# Marco vs Fitbit Ace

The clearest difference is in-app purchases: Fitbit Ace at none against Marco's 2. Fitbit Ace also leads on ads (none vs shown) and update cadence (every 3 weeks vs every 3 months). Marco's advantage is ratings volume (6.8K vs 216) and device support (3 vs 1). On price, rating and review sentiment there is nothing between them.

Both are free to download. Marco sells 2 in-app purchases, starting at $1.99 per month. Fitbit Ace asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.0 for Marco against 4.1 for Fitbit Ace. That said, the two scores are not equally well evidenced: Marco has 6.8K ratings behind it against 216, so its average is the more settled of the two. Written reviews are what separate them: 43% of Marco's written reviews are positive against 49% of Fitbit Ace's.

Marco ships an update every 3 months, Fitbit Ace every 3 weeks. Both last shipped on October 20, 2026.

## The numbers

| Metric | Marco | Fitbit Ace |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.0 (6.8K ratings)](https://appshunter.io/ios/app/marco-find-lost-bluetooth/id1082252587/reviews) | **[4.1 (216 ratings)](https://appshunter.io/ios/app/fitbit-ace/id1621113388/reviews)** |
| Number of ratings | **6.8K** | 216 |
| Positive reviews | 43.1% of reviews | **49.1% of reviews** |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | Every 3 months | **Every 3 weeks** |
| Monetization | **Ad-supported** | Free with in-app purchases |
| Size | 47 MB | 195 MB |
| Requires iOS | **15.0** | 17.0 |
| Devices | **iPhone, iPad, iPod** | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [Deucks Pty Ltd](https://appshunter.io/developer/1071070140) | [Google](https://appshunter.io/developer/281956209) |

## What reviewers say

### Marco

[App page](https://appshunter.io/ios/app/marco-find-lost-bluetooth/id1082252587)

Locate your misplaced Fitbit tracker using its wireless signal. The app guides you to its general vicinity, helping you find it before the battery dies. Supports a wide range of Fitbit models.

**Highlights:** Locate lost Fitbit trackers, Uses wireless radio signature, Guidance to general location, Supports many Fitbit models, Helps find before battery dies

**Features:** Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Macro Pro Monthly | $1.99 | per month |
| Macro Pro Yearly | $4.99 | per year |

**What reviewers like**

- 🚀 Outstanding app
- 🚀 Reliable and accurate
- 👍 Easy to use
- 👍 Found lost Fitbit
- 👍 Helped locate Fitbit

**What reviewers complain about**

- 🐛 Doesn't have Fitbit Charge 5
- 🐛 Not useful
- 🐛 Pointless
- 🐛 Bad
- 🐛 Garbage

**Reported bugs**

- Doesn't work with Versa 2
- Inaccurate location tracking
- Doesn't work when Fitbit is nearby

**Requested features**

- Instructions are not well
- Should set off alarm
- Needs to support more Fitbit models
- Needs to provide direction to the Fitbit


### Fitbit Ace

[App page](https://appshunter.io/ios/app/fitbit-ace/id1621113388)

Manage your child's Fitbit Ace LTE smartwatch. Securely call, text, track location, and monitor activity. Control contacts and ensure peace of mind.

**Highlights:** Secure calling and texting, Real-time location tracking, Activity level monitoring, Contact management, Child's smartwatch management

**In-app purchases:** none

**What reviewers like**

- 👍 Great for kids' independence
- 🔒 Safe communication for kids
- 📍 Reliable location tracking
- 🏃 Motivates kids to be active
- 👨‍👩‍👧‍👦 Easy for parents to use

**What reviewers complain about**

- 🚫 Incompatible with older iOS
- ⚠️ Inappropriate content risk
- 🚫 Features don't work offline
- 🎨 Awful UI aesthetics
- 🖼️ Cannot send images

**Reported bugs**

- Location, calling, and messaging features not working when disconnected from WiFi
- Incoming calls on iPhone from Fitbit Ace have no sound, only vibration
- Message history lost when moving to a new phone
- App does not connect to the watch
- App never loads or says no connection

**Requested features**

- Allow adjusting theme or colors
- Add basic features like photo sharing
- Allow communication between friends with watches
- Enable parents to approve friend connections
- Allow grandparents abroad to use the app


## Frequently asked questions

### Is Marco free?

Marco is free to download, with in-app purchases available.

### Is Fitbit Ace free?

Fitbit Ace is free to download, with no in-app purchases.

### Which has better reviews, Marco or Fitbit Ace?

Fitbit Ace is rated higher. Marco averages 4.0 out of 5 from 6.8K ratings, while Fitbit Ace averages 4.1 from 216 ratings.

### Do Marco or Fitbit Ace have ads?

Marco shows ads; Fitbit Ace does not.

### Which is updated more often, Marco or Fitbit Ace?

Marco ships an update every 3 months, and Fitbit Ace every 3 weeks. Most recently, Marco was updated on October 20, 2026 and Fitbit Ace on October 20, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*