# Ulta Beauty: Makeup & Skincare — Top brand haircare & fragrance

> Shop beauty products, get virtual try-ons, and book salon services. (iPhone/iPad app by Ulta Salon, Cosmetics & Fragrance, Inc.)

- Source: https://appshunter.io/ios/app/ulta-beauty-makeup-and-skincare/id561930308 (this page in markdown: same URL + `.md`)
- Developer: [Ulta Salon, Cosmetics & Fragrance, Inc](https://appshunter.io/developer/561930851)
- Category: Shopping, Lifestyle
- Price: Free
- Rating: 4.90/5 from 2,388,690 App Store ratings · 2,090 written reviews indexed
- Age rating: 4+
- Requires: iOS 18.0 · 256 MB
- Languages: American English
- Released: 2012-11-11
- Data updated: 2026-08-27
- Monetization: free
- User reviews in markdown: https://appshunter.io/ios/app/ulta-beauty-makeup-and-skincare/id561930308/reviews.md

## What is Ulta Beauty?

Download the Ulta Beauty app today and get everything you love about Ulta Beauty right at your fingertips.



Track your Ulta Beauty Rewards™ points progress, activate membership and app-exclusive offers and redeem points anywhere, anytime. Discover the updated GLAMlab® for virtual try-on, Foundation Shade Matcher to find your perfect shade and Skin Analysis for a customized skin care recommendation.



•	Shop by category and filter by brand, price, rating, bestsellers & new arrivals. Discover brands you’ll find exclusively at Ulta Beauty and celebrate, amplify and support underrepresented voices in the beauty industry.



•	Discover Conscious Beauty at Ulta Beauty®—choices for you and for your world. Shop the brands that share your values with our five pillars: Clean Ingredients, Vegan, Cruelty Free, Sustainable Packaging and Give Back.



•	Book a beauty service at The Salon™ at Ulta Beauty. Choose from hair services, waxing & brows, makeup & lashes, skin services and ear piercing.



•	Opt in for push notifications and be the first to know about app-exclusive offers, upcoming events at your local Ulta Beauty and more.

## Key features

- Virtual try-on (GLAMlab®)
- Foundation Shade Matcher
- Skin Analysis
- Rewards points tracking
- Book salon services
- Shop exclusive brands
- Conscious Beauty filters

## Chart rankings

- #34 in Top Free · Shopping (US App Store)

## What do users think of Ulta Beauty?

Overall sentiment: mixed

**Pros**

- 🚀 Convenient in-app shopping
- 💎 Rewards program benefits
- 👍 User-friendly interface
- 🎨 Wide product selection
- 🏪 Availability of physical stores

**Cons**

- 🐛 Buggy app performance
- 🔍 Ineffective search and filters
- 📦 Shipping and delivery issues
- 🔑 Account and login problems
- 💳 Inconsistent pricing and discounts

**Commonly reported bugs**

- Saved items disappearing from cart
- Inaccurate product information and pricing
- Inability to update shipping address
- Points not properly credited to accounts
- App crashes and freezes during use

**Most requested features**

- Improved product reviews and swatches
- Ability to use multiple gift cards per order
- Seamless integration between app and stores
- Enhanced personalization and recommendations
- Streamlined checkout and order management

## Recent user reviews (10 of 2,090)

All indexed reviews: https://appshunter.io/ios/app/ulta-beauty-makeup-and-skincare/id561930308/reviews.md

### 1/5 — It's true. Ulta Beauty is hitting the newest low right now in 2026

*2026-08-14, version 10.15.1*

I joined Ulta in 2016. This July was my birthday and marked 10 years with them.

My order arrived damaged. Birthday gift missing. One item refunded after multiple photos and multiple representatives. Another item from the same damaged order remained charged.

The weirdest part was how little any of it seemed to matter.

Ten years of loyalty and somehow the most memorable part was realizing Ulta just doesn’t feel special anymore.

That’s unfortunate for a beauty company.

Crediblity was only at Ulta for such limited time. i miss it. but even then, not really.

### 1/5 — App not loading

*2026-08-13, version 10.15.1*

I’m literally been trying to get on the Ulta app and it won’t even load. I deleted the app downloaded again and still won’t load anything.

### 1/5 — Changed my email & phone

*2026-08-13, version 10.15.1*

I can’t access my credit card after changing my email & phone #. It won’t allow me to sign in and is requiring me to to request help. The process has already taken me over an hour and doesn’t completely update.

### 5/5 — Best app ever

*2026-08-13, version 10.15.1*

I love showing guests how to maximize their savings.

### 5/5 — i’m an employee

*2026-08-12, version 10.15.1*

so i’m obviously biased but BEST APP EVER YAY

### 1/5 — Bad customer service

*2026-08-12, version 10.15.1*

Ordered a cologne for my son for his 17th birthday and when I opened the box I saw that it was a refill not the actual cologne bottle so I called them and they began to send me a replacement but this time the correct one and again they sent me the refill and I called them again for the third time I asked to talk to the supervisor only for them to issue me a refund when I did not want a refund I wanted the cologne at the price I had paid for it and they didn’t care to help me at all. Very disappointed and sad.

