# Metricool vs Linktree

The clearest difference is rating: Linktree at 4.8 against Metricool's 2.6. Linktree also leads on ratings volume (62K vs 117) and review sentiment (51% vs 27%). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Metricool sells 1 in-app purchase, starting at $30.00 per month and Linktree sells 12 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

Linktree holds the better App Store score, 4.8 against 2.6. That said, the two scores are not equally well evidenced: Linktree has 62K ratings behind it against 117, so its average is the more settled of the two. Written reviews point the same way: 27% of Metricool's written reviews are positive against 51% of Linktree's.

Metricool ships an update every 2 weeks, Linktree weekly. Both last shipped on October 24, 2026.

## The numbers

| Metric | Metricool | Linktree |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [2.6 (117 ratings)](https://appshunter.io/ios/app/metricool/id1072510529/reviews) | **[4.8 (62K ratings)](https://appshunter.io/ios/app/linktree-link-in-bio-creator/id1593515263/reviews)** |
| Number of ratings | 117 | **62K** |
| Positive reviews | 26.7% of reviews | **50.6% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 2 weeks | **Weekly** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #168 | **#54** |
| Size | 150 MB | 135 MB |
| Requires iOS | **15.0** | 15.5 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPod |
| Age rating | 4+ | 12+ |
| Developer | [Metricool Software SL](https://appshunter.io/developer/1072510528) | [Linktree](https://appshunter.io/developer/1593515265) |

## What reviewers say

### Metricool

[App page](https://appshunter.io/ios/app/metricool/id1072510529)

**Currently charting:** #168 Top Free · Social Networking, #177 Top Grossing · Social Networking (US App Store)

This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.

**Highlights:** Schedule posts across multiple platforms, Unified inbox for messages and comments, Manage digital ad campaigns, Track social media analytics, Generate custom reports, Visual content calendar

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Starter Mobile 5 | $30.00 | per month |


### Linktree

[App page](https://appshunter.io/ios/app/linktree-link-in-bio-creator/id1593515263)

**Currently charting:** #54 Top Grossing · Social Networking, #79 Top Free · Social Networking (US App Store)

Create a single, customizable link to house all your online content. Share your social media, products, music, and more from one central hub. Track audience engagement with detailed analytics.

**Highlights:** Create a free Linktree URL, Add various content types (links, music, videos, products), Customize design with colors, fonts, and backgrounds, Share link across social media and other platforms, Track audience insights and analytics, Organize saved, bought, and subscribed items

**Features:** Apple Wallet

**In-app purchases (12)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Linktree Starter | $4.99 | per month |
| Linkstree Starter | $7.99 | per month |
| Linktree Pro | $12.99 | per month |
| Linktree Pro | $14.99 | per month |
| Linktree Premium | $23.99 | per month |
| Linktree Premium | $34.99 | per month |
| Linktree Starter | $47.99 | per year |
| Linktree Starter | $69.99 | per year |
| Linktree Pro | $129.99 | per year |
| Linktree Pro | $143.99 | per year |
| Linktree Premium | $234.99 | per year |
| Linktree Premium | $359.99 | per year |

**What reviewers like**

- 🏆 Excellent for consolidating online presence
- 👍 Easy to use and customize
- 🚀 Streamlines sharing of links
- 💡 Innovative tool for influencers and businesses
- ⭐ Fantastic app with great features

**What reviewers complain about**

- 🐛 Glitches and bugs with recent updates
- 🤯 Difficult to reorganize links
- 💰 Expensive subscription fees
- 🤔 Limited free features
- 🤖 Poor customer support and unresponsive

**Reported bugs**

- Unable to log in or create new account
- Inability to edit or remove links
- Inconsistent performance and UI issues
- Broken link sharing and analytics features
- Accounts being banned without clear explanation

**Requested features**

- Add ability to group links
- Improve analytics and insights
- Allow more customization options
- Integrate with more social platforms
- Fix issues with login and account management


## Frequently asked questions

### Is Metricool free?

Metricool is free to download, with in-app purchases available.

### Is Linktree free?

Linktree is free to download, with in-app purchases available.

### Which has better reviews, Metricool or Linktree?

Linktree is rated higher. Metricool averages 2.6 out of 5 from 117 ratings, while Linktree averages 4.8 from 62K ratings.

### Do Metricool or Linktree have ads?

Neither Metricool nor Linktree shows ads.

### Which is updated more often, Metricool or Linktree?

Metricool ships an update every 2 weeks, and Linktree weekly. Most recently, Metricool was updated on October 24, 2026 and Linktree on October 24, 2026.

### Which is more popular, Metricool or Linktree?

Metricool currently peaks at #168 in the App Store charts, and Linktree at #54. Chart position reflects recent download velocity rather than total install base.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*