# Selfridges vs Avalert

The clearest difference is in-app purchases: Selfridges at none against Avalert's 2. Avalert's advantage is iOS requirement (14.0 vs 17.0). On price, update cadence, ads and device support there is nothing between them.

Both are free to download. Avalert sells 2 in-app purchases, starting at $1.99 per month. Selfridges asks for nothing beyond the download.

Selfridges ships an update every 3 weeks, Avalert monthly. The most recent releases landed on October 22, 2026 and October 14, 2026 respectively.

## The numbers

| Metric | Selfridges | Avalert |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.7 (6.6K ratings)](https://appshunter.io/ios/app/selfridges/id1104960350/reviews)** | — |
| Number of ratings | **6.6K** | — |
| Positive reviews | 32.9% of reviews | — |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | **Every 3 weeks** | Monthly |
| Monetization | Free | — |
| Size | 92 MB | 37 MB |
| Requires iOS | 17.0 | **14.0** |
| Devices | iPhone | **iPhone, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Selfridges Retail Ltd](https://appshunter.io/developer/944980184) | [Zealand IT Ltd](https://appshunter.io/developer/1889579194) |

## What reviewers say

### Selfridges

[App page](https://appshunter.io/ios/app/selfridges/id1104960350)

Discover personalized style inspiration and shop luxury brands with this app. Get insider alerts on new product launches, sales, and promotions. Enjoy convenient shopping options like home delivery, click & collect, and global shipping.

**Highlights:** Personalized style inspiration, Shop luxury designers, New product drops weekly, Multiple delivery options, Global shipping, Voice search, Exclusive member benefits

**Features:** Apple Wallet

**In-app purchases:** none

**What reviewers like**

- ⭐ Great store with high-quality products
- 🚀 Fast delivery
- 💰 Good prices and value

**What reviewers complain about**

- 🐛 Buggy and unreliable app
- ⏱️ Slow app performance
- 🔍 Inconsistent product availability
- 🤯 Poor customer service and support

**Reported bugs**

- Items disappearing from cart
- Inability to delete wish list items
- Login and checkout issues
- Inconsistent app behavior across devices

**Requested features**

- Improve wish list functionality
- Add better filtering and sorting options
- Optimize app for tablet devices
- Support more payment methods and currencies


### Avalert

[App page](https://appshunter.io/ios/app/avalert-avios-boost-alerts/id6791504310)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Avalert Premium (Monthly) | $1.99 | per month |
| Avalert Premium (Yearly) | $19.99 | per year |


## Frequently asked questions

### Is Selfridges free?

Selfridges is free to download, with no in-app purchases.

### Is Avalert free?

Avalert is free to download, with in-app purchases available.

### Do Selfridges or Avalert have ads?

Neither Selfridges nor Avalert shows ads.

### Which is updated more often, Selfridges or Avalert?

Selfridges ships an update every 3 weeks, and Avalert monthly. Most recently, Selfridges was updated on October 22, 2026 and Avalert on October 14, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*