# YNAB vs RegretIt

The clearest difference is chart position: YNAB at #5 against RegretIt's unranked. On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. YNAB sells 4 in-app purchases, starting at $14.99 per month and RegretIt sells 3 in-app purchases, starting at $2.99 per 7 days. Whichever you choose, the download price is not the number that matters.

Both ship on a similar rhythm, roughly weekly. The most recent releases landed on November 14, 2026 and November 9, 2026 respectively.

## The numbers

| Metric | YNAB | RegretIt |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.8 (62K ratings)](https://appshunter.io/ios/app/ynab/id1010865877/reviews)** | — |
| Number of ratings | **62K** | — |
| Positive reviews | 51.1% of reviews | — |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Weekly | Weekly |
| Monetization | Free with in-app purchases | — |
| Best chart rank | **#5** | — |
| Size | 159 MB | 12 MB |
| Requires iOS | 18.0 | **17.0** |
| Devices | **iPhone, iPad, Apple Watch** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [You Need A Budget LLC](https://appshunter.io/developer/1226490621) | [PLAYRIOT LLC](https://appshunter.io/developer/1875195414) |

## What reviewers say

### YNAB

[App page](https://appshunter.io/ios/app/ynab/id1010865877)

**Currently charting:** #5 Top Grossing · Finance (US App Store)

This app helps you manage your finances, create a spending plan, and track your progress towards goals. It aims to reduce financial stress and debt by providing tools for budgeting, planning, and understanding your money.

**Highlights:** Create and share unlimited financial plans, Real-time updates across devices, Loan planner for debt paydown, Automatic transaction import, Manual transaction entry, Goal tracking and visualization, Flexible spending plan creation

**Features:** Apple Watch app, iPhone Duo support

**In-app purchases (4)**

| Purchase | Price | Billing |
| --- | --- | --- |
| YNAB Subscription | $14.99 | per month |
| YNAB Subscription | $14.99 | per month |
| YNAB Subscription | $109.00 | per year |
| YNAB Subscription | $109.00 | per year |

**What reviewers like**

- 💰 Helps save money
- 👍 Intuitive and easy to use
- 🚀 Efficient budgeting system
- 🤝 Helpful for couples/families
- 🧠 Changes financial mindset

**What reviewers complain about**

- 🔍 Steep learning curve
- 🔌 Connectivity issues with some banks
- 💰 Expensive subscription
- 🕰️ Reconciliation process could be improved
- 📱 Mobile app lacks some features of web version

**Reported bugs**

- Frequent disconnections from bank accounts
- Syncing issues between mobile and web versions

**Requested features**

- Fortnightly budgeting options
- Improved reporting and analytics
- Ability to upload files/documents
- Undo/redo functionality
- Biometric login for mobile app


### RegretIt

[App page](https://appshunter.io/ios/app/regretit-impulse-buy-tracker/id6759505734)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| RegretIt Pro Weekly | $2.99 | per 7 days |
| RegretIt Pro Yearly | $19.99 | per year |
| RegretIt Pro Lifetime | $34.99 | one-time |


## Frequently asked questions

### Is YNAB free?

YNAB is free to download, with in-app purchases available.

### Is RegretIt free?

RegretIt is free to download, with in-app purchases available.

### Do YNAB or RegretIt have ads?

Neither YNAB nor RegretIt shows ads.

### Which is updated more often, YNAB or RegretIt?

YNAB ships an update weekly, and RegretIt weekly. Most recently, YNAB was updated on November 14, 2026 and RegretIt on November 9, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*