Comparison

Grid vs Highlight Reel

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Grid

Plan and perfect your social media feed with a drag-and-drop editor. Preview images and videos to organize content months in advance for multiple accounts. This tool helps creators and businesses achieve their ideal visual aesthetic.

Highlights
  • Manage multiple Instagram accounts
  • Drag-and-drop feed editor
  • Preview images and videos
  • Plan captions
  • Direct Instagram posting
  • Unlimited feed planning
Features
Read full description

The Grid provides easy-to-use tools to plan and perfect your Instagram feed. Using our simple drag and drop editor, you can preview your images and videos to plan multiple Instagram accounts months in advance. A cohesive Instagram feed is the key to more followers. The Grid is a strategy tool that can help you achieve the best Instagram feed possible for you or your business. Join over 1 million creators that have used The Grid to manage and grow their Instagram followers. MAIN FEATURES: - Manage multiple Instagram accounts, login optional - Create multiple grids to find your perfect look - Simple drag-and-drop to arrange your grid - Plan your captions - Post to IG directly from the Grid, only when you’re ready - Plan unlimited feeds - Unlimited posts - Plan unlimited Instagram accounts PLAN & PREVIEW YOUR GRID - Add as many photos and videos as you want - Drag-and-drop to plan your feed - Connect your Instagram account to match your existing aesthetic - Test ideas with multiple grid support MULTIPLE ACCOUNTS & GRIDS - Connect and manage multiple IG feeds and switch between them easily - Support for Creator and Business IG accounts - Secure Instagram connection reviewed by Meta - we don’t store or have access your account credentials - Create multiple grids to test out new ideas - Create grids to plan from scratch, without linking an IG account CAPTION AND POST TO INSTAGRAM - Plan your captions ahead of time along with your photos and videos - Post directly to Instagram from the Grid with your caption - Support for original, full quality photos and videos Subscription - Our goal is to offer as many planning features for free as possible. If you want to post directly to Instagram, our Pro subscription lets you do that. Need help or have feedback? support@thegridapp.co Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Highlight Reel

Features
Read full description

Highlight Reel helps you create the perfect Instagram photo dump. HOW IT WORKS 1. Pick a date range — Select any time period from your photo library 2. Mark your key events — Lock in the moments that definitely need to make the post 3. Swipe to compare — Rank your options with head-to-head comparisons 4. Export and post — Your top photos, perfectly ordered and ready for Instagram SMART FEATURES • Automatic duplicate detection — Similar photos are grouped together so you only compare the best from each burst • Screenshot filtering — Keeps your ranking focused on real photos • Letterbox export — Clean letterboxing so your photos look perfect on the grid • Quick and fun — Most photo sets can be ranked in just a few minutes PERFECT FOR • Photo dumps — 200 photos from the weekend? Mark 3 events, curate each, post a clean carousel. • Vacations — A week in Berlin, 500 photos? Each day's adventures become events, curated separately. • Events — Concerts, weddings, parties, nights out • Everyday moments — Brunches, coffee shops, golden hour walks Your photos never leave your device. HighlightReel works entirely offline using your local photo library.

Screenshots

Grid4 screens
Highlight Reel4 screens

Verdict

The call

The clearest difference is in-app purchases: Highlight Reel at none against Grid's 10. Grid's advantage is update cadence (every 8 days vs every 2 weeks) and iOS requirement (16.0 vs 18.5). On price, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Grid sells 10 in-app purchases, starting at $2.99 per 7 days. Highlight Reel asks for nothing beyond the download.

UpkeepUpdate frequency

Grid ships an update every 8 days, Highlight Reel every 2 weeks. The most recent releases landed on November 6, 2026 and November 9, 2026 respectively.

Scorecard3 real differences · 7 level
Grid versus Highlight Reel: the parameters behind the verdict, then further details
ParameterGridHighlight Reel
PriceFreeFree
Rating4.6 (486 ratings) — better—
Positive reviews30.9% of reviews—
Number of ratings486 — better—
Update frequencyEvery 8 days — betterEvery 2 weeks
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchases—
DevicesiPhoneiPhone
Requires iOS16.0 — better18.5
Further details — not scored
Size28 MB6 MB
Age rating4+4+
DeveloperVexAIArjit Jaiswal

Bugs and requests

Grid

Reported bugs

4 issues
  • Unable to connect Instagram account
  • Incorrect/repeated posts shown in grid
  • Planned content disappearing after updates
  • App not loading or crashing on launch

Requested features

4 requests
  • Add support for videos and reels
  • Improve photo rearrangement functionality
  • Provide option to hide/exclude past posts
  • Allow exporting/saving of planned grids

Highlight Reel

Not enough reviews yet to summarise bugs or requests.

In-app purchases

10 purchases

Grid

Subscriptions9
  • Weekly Subscription$2.997 Days
  • Weekly subscription3 Days trial$2.997 Days
  • Grid Pro Monthly$3.991 Month
Show 6 more
  • Annual Membership$4.997 Days
  • Monthly Subscription$4.991 Month
  • Monthly Subscription$7.991 Month
  • Premium Weekly$9.997 Days
  • Yearly Subscription$19.991 Year
  • Yearly Subscription3 Days trial$19.991 Year
One-time1
  • Unlock Pro Features$14.99
None

Highlight Reel

No in-app purchases

Questions

Is Grid free?
Grid is free to download, with in-app purchases available.
Is Highlight Reel free?
Highlight Reel is free to download, with no in-app purchases.
Do Grid or Highlight Reel have ads?
Neither Grid nor Highlight Reel shows ads.
Which is updated more often, Grid or Highlight Reel?
Grid ships an update every 8 days, and Highlight Reel every 2 weeks. Most recently, Grid was updated on November 6, 2026 and Highlight Reel on November 9, 2026.

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