# Willow® Gen 3 — For Gen 3 Pumps

> Wearable breast pump control and tracking app with personalized support. (iPhone/iPad app by Willow Innovations, Inc..)

- Source: https://appshunter.io/ios/app/willow-gen-3/id1489872855 (this page in markdown: same URL + `.md`)
- Developer: [Willow Innovations, Inc.](https://appshunter.io/developer/1168207125)
- Category: Health & Fitness, Medical
- Price: Free
- Rating: 4.76/5 from 5,546 App Store ratings · 62 written reviews indexed
- Age rating: 4+
- Requires: iOS 14.0 · 50 MB
- Languages: English
- Released: 2020-02-18
- Data updated: 2026-06-10
- Monetization: free with in-app purchases
- User reviews in markdown: https://appshunter.io/ios/app/willow-gen-3/id1489872855/reviews.md

## What is Willow® Gen 3?

It feels good to be in control — and with Willow, it’s possible.

Willow 3.0 is the only leak-proof wearable breast pump. It’s designed to give you 360 degrees of flexibility, comfort and freedom so you can pump anywhere and do anything — no clunky cords, tubes, or bottles. 

Our Generation 3 app (now compatible with Apple Watch!) makes it easy to start, stop, adjust suction, and track output in real time, all with a single tap. Plus, get personalized pumping support and tips to make your life easier. We know that life is crazy right now… but pumping doesn’t have to be. 

*The Willow Generation 3 app is for use exclusively with the Willow Wearable Breast Pump Generation 3
**Willow 3.0 is 100% leak-proof with Willow milk bags only. 

Key features: 

REAL-TIME INTEL: As Willow works inside your bra, our app keeps track of your pumping progress. See your phase and suction levels, how much milk you’ve pumped, how long you’ve been pumping on each side, and when you next need to charge.  

APP CONTROL: Now you can play or pause your pump or adjust suction from your phone or Apple Watch.

ALERTS + NOTIFICATIONS: Get personalized tips and updates to make the most out of your pumping experience. Just turn on push notifications to stay informed even when you’re not using the app.  

HISTORY: View your pumping history at a glance to identify patterns in your milk production and work towards achieving your breastfeeding goals.  

IN-APP ONBOARDING & SUPPORT: Get up and pumping in minutes with step-by-step onboarding screens that share everything you need to know about Willow. Just visit the help tab to access how-to videos, tips, and support.  

Visit onewillow.com to learn more.

## Key features

- Real-time pumping progress tracking
- App control for start/stop and suction
- Personalized tips and notifications
- Pumping history and pattern analysis
- In-app onboarding and support

## What do users think of Willow® Gen 3?

Overall sentiment: neutral

**Pros**

- 🚀 Convenient and hands-free
- 🔓 Discreet and portable
- 💪 Effective at pumping milk
- 📊 Useful app features (tracking, history)

**Cons**

- 🐛 Inaccurate milk volume tracking
- 🔌 Bluetooth/app connectivity issues
- 🔧 Complicated setup and maintenance
- 💰 Expensive for the issues experienced

**Commonly reported bugs**

- App frequently crashes or logs users out
- Pump gets stuck in stimulation mode
- Pump/app incorrectly reports full container

**Most requested features**

- Ability to edit pumping session details
- Option to control pump settings from app
- Compatibility with smartwatch for quick monitoring

## Recent user reviews (10 of 62)

All indexed reviews: https://appshunter.io/ios/app/willow-gen-3/id1489872855/reviews.md

### 1/5 — Garbage

*2024-08-18*

These pumps are absolute garbage. They never work and they leak all the time. I know that I’m doing everything right and setting them up properly, but they still won’t work. It keeps giving me the orange flashing symbol even though I’ve cleaned them out and dried them, put them back together, and recentered them so many times. Also, you can’t lean forward or backward in them unless you use the bags, but they don’t tell you that until you’ve already bought the reusable containers. So that was a waste of money. And the switch to open or close the valve pops off with barely any force so it’s completely useless and makes it leak all over the electronic part. I absolutely hate these pumps and I’m so mad that I can’t return them. How convenient for the company to make something so incredibly awful and nonrefundable.

