# Metricool vs WhatCut

The clearest difference is update cadence: Metricool at every 2 weeks against WhatCut's every 5 weeks. WhatCut's advantage is iOS requirement (13.0 vs 15.0). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Metricool sells 1 in-app purchase, starting at $30.00 per month and WhatCut sells 1 in-app purchase, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.

Metricool ships an update every 2 weeks, WhatCut every 5 weeks. The most recent releases landed on September 24, 2026 and September 3, 2026 respectively.

## The numbers

| Metric | Metricool | WhatCut |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[2.7 (110 ratings)](https://appshunter.io/ios/app/metricool/id1072510529/reviews)** | — |
| Number of ratings | **110** | — |
| Positive reviews | 27.6% of reviews | — |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Every 2 weeks** | Every 5 weeks |
| Monetization | Free with in-app purchases | — |
| Size | 148 MB | 50 MB |
| Requires iOS | 15.0 | **13.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Metricool Software SL](https://appshunter.io/developer/1072510528) | [DROWERS ESTUDIO](https://appshunter.io/developer/1537765505) |

## What reviewers say

### Metricool

[App page](https://appshunter.io/ios/app/metricool/id1072510529)

This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.

**Highlights:** Schedule posts across multiple platforms, Unified inbox for messages and comments, Manage digital ad campaigns, Track social media analytics, Generate custom reports, Visual content calendar

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Starter Mobile 5 | $30.00 | per month |


### WhatCut

[App page](https://appshunter.io/ios/app/whatcut/id6748090230)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| WhatCut Premium | $2.99 | per month |


## Frequently asked questions

### Is Metricool free?

Metricool is free to download, with in-app purchases available.

### Is WhatCut free?

WhatCut is free to download, with in-app purchases available.

### Do Metricool or WhatCut have ads?

Neither Metricool nor WhatCut shows ads.

### Which is updated more often, Metricool or WhatCut?

Metricool ships an update every 2 weeks, and WhatCut every 5 weeks. Most recently, Metricool was updated on September 24, 2026 and WhatCut on September 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*