# Metricool vs Kindly Ink

The clearest difference is rating: Kindly Ink at 3.8 against Metricool's 2.6. Kindly Ink also leads on update cadence (every 2 days vs every 2 weeks). Metricool's advantage is monetization model (free with in-app purchases vs subscription) and chart position (#151 vs unranked). On price, review sentiment, ads and in-app purchases there is nothing between them.

Both are free to download. Metricool sells 1 in-app purchase, starting at $30.00 per month and Kindly Ink sells 3 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.

Kindly Ink holds the better App Store score, 3.8 against 2.6. That said, the two scores are not equally well evidenced: Metricool has 117 ratings behind it against 13, so its average is the more settled of the two. Written reviews split almost evenly too, at 26% and 25% positive.

Metricool ships an update every 2 weeks, Kindly Ink every 2 days. The most recent releases landed on November 2, 2026 and October 25, 2026 respectively.

## The numbers

| Metric | Metricool | Kindly Ink |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [2.6 (117 ratings)](https://appshunter.io/ios/app/metricool/id1072510529/reviews) | **[3.8 (13 ratings)](https://appshunter.io/ios/app/kindly-ink/id6738264916/reviews)** |
| Number of ratings | **117** | 13 |
| Positive reviews | **26.0% of reviews** | 25.0% of reviews |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 2 weeks | **Every 2 days** |
| Monetization | **Free with in-app purchases** | Subscription |
| Best chart rank | **#151** | — |
| Size | 153 MB | 24 MB |
| Requires iOS | 15.0 | 15.0 |
| Devices | **iPhone, iPad, iPod** | iPad |
| Age rating | +4 | 4+ |
| Developer | [Metricool Software SL](https://appshunter.io/developer/1072510528) | [guoyong dong](https://appshunter.io/developer/626163485) |

## What reviewers say

### Metricool

[App page](https://appshunter.io/ios/app/metricool/id1072510529)

**Currently charting:** #151 Top Free · Social Networking, #190 Top Grossing · Social Networking (US App Store)

This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.

**Highlights:** Schedule posts across multiple platforms, Unified inbox for messages and comments, Manage digital ad campaigns, Track social media analytics, Generate custom reports, Visual content calendar

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Starter Mobile 5 | $30.00 | per month |


### Kindly Ink

[App page](https://appshunter.io/ios/app/kindly-ink/id6738264916)

Create and send personalized handwritten letters via email. Choose from various stationery and envelopes to craft unique messages. Save digital copies of your creations.

**Highlights:** Handwritten letter creation, Email delivery, Customizable stationery and envelopes, Digital letter saving, iPad exclusive experience, Easy sign-up

**Features:** Family Sharing

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly Subscription | $2.99 | per month |
| Yearly Subscription | $19.99 | per year |
| Lifetime | $69.99 | one-time |


## Frequently asked questions

### Is Metricool free?

Metricool is free to download, with in-app purchases available.

### Is Kindly Ink free?

Kindly Ink is free to download, with in-app purchases available.

### Which has better reviews, Metricool or Kindly Ink?

Kindly Ink is rated higher. Metricool averages 2.6 out of 5 from 117 ratings, while Kindly Ink averages 3.8 from 13 ratings.

### Do Metricool or Kindly Ink have ads?

Neither Metricool nor Kindly Ink shows ads.

### Which is updated more often, Metricool or Kindly Ink?

Metricool ships an update every 2 weeks, and Kindly Ink every 2 days. Most recently, Metricool was updated on November 2, 2026 and Kindly Ink on October 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*