**Developer response:** Thank you for providing this valuable feedback - we greatly appreciate you taking the time to share your thoughts and pump experiences. If you continue to experience any issues, or would like to discuss further, please contact our Customer Care team at ecr@onewillow.com and provide a description of the issues you are experiencing, your contact information, as well as a good time for us to reach out. Someone will then be in touch to follow up with you directly

### 2/5 — Idk if I’d recommend

*2024-01-14*

So I’ve only had the Willow 3.0 with the reusable container for close to a month and everything was going well but about a week in I had my first issue. My right pump wouldn’t suction. After speaking with customer service they helped me reset my pump and it began working again. All was well again. A week or two later my left pump stopped working. It wouldn’t turn on, even with a reset, so I had to contact customer service once again and it ended up having to do a warranty exchange. Since then I’ve had issues with the app, most of my sessions aren’t even being documented on the app like they were when I first started using the willow app. I’ve even had to place a warranty exchange on one of my containers. My replacement pumps battery that is supposedly new, doesn’t last as long as the original pump that I bought. When everything was working I was a happy customer but since all these issues began presenting themselves, I became less of a fan. Oh and another thing that disappointed me is that they only include one willow charger, you have to buy the second willow charger separately which is like an additional $40 bucks.  The pumps are already 400 dollars the least they can do is provide you with two chargers. It became a real inconvenience when both pumps began to run low and your only able to charge one at a time.

**Developer response:** We are sincerely sorry to read about your Pump and App experiences. We’d love the opportunity to gather more information to continue to improve our users' experience and help get you up and running! Please contact our Customer Care App team directly at ecr@onewillow.com and provide a description of the issues you are experiencing, your contact information, as well as a good time for us to reach out. Someone will then be in touch to follow up with you.

### 3/5 — Convenient but app needs work!

*2024-01-01*

The pumps take a learning curve for sure but I love the convenience. The app on the other hand, crashes constantly and logs me out. Everytime I log back in, the amount of milk pumped doubles for some reason on all the past sessions and makes the daily pump total incorrect. It also doesn’t work well with the watch, it won’t open on my watch unless it’s open on my phone first and then it crashes, making me log in again and making pump session total incorrect, again… both app and watch are up to date. I feel like this is such an easy fix but has been an issue for six months. 
Pro- the app is good about telling you what is wrong when the pump won’t start. (Valve, flange, issue etc)

**Developer response:** Thank you for providing this valuable feedback - we greatly appreciate you taking the time to share your thoughts and app experiences. Please contact our Customer Care App team at ecr@onewillow.com and provide a description of the issues you are experiencing, your contact information. Someone will then be in touch to follow up with you directly.

### 4/5 — App is easy to use but inaccurate

*2023-12-20*

The app told me multiple times I had pumped more than I actually had which is frustrating. I also don’t like that I can’t manually switch between stimulation and expression modes. The flip to empty method is clumsy and leaves milk in the tube and makes a mess. There should be an “empty” button or something, not such a delicate, messy option. Not to mention there are too many steps to remember, I always forget one, leaving me covered in breastmilk drops. Frankly l would expect better from such an expensive device. It did get a lot of milk out which is good. But the inaccuracy in measurements needs to be fixed.

**Developer response:** Hi, we apologize for any issue you might be having! Could you send details of what you are experiencing and your feedback to our customer support at https://onewillow.com/contact/?

### 4/5 — App is easy to use but inaccurate

*2023-12-16*

The app told me multiple times I had pumped more than I actually had which is frustrating. I also don’t like that I can’t manually switch between stimulation and expression modes. The flip to empty method is clumsy and leaves milk in the tube and makes a mess. There should be an “empty” button or something, not such a delicate, messy option. Not to mention there are too many steps to remember, I always forget one, leaving me covered in breastmilk drops. Frankly l would expect better from such an expensive device. 
It did get a lot of milk out which is good. But the inaccuracy in measurements needs to be fixed.

### 4/5 — Long Term Track is Wonderful

*2023-10-28*

Willow 3.0 is the only electric pump I’ve used so I don’t know how it compares to others. However I do like the historical pumping log feature so I can compare how much I got each day to monitor consistency. Every now and then it will glitch and have double the amount pumped recorded but I’ve found closing and opening the app usually solves this and resets it back to the accurate data. 
If I were to improve the app, one feature I would love is an optional widget to put on my phone’s Lock Screen that shows volume pumped so I can quickly glance at my phone to see. Or optionally a bar in the Notification Center similar to the clock snooze countdown that shows that information.

