# sway ~ blur & vhs trending cam — the fun way to take photos

> Apply trending photo effects and filters with minimal editing controls. (iPhone/iPad app by Cardinal Blue.)

- Source: https://appshunter.io/ios/app/sway-blur-and-vhs-trending-cam/id6736604223 (this page in markdown: same URL + `.md`)
- Developer: [Cardinal Blue](https://appshunter.io/developer/381057842)
- Category: Photo & Video, Lifestyle
- Price: Free with in-app purchases
- Rating: 4.80/5 from 504 App Store ratings · 18 written reviews indexed
- Age rating: 4+
- Requires: iOS 17.0 · 143 MB
- Languages: American English
- Released: 2024-10-15
- Data updated: 2026-09-13
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/sway-blur-and-vhs-trending-cam/id6736604223/reviews.md

## What is sway ~ blur & vhs trending cam?

sway's not here to waste your time ~
get in ~ take your photo ~ mess it up ~ save ~ get out
~ capture your moment ~

we have 7 gorgeous, curated and premium (yet somehow for FREE!?) cams - VHS, clubcam, photobooth, motion blur, fisheye, emoji lovecam and dreamy - & there’s sooo many more lined up
join our movement :***

we care about:
~~~ quality over quantity ~~~
we craft our cams carefully and only add them when they're ready

~~~ fun over friction ~~~
minimal edit controls ~ just the right amount
we seek out trending effects that are hard to craft and we make them…. effortless. 
...srsly we might look simple but there’s a lot of tech under the hood, thank u devs we appreciate u ;)

-~~ you ~~~
every update and new feature we add is decided by you - our users. write us!! suggestions or complaints ~ we love to hear it all 
sway@picc.co or @sway.cams on socials


t h e   d e t a i l s
~~~VHS~~~
need we say more? nope. shes the one and only. the classic. v h s.
adjust the:
- tint
- quality
- glitch (so FUN)
we love herrrr

~~~clubcam~~~
say hi to ur darkside friends
adjust the:
- depth (contrast baby)
- the strength of your sparkles 
- the amount of sparkles
coz seriously why not

~~~photobooth~~~
the only app around to actually give you that cute photobooth experience (WITH A CURTAIN!)
adjust the:
- contrast (increase le drama)
- distress (lets get vintage)
- colooor (classic sepia, classy gray or you in all your lovely colors)

~~~dreamy cam~~~
adjust the:
- vibrancy (want it muted or vivid?)
- glow (want it dark and mysterious or that faerie glow?)
- haze (want it sharp and clear or ~hazy and vibey~?)

~~~the OG: motion blur cam~~~~
adjust the:
- amount of blur
- direction of your blur
- what gets blurred (everything, just you, or just behind you)
can’t decide?
shake your phone, we’ll decide for you (trust us - just shake it and see ;))

~~~fish eye cam~~~
adjust the:
— fit or fill
— size of your bubble
— the aMoUnT oF uR wArP

~~~emoji cam AKA lovecam~~~~
for responsible lovebombing only pliz ;)
adjust the:
- amount of luuurve hearts
- blur on your hearts
keeps your true love (whether bestie, lover, dog or cake) in focus


~~~...and our next cam… talk filters with us~~~ 
sway@picc.co
we are deadly serious - we have big plans - but we want your input on what we add next
email us your thoughts, ideas, complaints, dreams and more at sway@picc.co and a human will read it and appreciate you (so be nice)

~lots of love team sway~

Terms of Service: http://cardinalblue.com/tos
Privacy Policy: https://cardinalblue.com/privacy

## Key features

- Curated premium camera filters
- VHS effect with adjustable tint, quality, and glitch
- Motion blur with adjustable amount, direction, and focus
- Fisheye effect with adjustable warp and bubble size
- Photobooth experience with adjustable contrast and distress
- User-driven feature development

## Pricing and in-app purchases

Base price: Free.

