4+, making it suitable for a wide range of users.

### What is the 'BSITL' tag?

The 'BSITL' tag stands for 'Be Strong In The Lord'. It is a black fabric touchpoint tag sewn into Rightside Up Apparel that is used to activate the augmented reality video experience within the app.

## Version history (last 5 releases)

### 2.2.2 — 2025-10-16

- Security Update

### 2.2.0 — 2025-07-15

- Update intro video

### 2.1.2 — 2024-12-10

- Fix videos

### 2.1.0 — 2024-12-06

- Bug Fix

### 2.0.1 — 2024-12-04

- Bug Fix

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## More apps by Rightside Up, LLC

- [BrandScan](https://appshunter.io/ios/app/brandscan/id6443710298)

All apps by Rightside Up, LLC: https://appshunter.io/developer/1456597058

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-02.*