**Developer response:** Thanks for sharing the love and for choosing Willow as your go-to for feeding 💛 We will be sure to share this feedback with the appropriate team, and we thank you for sharing your experiences with us!

### 3/5 — Logs Out Every Time

*2023-09-22*

I love my Willow pumps. They work great and are perfect as a teacher.

The app is user friendly, but the last couple of months it has started logging me out after every session. Since it does that, I have to log in every time, and if I’m using my Willow instead of my primary pump, I’m likely limited on time. It sounds like not a big deal, but it becomes inconvenient when it’s every time. Additionally, it doesn’t auto save my log in on my phone, so I have to fully type my email and password.

If this was fixed I’d probably be more likely to use them more, but until then I avoid using them because I can’t connect and start my pump quickly.

**Developer response:** Sorry about this issue. Please contact us at https://onewillow.com/contact/ and let us know the issue you encountered. We would be glad to help with this. Hope to hear from you soon.

### 1/5 — Asked for my money back

*2023-09-10*

I basically spend most evenings covered in sticky breast milk hitting every button on my pump and the app to see how to make this thing work. 

Like many others:
- the app is constantly incorrectly capturing the amount pumped, which you can’t edit or change. This means that the app will randomly decide that my pump is full when it’s not and make me pause to empty it
- the thing leaks like a sieve once you remove it from the breast. I use the 1 and 2 air things at the top correctly; that’s not the issue. The issue is that the milk leaks back out the flextube and into the area where the breast goes into the pump 
- the pumps and/or app are constantly pausing for some issue, usually suction. I have the correct size and some days it’ll work and then some days I’ll spend 40 minutes trying to get suction 
- the bad experiences started after a few weeks of good experiences, leading me to assume that this product just has the world’s shortest lifespan
- troubleshooting is wild. It can actually tell when some of the pump parts aren’t in correctly (which is wildly helpful) but then today I was using the app and I got a pop-up that told me to… download the app… that I was already in…

**Developer response:** Sorry about this issue. Please contact us at https://onewillow.com/contact/ and let us know the issue you encountered. We would be glad to help with this. Hope to hear from you soon.

### 5/5 — Keeps signing me out?

*2023-08-12*

I recently upgraded from my 2.0 to the 3.0 so I have experience with the previous generations of this app. The new 3.0 app has some notable upgrades!  I really like that I can see the volume and control the suction from the phone app AND my Apple Watch!  It’s a mirror app so I do have to have my phone with me and have the phone app open to use the watch app. Overall, that’s a rather minor inconvenience  when compared to the benefits of this additional function. I give it 5 stars. 

I also appreciated the ease of syncing my pumps. It used to be a hands on task.  With the 3.0 app, it was as simple as lying my phone next to the pumps and allowing them to sync automatically.  

The only thing that really bums me out is that I have to log in every time I use the app. That’s especially annoying if I’m driving and I forgot to log in before taking off.  (Usually because I was focused on the GPS). Is there a “stay logged in” button somewhere that I’m missing? Or a Face ID option that I have overlooked?  If not, either of these would be a great addition to the software.

### 1/5 — App Errors (will update if fixed)

*2023-06-16*

I am an exclusive pumper with lower supply. I love using the pumps, and I have had good success with them. I have the Willow 3.0 pumps and I’m using the milk containers. 

The frustration is that when I do a pump session, my volume output tracking in the app is correct…but the app crashes every couple days or so, and I am forced to re-login. When I do re-login, ALL OF MY PUMP SESSION DURATIONS AND VOLUME OUTPUTS HAVE BEEN CHANGED (ie 5 oz for one side instead of 2; 40min duration instead of 20min). This makes it hard for an exclusive pumper like me to keep track of my output (it would be a different story if I could go back into the app and manually edit the sessions back to normal). 

For the amount that we have to pay for these pumps, and because there’s no way for the user to manually edit pump session information, it’s ridiculous that this issue should be occurring. That is the reason for my 1-star review. 

I have already been in touch with customer service, who vaguely told me that they are aware of the issue but have no timeline or info on when/how this will be resolved. 

