# ToBeWise: In Startups and Life — user reviews > 24 indexed App Store user reviews of ToBeWise by Michael McCafferty, rated 5.00/5 from 31 ratings. - Source: https://appshunter.io/ios/app/tobewise-in-startups-and-life/id1156018700/reviews - App overview in markdown: https://appshunter.io/ios/app/tobewise-in-startups-and-life/id1156018700.md - Rating breakdown: 5★ 30 · 4★ 1 · 3★ 0 · 2★ 0 · 1★ 0 ## Newest reviews (14 of 24) ### 5/5 — Outstanding at keeping me in the zone *2017-06-22* This app is just what I have been looking for to keep me focused and inspired throughout my day. Love that I can edit and add my own inspirations and set the frequency of the quote pop up and time of day. Big library of quotes on a lot of topics and can add to it! Well worth the $2.99 cost for the pro version. ### 5/5 — Excellent content and great timing *2017-04-19* It's an app I use everyday. Share the insights with my team, my family and friends. Highly recommend getting the pro version. ### 5/5 — Inspirational & refreshingly well designed. *2017-03-09* Many apps are simply over-engineered with every bell and whistle baked in which often resolves into non use or non-adoption. I have this app for one reason (to be re-energized and inspired on the spot and continuously) and this well crafted app does the trick beautifully. Love this app! Sent from my iPhone ### 5/5 — I THOUGHT I knew a lot *2017-03-05* I have paid attention to people I admire and read various quotation books in the past many years. But, wow! This app includes wisdom from loads of people I've never heard of. I find the app very clear and simple. In particular, it's uncongested and certainly intuitive. When I first read the description, I figured that it was just a duplication of the handy-dandy inspirational/motivational books on my shelf. I was wrong. The app's name says it all. If you want to be wise, let this app be your guide. ### 5/5 — Delightful, invigorating and wonderful! *2017-01-19* It was a surprise to find this little gem and have it constantly enrich my life. Besides being non-invasive, I find the messages I receive invigorating and enlightening. Great job on building something simple and beautiful! ### 5/5 — Makes it Fun to be reminded To Be Wise... *2017-01-19* I am surprised at how much of a difference this little app has made, just to have the “interruptions” remind me to refocus and maybe to take a different point of view on whatever I’m doing. When I have had a few moments available, I have explored some of the people being quoted. With a click, I got to find out more about who they are and where they are coming from in life. It has been fun checking out the settings on To Be Wise Pro for what I want to hear and when I want to hear it! I also like the Pro version because I have been able to add in some of the quotes that are close to my own heart… ### 5/5 — Extremely Useful *2017-01-19* This app is extremely useful for keeping my mind in the right place. I use for daily mindfulness reminders and for motivational entertainment. ### 5/5 — Inspiring *2017-01-16* I absolutely loved it and have been playing with the app all morning. It truly has come at a very appropriate time in my life, and for that I am truly grateful!!! It is setting out to do exactly what it is meant to do. ### 5/5 — Wisdom Delivered! *2017-01-16* App allows for you to customize frequency and content of delivery. It is great having brief wisdom reminders throughout the day from people and topics I choose. You can also set a self customized memo that you create to be delivered along with the ToBeWise content. I bought the pro version and am very happy with it... it works great. ### 5/5 — Inspirational App *2017-01-14* What a delight! So easy to use and fun. Want to change the settings? No Problem. Set it up to deliver what ever you need to focus on. Great tool for those movers and shakers that are looking for ways to make a difference. The customizable features with this app really make it a winner. ### 5/5 — Proactive Inspiration *2017-01-14* We all love being inspired, but in our busy lives, who really spends time searching for meaningful quotes and studying their true meaning? Enter TBW; an innovative way to nurture your inner spirit, yet remain in control of the delivery frequency, content topics and associated content (videos, background re the author, etc). I've been appreciative to have been introduced to this app, and look forward to my daily dose of humanity. ### 5/5 — Really great...! *2016-12-22, version 1.2* Fantastic app! Some quotes inspire imagination, and others motivation, dedication, love, business insights, and a long list of other attributes we all want to improve. Super easy to tailor to individual preferences. A user tip would be to go into settings as soon as possible after download. There you can set time boundaries and frequency of receiving quotes, for example 10-5 pm, every two hours. The default setting may be too often for some people. Can also select individual topic of your choice you'd like to receive inspiring quotes about, go w a predetermined top 100, or I like to just let it randomly select from all 2000+ quotes. Then just let the app do its thing, unless you later want to seek other topics n authors. Lastly, I never knew that you find notifications by swiping screen down from top of screen (ok, I'm old...). Otherwise, when you unlock keypad, the quotes disappear. They're just waiting to be swiped down. Good luck..! ### 5/5 — Inspiration in real time *2016-12-21* This app provides moments of continual inspiration that reminds me of the "why" I'm doing what I'm doing - it has become very much a part of the DNA of my work/life journey. ### 5/5 — Inspirational! *2016-11-29* I did not realize how much I would value inspirational quotes coming through until after I started getting them. Some have come at a time I needed the words most. Highly recommend! ## Most critical reviews (10 lowest-rated) ### 5/5 — Fantastico!! *2026-08-07* I feel fortunate to be able to share the wisdom of the ages with my friends, my family, and my patients… and so easily. The best app on my phone! ### 5/5 — Outstanding..! *2026-06-23* What a great app..! If you set the notifications to send you a quote say every hour or two each morning, there are times when the tagline “the right words at the right time” really ring true and provide some insights that are very motivating. Suggest you try it for yourself. Can’t believe this is a free app..! ### 5/5 — Great app! *2026-05-13* It’s a great app! A large number of quotes easily sorted by topic or author. Don’t miss it! ### 5/5 — It works! *2026-05-12* I could spend years reading the books, but this app makes it easy to absorb the wisdom of the ages. ### 5/5 — Inspirational & refreshingly well designed. *2026-04-23* Many apps are simply over-engineered with every bell and whistle baked in which often resolves into non use or non-adoption. I have this app for one reason (to be re-energized and inspired on the spot and continuously) and this well crafted app does the trick beautifully. Love this app! Sent from my iPhone ### 5/5 — Daily Consistent Inspiration *2020-03-09* The quotes spur creativity and are fresh inspiration throughout the day to believe in yourself and your goals. ### 5/5 — Great source of inspiration! *2019-11-13* Love this app! Really like the wide variety of quotes, particularly the ability to see them by category or by top 100. ### 5/5 — Wise App *2019-11-13* What a useful app to have on my iPhone and iPad. I refer to it often for inspirational quotes and motivational musings. Having them easily accessible at my fingertips saves times searching for just the right words. Such a thoughtful and empowering app. Thank you! ### 5/5 — Bhjsiej181$ *2019-05-19* We all need a friendly and encouraging reminder to keep life in proper perspective and balance. Refreshing and easy to use app that sends quick and simple notes once, or several times a day at your choosing. Thoroughly enjoy! ### 5/5 — The best thoughts from histories greatest thinkers *2018-03-04* ToBeWise is a great app to stay smart and informed. The UX is very intuitive and easy to navigate, and I really enjoy getting the best thoughts from histories greatest thinkers in my notifications. ToBeWise provides a “random” bit of inspiration to boost my creativity throughout the day and I highly recommend it! --- *Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-12.*