# Google Ads vs HighLevel

The clearest difference is monetization model: HighLevel at free against Google Ads's ad-supported. Google Ads's advantage is chart position (#134 vs unranked). On price, rating, review sentiment and ratings volume there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 4.4 for Google Ads against 4.5 for HighLevel. Both are backed by a comparable volume of ratings — 5.1K and 3.7K respectively. Written reviews are what separate them: 22% of Google Ads's written reviews are positive against 25% of HighLevel's.

Google Ads ships an update fortnightly, HighLevel every 10 days. Both last shipped on October 15, 2026.

## The numbers

| Metric | Google Ads | HighLevel |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.4 (5.1K ratings)](https://appshunter.io/ios/app/google-ads/id1037457231/reviews) | **[4.5 (3.7K ratings)](https://appshunter.io/ios/app/highlevel/id1425004076/reviews)** |
| Number of ratings | **5.1K** | 3.7K |
| Positive reviews | 21.9% of reviews | **24.5% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Fortnightly | **Every 10 days** |
| Monetization | Ad-supported | **Free** |
| Best chart rank | **#134** | — |
| Size | 136 MB | 354 MB |
| Requires iOS | **16.0** | 16.6 |
| Devices | iPhone, iPad | iPhone, iPad |
| Age rating | 4+ | 17+ |
| Developer | [Google](https://appshunter.io/developer/281956209) | [Synclio](https://appshunter.io/developer/503937807) |

## What reviewers say

### Google Ads

[App page](https://appshunter.io/ios/app/google-ads/id1037457231)

**Currently charting:** #134 Top Free · Business (US App Store)

Manage your advertising campaigns directly from your mobile device. Monitor performance, receive actionable recommendations, and make quick edits to ads and budgets anytime, anywhere. Stay informed with real-time notifications and access expert support on the go.

**Highlights:** Monitor campaign performance, Edit campaigns, budgets, and keywords, Create and edit ads, Apply optimization recommendations, Real-time performance notifications, Access expert support

**In-app purchases:** none

**What reviewers like**

- 🚀 Great features
- 💡 Helpful app
- 👍 User-friendly
- 🚀 Intuitive
- 🚀 Efficient

**What reviewers complain about**

- 🐛 Buggy app
- 🔒 Security issues
- 💰 Overcharging
- 🤖 Poor customer service
- 🤖 Lack of support

**Reported bugs**

- App crashes frequently
- Metrics not updating properly
- Inability to access all campaigns
- Stuck in update loop
- Compatibility issues with new devices

**Requested features**

- Allow creating campaigns from app
- Improve mobile app functionality
- Better sync with desktop version
- More user-friendly interface
- Clearer instructions and guidance


### HighLevel

[App page](https://appshunter.io/ios/app/highlevel/id1425004076)

This all-in-one sales and marketing platform empowers agencies and marketers to capture leads, automate communication, and manage client relationships. It provides tools for website and landing page creation, lead capture, and automated messaging across multiple channels.

**Highlights:** Lead capture tools, Landing page builder, Automated messaging, Website creation, Appointment scheduling, Analytics tracking

**Features:** Apple Wallet

**In-app purchases:** none

**What reviewers like**

- 🚀 Fundamentally changed everything
- 🚀 Excellent software
- 🚀 Great app
- 🚀 Amazing software
- 🚀 Comprehensive and simple to use

**What reviewers complain about**

- 🐛 Extremely glitchy. Can't handle volume.
- 🐛 Not reliable
- 🐛 Doesn't work consistently
- 🐛 Inconsistent
- 🐛 Bad just bad

**Reported bugs**

- Login screen freezes
- Incompatible with older devices
- Notifications and messages not loading
- Can't create account
- App crashes mid call

**Requested features**

- Dark mode option
- Advanced analytics dashboard
- Ability to cc/bcc on new emails
- Ability to forward previously sent emails
- Improve email tech and notifications


## Frequently asked questions

### Is Google Ads free?

Google Ads is free to download, with no in-app purchases.

### Is HighLevel free?

HighLevel is free to download, with no in-app purchases.

### Which has better reviews, Google Ads or HighLevel?

HighLevel is rated higher. Google Ads averages 4.4 out of 5 from 5.1K ratings, while HighLevel averages 4.5 from 3.7K ratings.

### Do Google Ads or HighLevel have ads?

Neither Google Ads nor HighLevel shows ads.

### Which is updated more often, Google Ads or HighLevel?

Google Ads ships an update fortnightly, and HighLevel every 10 days. Most recently, Google Ads was updated on October 15, 2026 and HighLevel on October 15, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*