# CallRail vs SEMrush

The clearest difference is rating: CallRail at 4.6 against SEMrush's 2.2. SEMrush's advantage is monetization model (free vs freemium) and iOS requirement (9.0 vs 17.0). On price, review sentiment, ratings volume and update cadence there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

CallRail holds the better App Store score, 4.6 against 2.2. Both are backed by a comparable volume of ratings — 37 and 59 respectively. Written reviews complicate that: 10% of CallRail's written reviews are positive against 16% of SEMrush's, so the app with the better star average is not the one people write more warmly about.

CallRail ships an update every 3 weeks, SEMrush every 2 weeks. The most recent releases landed on September 23, 2026 and August 11, 2026 respectively.

## The numbers

| Metric | CallRail | SEMrush |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.6 (37 ratings)](https://appshunter.io/ios/app/callrail/id1040169819/reviews)** | [2.2 (59 ratings)](https://appshunter.io/ios/app/semrush/id1458602050/reviews) |
| Number of ratings | 37 | **59** |
| Positive reviews | 10.0% of reviews | **15.8% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 3 weeks | **Every 2 weeks** |
| Monetization | Freemium | **Free** |
| Size | 48 MB | 11 MB |
| Requires iOS | 17.0 | **9.0** |
| Devices | iPhone, iPad | iPhone, iPod |
| Age rating | 4+ | 4+ |
| Developer | [CallRail, Inc.](https://appshunter.io/developer/1040169818) | [SEMrush CY LTD](https://appshunter.io/developer/1184890970) |

## What reviewers say

### CallRail

[App page](https://appshunter.io/ios/app/callrail/id1040169819)

Manage calls, texts, and forms from your business tracking number on the go. Engage leads instantly, qualify them with notes and tags, and access real-time insights and AI-powered call summaries.

**Highlights:** Send and receive text messages, Manage calls on the go, Add tags, values, and notes to leads, View dashboard metrics, AI-powered call summaries

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


### SEMrush

[App page](https://appshunter.io/ios/app/semrush/id1458602050)

Monitor keyword performance and track your website's ranking changes in search results. Analyze trends in visibility, traffic, and average position over custom date ranges. Requires a pre-setup Position Tracking campaign.

**Highlights:** Keyword position tracking, Advanced filtering, Win/loss position analysis, Growth trend generation, Visibility and traffic monitoring, Average position tracking

**Features:** macOS Compatibility

**In-app purchases:** none

**What reviewers like**

- 👍 Quick position tracking
- 👍 Easy to use for rankings
- 👍 Works for basic ranking checks
- 👍 Useful for monitoring rankings on the go

**What reviewers complain about**

- 👎 App has little to no function
- 👎 App stuck at first page
- 👎 Terrible software
- 👎 Super frustrating login issues
- 👎 No value for money

**Reported bugs**

- App stuck at first page
- Cannot log in due to password manager issues
- Password field won't allow paste or auto-fill
- App takes you back to login screen after entering credentials
- Cookie policy banner prevents progress

**Requested features**

- Add tag tracking
- Add page tracking
- Add new error/warning tracking
- Add competitor info
- More than simple keyword tracking


## Frequently asked questions

### Is CallRail free?

CallRail is free to download, with no in-app purchases.

### Is SEMrush free?

SEMrush is free to download, with no in-app purchases.

### Which has better reviews, CallRail or SEMrush?

CallRail is rated higher. CallRail averages 4.6 out of 5 from 37 ratings, while SEMrush averages 2.2 from 59 ratings.

### Do CallRail or SEMrush have ads?

Neither CallRail nor SEMrush shows ads.

### Which is updated more often, CallRail or SEMrush?

CallRail ships an update every 3 weeks, and SEMrush every 2 weeks. Most recently, CallRail was updated on September 23, 2026 and SEMrush on August 11, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*