# The Question: What Matters — Decide your day in 30 seconds > Daily intention-setting app to identify and achieve one meaningful goal each day. (iPhone/iPad app by ANTONIO BALYS NEVES.) - Source: https://appshunter.io/ios/app/the-question-what-matters/id6775089373 (this page in markdown: same URL + `.md`) - Developer: [ANTONIO BALYS NEVES](https://appshunter.io/developer/6775089375) - Category: Health & Fitness, Lifestyle - Price: Free with in-app purchases - Rating: 5.00/5 from 17 App Store ratings · 11 written reviews indexed - Age rating: 4+ - Requires: iOS 17.0 · 2 MB - Languages: American English - Released: 2026-07-22 - Data updated: 2026-10-06 - Monetization: freemium - User reviews in markdown: https://appshunter.io/ios/app/the-question-what-matters/id6775089373/reviews.md ## What is The Question? "What will make today matter?" One question. Every morning. The same question. Here is what most people do first thing in the morning: check email, scroll notifications, open Slack. Within 90 seconds of waking up, someone else's agenda is running your day. Research on intention-setting shows that when you name a specific goal before distractions hit, you are significantly more likely to follow through. Not because of willpower. Because your brain now has a filter. Every request, every interruption, every "got a minute?" runs through the thing you already decided matters. That is what The Question does. Before the noise starts, you name the win. You open the app. You type one thing. You lock it in. Under 30 seconds. Not a to-do list. Not five goals. Not a paragraph. One clear answer to one clear question. The thing that, if you did it, would make today count. WHY ONE QUESTION WORKS Your brain cannot prioritize everything. When you try, nothing feels urgent and everything feels heavy. But when you name one thing, something shifts. You stop reacting to the day and start directing it. The act of writing it down is not journaling. It is a stake in the ground. A decision made before the chaos votes. And the data backs it up: people who set a daily intention are more productive, less anxious, and report higher satisfaction with their days. The Question turns that research into a 30-second ritual. THE DAILY LOOP Every morning, the app asks you the same thing. Your job is simple: name the win. When you answer, you get a "Decision made." confirmation. It takes less time than checking your email, but it changes how you move through the next 16 hours. Because now you have an answer. When someone asks "got a minute?" you know whether that minute serves your win or steals from it. Then, once you've done it: "Did you do it?" One tap. Done. The loop closes. You decided it, you did it, and now your streak knows it too. STREAKS THAT MEAN SOMETHING Every day you answer, your streak grows. Not a gamified gimmick. Proof. Proof that you showed up, named what mattered, and did it again. Day 7: "Seven days. That's not luck." Day 30: "A month. Most people don't make it a week." The streak is free. It always will be. SEE THE FULL PICTURE (PREMIUM) Your answers tell a story. Over weeks and months, patterns emerge. You start to see what actually drives your best days. Premium unlocks that view: - Full history of every answer, searchable and scrollable - Streak stats and personal bests Start with a free 7-day trial. Cancel anytime. WHO THIS IS FOR You are not looking for another productivity app. You are not trying to optimize every minute. You just want to know, at the end of the day, that you did the thing that mattered. You are busy, capable, and probably running on fumes. The Question gives you 30 seconds of clarity before the noise starts. Built by the creator of The 1-Day Method, a framework used by teams at Google, Amazon, Visa, and thousands of individuals who stopped planning more and started winning today. THE RULES 1. One question. Not five. 2. Under 30 seconds. Not a journaling session. 3. Name the win. Not a wish. Something you will know you did. 4. Show up tomorrow. Then the day after that. Win today. Just today. Then do it again tomorrow. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://www.getthequestion.com/privacy ## Key features - Daily intention prompt - One clear goal setting - 30-second ritual - Streak tracking - Evening completion check-in - Premium history and stats ## Pricing and in-app purchases Base price: Free. **Subscriptions** | Subscription | Price | Period | | --- | --- | --- | | The Question Weekly | $4.99 | per 7 days | | The Question Annual | $29.99 | per year | ## Is The Question safe? Not enough ratings yet to assess The Question. ## Is The Question legit? The Question: What Matters has limited verification signals. The AppsHunter Legitimacy Score for The Question is 58 out of 100 points across 7 verification signals from App Store and developer data. ## Recent user reviews (10 of 11) All indexed reviews: https://appshunter.io/ios/app/the-question-what-matters/id6775089373/reviews.md ### 5/5 — Love this app *2026-09-26* I love the simplicity. Reminds me each morning what’s important and feels great once I check it off as done. Brilliant. ### 5/5 — More helpful than imagined! *2026-09-24* The Question helps me think about what the one thing is that I must accomplish today (not the ONLY thing I can accomplish today). Get specific and get after it! Without it, I have a list (usually only work-related Mon-Fri) that I feel I need to do… some I get done, some I don’t. The Question creates accountability for one thing you need to make sure happens. Seems simple, but hard to do without an app like this. I love it! ### 5/5 — love the simplicity *2026-08-07* This app is such a great way to help me focus on what matters each day. I get so overwhelmed and this is the only thing that helps me ### 5/5 — The reminder I need each day *2026-08-05* I wake up early and boom, the question is already there in front me. So instead of scrolling through news or socials, even emails, I answer that question for today. It sets the tone and I’m off! ### 5/5 — Crisp. Intentional. Action. *2026-07-31* Sometimes it’s as simple as one question, one action. “The question” keeps me moving forward on the little wins every single day by forcing intentionality and followthrough ### 5/5 — Great Simple Help! *2026-07-31* As someone who suffers from severe depression reminders of accomplishments helps me immensely. Pulling one thing from my list of to-dos as a busy dad and small business owner each day makes me see whether or not I hit the target with something essential. Some days my goal is doing something special with my kids, some days it’s making an advancement with my business. But I like knowing that this one thing is the key to unlocking the feeling of a day well lived. 