**One-time purchases**

| Purchase | Price | Type |
| --- | --- | --- |
| sway watermark | $1.00 | one-time |


## What do users think of sway ~ blur & vhs trending cam?

Overall sentiment: positive

**Pros**

- ✨ Cute and intuitive design reminiscent of early 2010s apps
- 🎨 High-quality filters with adjustable strength and angles
- 💰 Affordable pricing ($1 to remove watermark)
- 🚀 Efficient motion blur and background blur effects
- ⚡ No ads and mostly free functionality
- 📸 Easy-to-use camera interface
- 🎬 Professional-quality results for content creators
- ⏱️ Saves significant time compared to manual editing
- 🎯 Delivers on advertised features and appearance

**Cons**

- 📷 Low photo resolution (2MP instead of higher quality)
- 💵 Pricing concerns despite affordable watermark removal
- 🐛 Camera display issues (black screen)
- 🏷️ Watermark appears on saved photos by default

**Commonly reported bugs**

- Camera shows black screen despite permission checks and app reinstallation
- Watermark persists on gallery photos even after removal purchase

**Most requested features**

- Higher photo resolution (12MP or greater)
- More camera options and filters
- Video filter support
- Additional camera effects and tools

## Recent user reviews (10 of 18)

All indexed reviews: https://appshunter.io/ios/app/sway-blur-and-vhs-trending-cam/id6736604223/reviews.md

### 4/5 — Sway App is Great But There is One Problem

*2026-02-16, version 1.8.2*

Dear Sway there is only one problem with Sway app and that is the size and resolution of the photos, they are only 2mp = 1920 x 1435
Can you please make them at least 12mp = 4032 x 3024

### 5/5 — THE BEST

*2025-07-17*

SO GOOD IM SPEECHLESS

### 1/5 — Not working

*2025-07-13*

The camera is black I checked the permissions redownloaded the app and closed it and opened none worked

**Developer response:** just spoke with our very concerned dev and this should NOT be happening queen :( pls get in touch via sway@picco.com and we'll fix it ~ promise 😮‍💨🧚‍♀️🎀

### 5/5 — For Skateboarding!

*2025-07-09*

Thank you for the glitzy/glam street documentation potential I need in my skateboarder/filmed life!

**Developer response:** we love our skateboarding sway users so muchhhhh keep it real 🫶

### 3/5 — bad prices

*2025-06-23*

love the app hate the price

**Developer response:** we hear you! we keep as much as we can free, but that (totally optional, one-off) $1 helps keep the lights on ~ gurls gotta eat. thank you for the app love! 🫶

### 5/5 — I really like this camera

*2025-05-31*

This app is cute, it reminds me of how apps were designed in the v early 2010s, but with the addition of new, trendy filters. Not over complicated, everything is self-explanatory. 

It does a good job adjusting the photos to each filter already, and you can change the angles/strength/etc. of the filters if you need to. 

There is a $1 fee to remove the watermark permanently (which is a steal btw), but everything else is free. I haven’t seen any ads either 😉

It isn’t an option, but it would be cool if you could add the filters to videos too. I have so many videos I would love to edit with this!

**Developer response:** what a ~lovely~ review tysmmmm! literally what we are going for (chill apps of the '10s but w/ filters for now) - FYI we will never do ads because ads are gross and thanks for shouting out the $1 watermark srsly such a steal! !

we talk about adding video all the time so if you wanna hit us up with more feedback or feature requests on sway@picc.co dooo coz we are clearly on the same wavelength ~ thanks again!!

### 5/5 — the funnest app

*2025-05-27, version 1.7.0*

more cams please!! latest ones have been fire

### 5/5 — GREAT

*2025-03-27*

I REALLY LOVE THIS APP AND ITS RLLY UNDERRATED AND CUTEE

**Developer response:** THANK YOU LULU WE APPRECIATE YOU 😮‍💨

### 5/5 — Best app 💕💕💕

*2025-03-26, version 1.5.0*

Absolutely love it just give me more cams pliz

### 5/5 — in love 💕💕💕

*2025-01-30, version 1.4.0*

this app is ridiculously cute (and basically free - the watermark is like $1 to remove forever which seems stupidly cheap) - I’m so excited to see what cameras they add next coz the controls on the ones they have right now are next level 🤧🤧🤧

## Frequently asked questions about sway ~ blur & vhs trending cam

### What does the sway app do?

The sway app allows users to quickly take photos and apply a variety of trending, curated camera effects. It focuses on providing a fun and effortless editing experience with minimal controls, making it easy to achieve unique looks like VHS, motion blur, and fisheye.

### What are the key features of sway?

Key features include seven premium camera effects such as VHS, clubcam, photobooth, motion blur, fisheye, emoji lovecam, and dreamy cam. Users can adjust specific parameters for each effect, like tint and glitch for VHS, or blur amount and direction for motion blur. The app also emphasizes user input for future feature development.

