# Metricool vs headquarterz

The clearest difference is review sentiment: headquarterz at 100% against Metricool's 28%. headquarterz also leads on rating (4.6 vs 2.7) and iOS requirement (13.0 vs 15.0). Metricool's advantage is monetization model (free with in-app purchases vs subscription) and ratings volume (110 vs 10). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Metricool sells 1 in-app purchase, starting at $30.00 per month and headquarterz sells 1 in-app purchase, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

headquarterz holds the better App Store score, 4.6 against 2.7. That said, the two scores are not equally well evidenced: Metricool has 110 ratings behind it against 10, so its average is the more settled of the two. Written reviews point the same way: 28% of Metricool's written reviews are positive against 100% of headquarterz's.

Metricool ships an update every 2 weeks, headquarterz weekly. The most recent releases landed on September 24, 2026 and July 8, 2026 respectively.

## The numbers

| Metric | Metricool | headquarterz |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [2.7 (110 ratings)](https://appshunter.io/ios/app/metricool/id1072510529/reviews) | **[4.6 (10 ratings)](https://appshunter.io/ios/app/headquarterz/id6445936014/reviews)** |
| Number of ratings | **110** | 10 |
| Positive reviews | 27.6% of reviews | **100.0% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 2 weeks | **Weekly** |
| Monetization | **Free with in-app purchases** | Subscription |
| Size | 148 MB | 52 MB |
| Requires iOS | 15.0 | **13.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 9+ |
| Developer | [Metricool Software SL](https://appshunter.io/developer/1072510528) | [Headquarterz Inc](https://appshunter.io/developer/1803826668) |

## What reviewers say

### Metricool

[App page](https://appshunter.io/ios/app/metricool/id1072510529)

This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.

**Highlights:** Schedule posts across multiple platforms, Unified inbox for messages and comments, Manage digital ad campaigns, Track social media analytics, Generate custom reports, Visual content calendar

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Starter Mobile 5 | $30.00 | per month |


### headquarterz

[App page](https://appshunter.io/ios/app/headquarterz/id6445936014)

This platform enables nonprofits to build sustainable funding through monthly or yearly supporter subscriptions. It fosters community engagement by allowing organizations to share updates and stories, while supporters can easily contribute and stay connected to the mission.

**Highlights:** Monthly/yearly supporter subscriptions, Interactive social feed for updates, Community fund rewards for engagement, Ad revenue share for nonprofits, Viral share-to-donate campaigns

**Features:** macOS Compatibility

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| HQZ Premium | $4.99 | per month |


## Frequently asked questions

### Is Metricool free?

Metricool is free to download, with in-app purchases available.

### Is headquarterz free?

headquarterz is free to download, with in-app purchases available.

### Which has better reviews, Metricool or headquarterz?

headquarterz is rated higher. Metricool averages 2.7 out of 5 from 110 ratings, while headquarterz averages 4.6 from 10 ratings.

### Do Metricool or headquarterz have ads?

Neither Metricool nor headquarterz shows ads.

### Which is updated more often, Metricool or headquarterz?

Metricool ships an update every 2 weeks, and headquarterz weekly. Most recently, Metricool was updated on September 24, 2026 and headquarterz on July 8, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*