# Selfridges vs USC

The clearest difference is review sentiment: USC at 92% against Selfridges's 33%. USC also leads on rating (4.9 vs 4.7) and device support (3 vs 1). Selfridges's advantage is monetization model (free vs free with in-app purchases) and ratings volume (6.6K vs 33). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

USC holds the better App Store score, 4.9 against 4.7. That said, the two scores are not equally well evidenced: Selfridges has 6.6K ratings behind it against 33, so its average is the more settled of the two. Written reviews point the same way: 33% of Selfridges's written reviews are positive against 92% of USC's.

Both ship on a similar rhythm, roughly every 3 weeks. The most recent releases landed on October 14, 2026 and October 11, 2026 respectively.

## The numbers

| Metric | Selfridges | USC |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.7 (6.6K ratings)](https://appshunter.io/ios/app/selfridges/id1104960350/reviews) | **[4.9 (33 ratings)](https://appshunter.io/ios/app/usc/id1123635635/reviews)** |
| Number of ratings | **6.6K** | 33 |
| Positive reviews | 32.9% of reviews | **92.2% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 3 weeks | Every 3 weeks |
| Monetization | **Free** | Free with in-app purchases |
| Size | 92 MB | 71 MB |
| Requires iOS | 17.0 | **15.6** |
| Devices | iPhone | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Selfridges Retail Ltd](https://appshunter.io/developer/944980184) | [SportsDirect.com Retail Ltd](https://appshunter.io/developer/1107959207) |

## What reviewers say

### Selfridges

[App page](https://appshunter.io/ios/app/selfridges/id1104960350)

Discover personalized style inspiration and shop luxury brands with this app. Get insider alerts on new product launches, sales, and promotions. Enjoy convenient shopping options like home delivery, click & collect, and global shipping.

**Highlights:** Personalized style inspiration, Shop luxury designers, New product drops weekly, Multiple delivery options, Global shipping, Voice search, Exclusive member benefits

**Features:** Apple Wallet

**In-app purchases:** none

**What reviewers like**

- ⭐ Great store with high-quality products
- 🚀 Fast delivery
- 💰 Good prices and value

**What reviewers complain about**

- 🐛 Buggy and unreliable app
- ⏱️ Slow app performance
- 🔍 Inconsistent product availability
- 🤯 Poor customer service and support

**Reported bugs**

- Items disappearing from cart
- Inability to delete wish list items
- Login and checkout issues
- Inconsistent app behavior across devices

**Requested features**

- Improve wish list functionality
- Add better filtering and sorting options
- Optimize app for tablet devices
- Support more payment methods and currencies


### USC

[App page](https://appshunter.io/ios/app/usc/id1123635635)

Discover and shop a wide selection of branded clothing, footwear, and accessories on the go. Explore the latest arrivals and online exclusives from popular and independent brands, featuring an extensive denim collection. Enjoy a seamless shopping experience with synced baskets and helpful notifications.

**Highlights:** Shop branded clothing, footwear, and accessories, Access latest arrivals and online exclusives, Extensive denim collection, Synced basket across devices, Push notifications for new products and sales, Shop from lookbooks

**Features:** macOS Compatibility, Apple Wallet, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👍 Easy to use app
- 💰 Great prices/deals
- 👕 Wide clothing range
- 🚀 Fast delivery
- 💎 Good quality items

**What reviewers complain about**

- ⚠️ High delivery costs
- 🔄 Difficult returns process
- 🐌 App can be slow
- 🐛 Wishlist feature buggy
- ❌ Discount voucher not working

**Reported bugs**

- App sends users round in circles for returns
- Wishlist feature buggy and clunky
- App goes back to top of page after viewing item
- Item ordered was out of stock, received cancellation
- App button functionality stiff

**Requested features**

- Option to adjust stock levels
- Random picks section based on user searches
- More functions to edit sizes in wishlist
- Afterpay payment method


## Frequently asked questions

### Is Selfridges free?

Selfridges is free to download, with no in-app purchases.

### Is USC free?

USC is free to download, with no in-app purchases.

### Which has better reviews, Selfridges or USC?

USC is rated higher. Selfridges averages 4.7 out of 5 from 6.6K ratings, while USC averages 4.9 from 33 ratings.

### Do Selfridges or USC have ads?

Neither Selfridges nor USC shows ads.

### Which is updated more often, Selfridges or USC?

Selfridges ships an update every 3 weeks, and USC every 3 weeks. Most recently, Selfridges was updated on October 14, 2026 and USC on October 11, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*