### Is sway free to use?

The app is free to download and use, offering several premium camera effects at no cost. While the core functionality is free, there are in-app purchases available, likely for additional filters or features not included in the free version.

### What kind of photos can I create with sway?

You can create a wide range of stylized photos with sway. This includes retro-looking images with the VHS or photobooth effects, artistic shots with motion blur, distorted perspectives with the fisheye lens, or even fun, themed photos with the emoji lovecam. The 'dreamy' cam allows for adjustments to vibrancy, glow, and haze for a softer, atmospheric look.

### How does sway incorporate user feedback?

The developers actively encourage user feedback for new features and improvements. Users can email suggestions or complaints to sway@picc.co or reach out via social media. This input directly influences the updates and new camera effects that are added to the app.

## Version history (last 5 releases)

### 1.8.2 — 2025-09-12

sooooo we talked to a few of you and heard you wanted some vhs adjustments ~ we hear ya ~ the glitch has more chill now. pls say thank u to our amazing dev and please keep the vhs edits coming :***** love	sway@picc.co

### 1.8.1 — 2025-06-24

sooooo we talked to a few of you and heard you wanted some vhs adjustments ~ we hear ya ~ the glitch has more chill now. pls say thank u to our amazing dev and please keep the vhs edits coming :***** love	sway@picc.co

### 1.8.0 — 2025-06-18

V... H... S queeeens :'''') need we say more? we neednt ~ so we wont :*

### 1.7.0 — 2025-05-27

literal sway team fave dropping with this months cam ~ say hi to C L U B C A M: you know that perfect, low-light, high-contrast, reddy-pink club lighting that looks fire errrry time? theres a cam for that now. plus..... we added sparkles. ur welcome luv u baiiii!

### 1.6.0 — 2025-04-22

new! ! ! photobooth! ! ! cam! ! ! fr guys this cam is so cute and extra and we poured a lot of effort into it pliz like it :''') 

but srsly - the only app around to have the REAL photobooth experience (you'll see) plus choose from 6 options (sepia / gray / color + curtain on or off!)

we can't wait to see what you make with it ~ email us your thoughts here as always; sway@picc.co LOVE YOU BYE

## Apps similar to sway ~ blur & vhs trending cam

| App | Rating | Price | Category |
| --- | --- | --- | --- |
| [VSCO: Photo & Video Editor](https://appshunter.io/ios/app/vsco-photo-and-video-editor/id588013838) | 4.7 (277,159) | Free | Photo & Video |
| [Lightroom: AI Photo Editor](https://appshunter.io/ios/app/lightroom-ai-photo-editor/id878783582) | 4.8 (336,748) | Free | Photo & Video |
| [Tezza: Aesthetic Photo Editor](https://appshunter.io/ios/app/tezza-aesthetic-photo-editor/id1393061654) | 4.7 (46,892) | Free | Photo & Video |
| [Dazz Cam - Vintage Camera](https://appshunter.io/ios/app/dazz-cam-vintage-camera/id1422471180) | 4.8 (111,751) | Free | Photo & Video |
| [Prequel: Photo & Video Editor](https://appshunter.io/ios/app/prequel-photo-and-video-editor/id1325756279) | 4.7 (341,992) | Free | Photo & Video |
| [Afterlight: Film Photo Editor](https://appshunter.io/ios/app/afterlight-film-photo-editor/id1293122457) | 4.7 (20,545) | Free | Photo & Video |

## More apps by Cardinal Blue

- [PicCollage: Magic Photo Editor](https://appshunter.io/ios/app/piccollage-magic-photo-editor/id448639966)
- [PicParty AI Collage Editor](https://appshunter.io/ios/app/picparty-ai-collage-editor/id682612717)
- [GIF CAM - Animated photo maker for Messenger](https://appshunter.io/ios/app/gif-cam-animated-photo-maker-for-messenger/id967144358)
- [PicCollage EDU Collage Maker](https://appshunter.io/ios/app/piccollage-edu-collage-maker/id977081997)
- [Never Alone - Imaginary Couple Selfie Camera](https://appshunter.io/ios/app/never-alone-imaginary-couple-selfie-camera/id1067789475)
- [MUVI - Turn your photos into a fun video](https://appshunter.io/ios/app/muvi-turn-your-photos-into-a-fun-video/id1137849317)

All apps by Cardinal Blue: https://appshunter.io/developer/381057842

## Related topics

[sway](https://appshunter.io/ios/topics/sway)

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-09-13.*