😊 ### 5/5 — Antonio inspires...again *2026-07-30* Love the creativity from Antonio and this hits. Quick, lands, effective. Thrilled he created this. ### 5/5 — What's the most important thing? *2026-07-30* One of the simplest but most important questions we can ask herself every single day is "what actually matters?" The Question is a simple but incredibly effective app to help us make sure we never lose sight of that key question. I've been using it in beta and now super excited to see it live for others to enjoy ### 5/5 — Being an Intentional Man *2026-07-30* This app helps me do the most challenging thing any Dad of three littles can do. That’s Be consistent, be present and lock into specificity and show up. Love this and recommend it. ### 5/5 — Simple and really effective? *2026-07-30* This app reminds me of the one thing I need to get done for the day and it will be so powerful to look back at the history and look at all that I’ve accomplished over time. I can commit to this level of simplicity. Extremely effective! ## Frequently asked questions about The Question ### What is The Question app? The Question is a Health & Fitness app designed to help users set a single, meaningful daily intention. It prompts you each morning with 'What will make today matter?' to focus your day before distractions begin. ### How does The Question app work? Each morning, you open the app and type one specific goal. The app then provides a 'Claimed' confirmation. In the evening, you can tap to confirm if you completed it, contributing to your streak. ### Does The Question app have ads? No, The Question app does not contain advertisements. It is ad-free, allowing for an uninterrupted user experience focused on intention setting. ### What are the premium features in The Question app? Premium unlocks your full answer history, streak statistics, custom reminder times, and detailed evening check-in and completion tracking to see patterns in your best days. ### How long is the free trial for The Question app's premium features? The Question app offers a free 3-day trial for its premium features. You can cancel your subscription at any time. ### What is the streak feature in The Question app? The streak feature in The Question app tracks consecutive days you answer the daily prompt and confirm completion. It serves as proof of your commitment to showing up and achieving your daily win. ### What devices is The Question app available on? The Question app is currently supported on iPhone devices, as indicated by the platform compatibility data. ### How often is The Question app updated? The Question app was last updated on August 8, 2026, with version 1.0.2. This suggests a recent update, though future frequency is not specified. ## Version history (last 5 releases) ### 1.0.8 — 2026-09-25 Honest check-ins, and a clearer picture of your follow-through. • "Not today" now counts as a check-in, so the app stops asking once you've answered honestly • Your streak now shows how many of those days you actually got it done • No more "Did today matter?" reminder after you've already checked in • Try Premium free for a full week • Smaller fixes and polish ### 1.0.7 — 2026-09-23 A whole new look. Brighter, clearer, and easier on the eyes first thing in the morning. • New Today screen: your answer front and center, a streak ring that fills toward your next milestone, and your last 7 days at a glance • Check in anytime: "Did you do it?" works the moment you're done, not just at night • Refreshed home screen widget and a new app icon • The "Decision made" moment and milestone streak cards now show up the way they should • Fixes and polish throughout ### 1.0.6 — 2026-09-20 • Home screen widget now works — see your streak and daily answer at a glance (long-press your home screen → Add Widget → search "The Question") • "Did you do it?" evening check-in is now more prominent so you won't miss it • General stability improvements ### 1.0.5 — 2026-09-20 - NEW: Home screen widget — see your streak and today's intention at a glance (small and medium sizes) - NEW: Milestone share cards — celebrate your journey at day 7, 30, 60, and 100 - Fixed weekly reflection day count display - Performance and stability improvements ### 1.0.4 — 2026-09-17 • Fresh new app icon • Bigger, bolder share button — share what matters with one tap • Early insight feature — see patterns in your first few days of answers ## Apps similar to The Question | App | Rating | Price | Category | | --- | --- | --- | --- | | [Life Transition Compass](https://appshunter.io/ios/app/life-transition-compass/id6760262141) | — | Free | Health & Fitness | | [Built for Speed US](https://appshunter.io/ios/app/built-for-speed-us/id6752722739) | — | Free | Health & Fitness | | [Thrive25](https://appshunter.io/ios/app/thrive25/id6504301637) | 5.0 (3) | Free | Health & Fitness | | [NBS by BSSF](https://appshunter.io/ios/app/nbs-by-bssf/id1584216808) | 4.8 (37) | Free | Health & Fitness | | [Greenpoint Athletics](https://appshunter.io/ios/app/greenpoint-athletics/id6746772140) | — | Free | Health & Fitness | | [Lakeside CrossFit](https://appshunter.io/ios/app/lakeside-crossfit/id6739541678) | 5.0 (3) | Free | Health & Fitness | --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-10-06.*