I’ll update my review if the issue does become resolved. 

Willow, please make this right.

## Frequently asked questions about Willow® Gen 3

### What does the Willow Gen 3 app do?

The Willow Gen 3 app allows you to control and monitor your Willow Wearable Breast Pump Generation 3. It provides real-time tracking of your pumping progress, enables you to start, stop, and adjust suction levels, and offers personalized support and tips.

### What are the key features of the Willow Gen 3 app?

Key features include real-time intel on your pumping progress, app control for pump functions via your phone or Apple Watch, alerts and notifications with personalized tips, a history view to track milk production patterns, and in-app onboarding and support.

### Is the Willow Gen 3 app free to use?

The app itself is free to download and use. However, it is designed exclusively for use with the Willow Generation 3 wearable breast pump, which is a separate hardware purchase. The app may also contain in-app purchases for additional features or support.

### What devices is the Willow Gen 3 app compatible with?

The Willow Generation 3 app is compatible with iOS devices and also works with Apple Watch, offering convenient control and monitoring. It is specifically designed for use with the Willow Wearable Breast Pump Generation 3.

### How does the app help with pumping?

The app helps by providing real-time data on your pumping session, allowing for easy adjustments to suction and phase. It also offers personalized tips and notifications, and a history log to help you understand your milk production patterns and achieve your breastfeeding goals.

## Version history (last 5 releases)

### 3.9.2 — 2023-05-01

Bug fixes and minor enhancements

### 3.9.1 — 2023-01-17

This update introduces Willow 3.0 for Apple Watch! Now manage your Willow 3.0 pumping session directly from your Apple Watch. Start, stop, adjust suction, and track your session all with a single tap. Update your app today for next-level convenience and control with Willow 3.0 for Apple Watch.

### 3.9 — 2023-01-03

This update introduces Willow 3.0 for Apple Watch! Now manage your Willow 3.0 pumping session directly from your Apple Watch. Start, start, adjust suction, and track your session all with a single tap. Update your app today for next-level convenience and control with Willow 3.0 for Apple Watch.

### 3.8 — 2022-09-13

Updated data privacy by removing personal profile information

### 3.7.1 — 2022-04-29

Bug fixes and improvements

## Apps similar to Willow® Gen 3

| App | Rating | Price | Category |
| --- | --- | --- | --- |
| [Medela Family - Breast Feeding](https://appshunter.io/ios/app/medela-family-breast-feeding/id909275386) | 4.3 (4,612) | Free | Health & Fitness |
| [CDC's Milestone Tracker](https://appshunter.io/ios/app/cdcs-milestone-tracker/id1232718688) | 4.9 (9,583) | Free | Health & Fitness |
| [Mamava - Breastfeed on the Go](https://appshunter.io/ios/app/mamava-breastfeed-on-the-go/id901989849) | 4.7 (1,975) | Free | Health & Fitness |
| [As Semanas Magicas](https://appshunter.io/ios/app/as-semanas-magicas/id529815782) | 4.8 (26,459) | Free | Health & Fitness |
| [The Bump: Baby & Pregnancy App](https://appshunter.io/ios/app/the-bump-baby-and-pregnancy-app/id568940747) | 4.8 (37,734) | Free | Health & Fitness |
| [SNOO](https://appshunter.io/ios/app/snoo/id1156596412) | 4.5 (2,394) | Free | Health & Fitness |

## More apps by Willow Innovations, Inc.

- [Elvie Trainer](https://appshunter.io/ios/app/elvie-trainer/id963138902)
- [Pump with Elvie](https://appshunter.io/ios/app/pump-with-elvie/id1349263624)
- [Willow®](https://appshunter.io/ios/app/willow/id1579004074)
- [Pelvic Floor Exercises \| Elvie](https://appshunter.io/ios/app/pelvic-floor-exercises-elvie/id6449359376)
- [Elvie Soothe & Sleep](https://appshunter.io/ios/app/elvie-soothe-and-sleep/id6748346367)

All apps by Willow Innovations, Inc.: https://appshunter.io/developer/1168207125

---

*Data collected daily from the US App Store and indexed by [AppsHunter](https://appshunter.io/). User reviews are verbatim App Store reviews. Ratings, prices and chart positions refresh continuously; this snapshot is from 2026-06-10.*