### 5/5 — Ms. Presley

*2026-08-12, version 10.15.1*

Excellent service

### 5/5 — Nelly

*2026-08-12, version 10.15.1*

I love Ulta Beauty, and it is a store where you will find everything, I highly recommend it

### 1/5 — Didn’t get the make up bag

*2026-08-12, version 10.15.1*

I spent over $150 and wasn’t given the make up bag! Customer care sucks!!!!

### 1/5 — Horrifying review

*2026-08-12, version 10.15.1*

Everyone at Ulta was very nice and provided good customer service, so I want to acknowledge that. However, I was extremely disappointed by how the situation was handled today. And I did purchase something..
There was a tornado warning and severe weather outside, and we were simply trying to find a safe place to wait until the weather passed. I was shocked that Ulta did not allow us to remain inside the store for safety reasons. I completely understand that there are store policies and procedures, but in a situation involving potentially dangerous weather, I would have expected a little more compassion and concern for customers’ safety.
The employees were kind, but the decision not to allow us to wait inside during a tornado warning left a very bad impression on me. Customer service is more than being friendly—it’s also about how you treat people when they are in a vulnerable or unexpected situation.

I hope management will reconsider how situations like this are handled in the future. No customer should feel like they have nowhere safe to go during a severe weather emergency.

## Frequently asked questions about Ulta Beauty

### What does the Ulta Beauty app do?

The Ulta Beauty app allows you to shop for a wide range of beauty products including makeup, skincare, and haircare. It also offers features like virtual try-on, personalized skincare analysis, and the ability to book appointments at The Salon™ at Ulta Beauty.

### What are the key features of the app?

Key features include GLAMlab® for virtual try-on, a Foundation Shade Matcher, Skin Analysis for customized recommendations, tracking Ulta Beauty Rewards™ points, and booking beauty services at The Salon™.

### Is the Ulta Beauty app free to download and use?

Yes, the app is free to download. Based on the provided information, there are no indications of a cost to download or use the core features, and it does not have in-app purchases or ads.

### Who is this app for?

This app is designed for beauty enthusiasts who want to shop for makeup, skincare, and haircare products, discover new brands, manage their loyalty rewards, and book salon services conveniently from their mobile device.

### Can I book salon services through the app?

Yes, you can book a variety of beauty services at The Salon™ at Ulta Beauty directly through the app. This includes services for hair, waxing, brows, makeup, lashes, skin, and ear piercing.

## Version history (last 5 releases)

### 10.16 — 2026-08-21

Performance improvements and bug fixes: Enjoy a smoother, more reliable app experience.

### 10.15.1 — 2026-07-29

Performance improvements and bug fixes: Enjoy a smoother, more reliable app experience.

### 10.15 — 2026-07-15

Performance improvements and bug fixes: Enjoy a smoother, more reliable app experience.

### 10.14.1 — 2026-07-07

Ulta AI at Your Fingertips: Your personal beauty genius is now even easier to reach! We’ve updated the app navigation to include quick access for Ulta AI and gave it a gorgeous, modern liquid glass makeover.

### 10.14 — 2026-07-01

Ulta AI at Your Fingertips: Your personal beauty genius is now even easier to reach! We’ve updated the app navigation to include quick access for Ulta AI and gave it a gorgeous, modern liquid glass makeover.

## Apps similar to Ulta Beauty

| App | Rating | Price | Category |
| --- | --- | --- | --- |
| [Sephora US: Makeup & Skincare](https://appshunter.io/ios/app/sephora-us-makeup-and-skincare/id393328150) | 4.9 (425,787) | Free | Shopping |
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| [Macy's: Shop, Save, and Earn](https://appshunter.io/ios/app/macys-shop-save-and-earn/id341036067) | 4.9 (2,339,682) | Free | Shopping |
| [Nike: Engineered for Athletes](https://appshunter.io/ios/app/nike-engineered-for-athletes/id1095459556) | 4.9 (1,698,624) | Free | Shopping |
| [SHEIN - Shopping Online](https://appshunter.io/ios/app/shein-shopping-online/id878577184) | 4.7 (3,438,399) | Free | Shopping |

## More apps by Ulta Salon, Cosmetics & Fragrance, Inc

- [Ulta Beauty FLC](https://appshunter.io/ios/app/ulta-beauty-flc/id6479270252)
- [Ulta Beauty World](https://appshunter.io/ios/app/ulta-beauty-world/id6760149128)

All apps by Ulta Salon, Cosmetics & Fragrance, Inc: https://appshunter.io/developer/561930851

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*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-08-27.*
