# What's inside the box? vs ilu

The clearest difference is ads: ilu at none against What's inside the box?'s shown. ilu also leads on rating (4.7 vs 4.3) and update cadence (every 3 weeks vs every 3 months). What's inside the box?'s advantage is review sentiment (78% vs 69%). On price, in-app purchases, monetization model and device support there is nothing between them.

Both are free to download. What's inside the box? sells 1 one-off in-app purchase and ilu sells 9 one-off in-app purchases. Whichever you choose, the download price is not the number that matters.

ilu holds the better App Store score, 4.7 against 4.3. That said, the two scores are not equally well evidenced: ilu has 2.1K ratings behind it against 111, so its average is the more settled of the two. Written reviews complicate that: 78% of What's inside the box?'s written reviews are positive against 69% of ilu's, so the app with the better star average is not the one people write more warmly about.

What's inside the box? ships an update every 3 months, ilu every 3 weeks. The most recent releases landed on November 6, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | What's inside the box? | ilu |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.3 (111 ratings)](https://appshunter.io/ios/app/whats-inside-the-box/id1106494704/reviews) | **[4.7 (2.1K ratings)](https://appshunter.io/ios/app/ilu/id1271512200/reviews)** |
| Number of ratings | 111 | **2.1K** |
| Positive reviews | **77.7% of reviews** | 69.2% of reviews |
| In-app purchases | Yes | Yes |
| Ads | Yes | **No** |
| Update frequency | Every 3 months | **Every 3 weeks** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 23 MB | 535 MB |
| Requires iOS | 12.0 | **9.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 12+ | 4+ |
| Developer | [Bart BONTE](https://appshunter.io/developer/568141787) | [Brainium Studios LLC](https://appshunter.io/developer/300891405) |

## What reviewers say

### What's inside the box?

[App page](https://appshunter.io/ios/app/whats-inside-the-box/id1106494704)

Engage in a series of challenging puzzles to uncover the contents of various boxes. Utilize hints to overcome difficult levels and unlock additional features for an enhanced experience.

**Highlights:** Solve 100+ puzzles, Discover box contents, Use hint system, Premium unlock available, Skip level option

**Features:** Family Sharing, Vision Pro support

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| premium unlock | $2.49 | one-time |

**What reviewers like**

- 🧩 Excellent puzzle design with logical solutions
- 💡 Innovative and creative puzzle mechanics
- 🎯 Well-balanced difficulty progression
- 🏆 100 unique levels with variety
- 👨‍💻 High-quality work from respected developer Bart Bonte

**What reviewers complain about**

- 🐛 Progress resets when switching apps or reopening
- 😤 Certain levels are frustratingly difficult or poorly designed
- 🔄 Some levels are repetitive or duplicated
- ❓ Vague hints that don't adequately help stuck players
- ⏸️ No pause functionality mid-level

**Reported bugs**

- Progress lost when switching apps or reopening application
- Level 43 button unresponsive after pressing question mark
- Level 7 layer movement not functioning correctly
- Level 45 resets progress to level 21
- Screen rendering issues making portions unviewable

**Requested features**

- Skip button for difficult levels
- Pause functionality during gameplay
- Improved hint system with clearer guidance
- Additional levels beyond 100
- Better progress save system


### ilu

[App page](https://appshunter.io/ios/app/ilu/id1271512200)

This logic puzzle game challenges you to illuminate dark areas by strategically placing lights. As you terraform barren planets and spread light, watch them transform with vibrant, animated life. Discover clever solutions and enjoy a relaxing, dynamic experience.

**Highlights:** Infinite relaxing logic puzzles, Illuminate dark areas with light, Terraform barren planets, Discover clever solutions, Dynamic music, Animated hint system

**Features:** Vision Pro support

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| 100 Ad-Free Puzzles | $0.99 | one-time |
| Terra Suit | $0.99 | one-time |
| Turbo Suit | $1.99 | one-time |
| The Botanic | $1.99 | one-time |
| Pod | $2.99 | one-time |
| Spectral Suit | $3.99 | one-time |
| Chromus | $4.99 | one-time |
| Ayianna | $6.99 | one-time |
| Unlock Ad-Free | $7.99 | one-time |

**What reviewers like**

- 🌟 Beautiful graphics and visuals
- 🎶 Relaxing and soothing music
- 🧠 Challenging and stimulating puzzles
- 🆓 Free hints and no pay-to-win mechanics
- 🕹️ Simple but unique gameplay mechanics

**What reviewers complain about**

- 🤏 Small touch targets, especially on larger puzzles
- 🤔 Difficulty in distinguishing markers from lights
- 🔋 High battery consumption
- 🐛 Occasional crashes and glitches
- 📉 Lack of progress tracking or replay options

**Reported bugs**

- App crashes on launch for some users
- Placement of markers and lights not always registering correctly
- Recent update changed visuals in a way that made the game less clear

**Requested features**

- Zoom or pan functionality for larger puzzles
- Separate marker and light placement modes
- Progress tracking and ability to replay past puzzles
- More variety in background music tracks


## Frequently asked questions

### Is What's inside the box? free?

What's inside the box? is free to download, with in-app purchases available.

### Is ilu free?

ilu is free to download, with in-app purchases available.

### Which has better reviews, What's inside the box? or ilu?

ilu is rated higher. What's inside the box? averages 4.3 out of 5 from 111 ratings, while ilu averages 4.7 from 2.1K ratings.

### Do What's inside the box? or ilu have ads?

What's inside the box? shows ads; ilu does not.

### Which is updated more often, What's inside the box? or ilu?

What's inside the box? ships an update every 3 months, and ilu every 3 weeks. Most recently, What's inside the box? was updated on November 6, 2026 and ilu on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*